---
title: "Associations"
id: "4891"
type: "post"
slug: "associations"
published_at: "2012-03-29T12:39:29+00:00"
modified_at: "2026-03-14T17:43:32+00:00"
url: "https://associationsnow.com/2012/03/29/associations/"
markdown_url: "https://associationsnow.com/2012/03/29/associations.md"
excerpt: "This humorous presentation provides practical advice for associations on how to \"date\" their current or prospective members. For this session, Mariela draws ..."
taxonomy_category:
  - "Membership"
taxonomy_post_tag:
  - "event engagement"
  - "Membership"
  - "volunteers"
  - "YouTube"
taxonomy_content_format:
  - "Video"
taxonomy_role:
  - "Association CEO / Executive Director"
  - "Director"
  - "Executive Team"
  - "VP"
taxonomy_persona:
  - "Association Professionals"
---

[Home](https://associationsnow.com/)
 » [Videos](https://associationsnow.com/format/video/)
 » Associations

This humorous presentation provides practical advice for associations on how to "date" their current or prospective members. For this session, Mariela draws on her own academic research on how to engage and retain volunteers, as well as personal stories and industry research to help associations to have successful "engagement proposals". The dating "do's and don'ts" covered include social media, pricing strategies, program design, volunteer engagement and how to attract young professionals.

[ASAE Staff](https://associationsnow.com/author/asae-staff/)

[More articles by this author](https://associationsnow.com/author/asae-staff/)

Tags: [#event engagement](https://associationsnow.com/tag/event-engagement/)
 [#Membership](https://associationsnow.com/tag/membership/)
 [#volunteers](https://associationsnow.com/tag/volunteers/)

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