topics
Small-Business Group Revamps Its Accreditation Program
The National Association of Small Business Professionals attempts to level the playing field for cash-strapped startups.
The Mystery of Attracting Young Professionals
A study of one association's members bucks conventional wisdom and shows young professionals seek the symbolic benefits of membership.
The Shifting Model for Volunteer Engagement
A new initiative being explored by nonprofits in New Hampshire aims to improve the level and impact of volunteer engagement at a time when the mindset of volunteers is changing.
Social Media Roundup: Put Your Social Presence In Focus
Instead of keeping a presence on every social network, you should instead stick to what you're best at. Also: If your organization is going through economic changes, make sure your CIO has a seat at the C-Suite table.
Lunchtime Links: A Generation Nostalgic for the '90s
Looking to reach millennial audiences? Help Generations X and Y relive their childhood, says Mashable founder Pete Cashmore. Also: Make your content more digestible. It's not dumbing things down, and your readers will appreciate it.
Association Stands Up for Teachers in Failing District
After a financially-strapped school district announched it didn't have the money to pay its teachers—and laid them off even after they offered to work for free—the Michigan Education Association spoke up for both the interests of members and students.
Lunchtime Links: Leave A Footprint That Won't Wash Away
Take it from marketing geniuses: leaving an impression in members' minds can benefit your organization. Also: PCMA's Convening Leaders gives brainstorming ideas a new setup.
A Look at What's Good in Associations
A report highlighting some negative viewpoints of nonprofit work leaves out all the inherent advantages of association management. Time to fill in the gaps.
Nutrition Association Reveals Secret Sauce to Membership Growth
The Academy of Nutrition and Dietetics announced record high membership numbers for fiscal year 2012-2013—the eighth year in a row of solid growth, despite the recession. What’s their secret?
When Does Your Industry Need an Association?
In recent months, Hollywood's visual effects industry has discussed the creation of an association around the industry's interests. What held the industry back from creating such a group until now? And what lessons could industries on the fence learn from their situation?