---
title: "Social Media Strategy and Guidelines"
id: "60727"
type: "post"
slug: "social-media-strategy-and-guidelines"
published_at: "2011-07-18T09:00:00+00:00"
modified_at: "2026-11-04T19:23:10+00:00"
url: "https://associationsnow.com/2011/07/18/social-media-strategy-and-guidelines/"
markdown_url: "https://associationsnow.com/2011/07/18/social-media-strategy-and-guidelines.md"
excerpt: "Social media guidelines from the National Association of REALTORS (NAR) for REALTOR association staff, with background on NAR's social media strategy and guidance on what to say and not say online."
taxonomy_category:
  - "Marketing / Communications"
taxonomy_post_tag:
  - "Communications"
  - "PDF"
  - "reengagement"
  - "Social Media"
  - "The Sample Center"
taxonomy_content_format:
  - "Templates"
taxonomy_role:
  - "Director"
  - "Manager"
taxonomy_persona:
  - "Association Professionals"
---

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[Hilary Marsh](https://associationsnow.com/author/hilary-marsh/)

Hilary Marsh is president and chief strategist of Content Company, Inc., in Chicago.

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Tags: [#Communications](https://associationsnow.com/tag/communications/)
 [#PDF](https://associationsnow.com/tag/pdf/)
 [#reengagement](https://associationsnow.com/tag/reengagement/)
 [#Social Media](https://associationsnow.com/tag/social-media/)
 [#The Sample Center](https://associationsnow.com/tag/the-sample-center/)

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