Knowledge is power, and it may also be your biggest asset for building membership. Plus: Restaurant professionals gathered to get a taste of the industry's future.
“The more the merrier” means working with people who have a range of capabilities. Plus: Messaging platform Slack is on fire.
Associations might not be excited about coming changes to rules for overtime pay, but inside the debate lies a perhaps unexpected lesson about the choice to raise your association's membership dues.
Real estate associations are starting to offer their members access to something they may not have when closing sales: support for their laptops, mobile phones, and tablets. The perk is an example of an association making a member benefit available to other associations around the country.
A major pharmacy chain shifts gears on the most annoying part of its long-running loyalty program, and does so in the most hilarious way possible. Also: One music-focused association gets into the spirit for its legislative fly-in.
Don't miss these essentials when designing your membership program. Plus: A buzzworthy rapper creates a fan event that's worth taking pointers from.
The right nonmember price for association products boosts revenue, makes membership more appealing, and steers clear of antitrust concerns. It's just a number, but it's so much more.
Reacting to new regulations in California, the Brewers Association is protecting its members from lawsuits.
An American Geophysical Union blogger explains why the future of memberships isn't quite so bleak. Plus: An airport-security hashtag takes off.
As times change, so do jobs and entire professions. If your association is seeing growth in nontraditional members—whether they're freelancers, "paraprofessionals," or else—consider these ideas for evolving your membership strategy.