---
title: "Word of Mouth Marketing Association Values Statement"
id: "60935"
type: "post"
slug: "word-of-mouth-marketing-association-values-statement"
published_at: "2008-04-30T09:00:00+00:00"
modified_at: "2026-11-04T19:25:57+00:00"
url: "https://associationsnow.com/2008/04/30/word-of-mouth-marketing-association-values-statement/"
markdown_url: "https://associationsnow.com/2008/04/30/word-of-mouth-marketing-association-values-statement.md"
excerpt: "A values statement from the Word of Mouth Marketing Association (WOMMA) setting out its ethical commitments on honesty, transparency, protecting children, and authenticity in word-of-mouth marketing."
taxonomy_category:
  - "Ethics"
taxonomy_post_tag:
  - "content authenticity"
  - "honesty"
  - "PDF"
  - "The Sample Center"
  - "transparency"
taxonomy_content_format:
  - "Templates"
taxonomy_role:
  - "Association CEO / Executive Director"
  - "Executive Team"
taxonomy_persona:
  - "Executive Leadership"
---

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[Shannon Stairhime](https://associationsnow.com/author/shannon-stairhime/)

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Tags: [#content authenticity](https://associationsnow.com/tag/content-authenticity/)
 [#honesty](https://associationsnow.com/tag/honesty/)
 [#PDF](https://associationsnow.com/tag/pdf/)
 [#The Sample Center](https://associationsnow.com/tag/the-sample-center/)
 [#transparency](https://associationsnow.com/tag/transparency/)

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