Joint membership can offer big benefits for associations with component relations for both the national organization and state or local chapters. Members gain advantages too, from discounted dues to access to more programs and services. Here’s how it’s working for two associations.
A new section of AMDA–The Society for Post-Acute and Long-Term Care Medicine will provide education, practice management models, and an advocacy voice for the expanding roster of professionals who work in long-term care settings.
The Agriculture Future of America Alliance recently celebrated its 20th anniversary with a promotion designed to boost renewals and bring in new and lapsed members.
Achieving high online engagement rates is difficult for any group. Signs say that it may be getting even harder. Also: Pick the right metrics for your digital advertising goal.
As industries change, so do their associations. Here’s the story of how a biological products group is keeping up by expanding its membership and changing its name.
A new survey says that membership renewal can be one of an association’s biggest challenges. And a quick study of respondents’ renewal tactics can help membership pros fine-tune their renewal process.
CASH Music, a group focused on offering technical assistance to independent musicians in the internet age, launched a new crowdfunding effort to help fund its future. The group will be working with some well-known rock stars to support the endeavor.
The large for-profit newspaper used the public’s interest in donations to help buoy its ongoing educational programs. The "sponsor a subscription" program has received enough in funds to offer 1.3 million students free subscriptions to the newspaper.
Sometimes a bit of friendly outreach is all it takes to get valuable information from your members.
When the Signal Corps Regimental Association learned that comic book legend Stan Lee was in the Signal Corps, they made him a member. Also: Don’t neglect the spiritual side of life while you lead.