---
title: "Go Innovate Yourself: Seven Principles Inspired by Steve Jobs"
id: "4859"
type: "post"
slug: "go-innovate-yourself-seven-principles-inspired-by-steve-jobs"
published_at: "2012-05-31T13:06:32+00:00"
modified_at: "2026-03-14T17:43:31+00:00"
url: "https://associationsnow.com/2012/05/31/go-innovate-yourself-seven-principles-inspired-by-steve-jobs/"
markdown_url: "https://associationsnow.com/2012/05/31/go-innovate-yourself-seven-principles-inspired-by-steve-jobs.md"
excerpt: "If our associations are to survive, we must create environments that encourage innovation. What is good enough today won't be good enough tomorrow. We can no..."
taxonomy_category:
  - "Organizational Strategy"
taxonomy_post_tag:
  - "Innovation"
  - "Leadership"
  - "Web Strategy"
  - "YouTube"
taxonomy_content_format:
  - "Video"
taxonomy_role:
  - "Association CEO / Executive Director"
  - "Executive Team"
taxonomy_persona:
  - "Executive Leadership"
---

[Home](https://associationsnow.com/)
 » [Videos](https://associationsnow.com/format/video/)
 » Go Innovate Yourself: Seven Principles Inspired by Steve Jobs

If our associations are to survive, we must create environments that encourage innovation. What is good enough today won't be good enough tomorrow. We can no longer succeed simply on being fast, good, and cheap; we must do more. In an association world where memberships are dropping, conference attendees aren't showing up, and staffs are being asked to do less with more; how will we ever take the next step? Hear the seven principles Steve Jobs used to save a near bankrupt Apple to one of the most valuable technology companies in the world.

[ASAE Staff](https://associationsnow.com/author/asae-staff/)

[More articles by this author](https://associationsnow.com/author/asae-staff/)

Tags: [#Innovation](https://associationsnow.com/tag/innovation/)
 [#Leadership](https://associationsnow.com/tag/leadership/)
 [#Web Strategy](https://associationsnow.com/tag/web-strategy/)

**Stay Informed**

[Subscribe to our free newsletter](https://associationsnow.com/newsletter/)
, *Associations Now Daily News*, to find out what’s happening in the association world every business day.

## You Might Like

- [ArticleKeys to Innovation at Long-Running AssociationsNovember 3, 2026](https://associationsnow.com/2026/11/03/keys-to-innovation-at-long-running-associations/)
- [ArticleThree Habits Association Leaders Should Adopt for Agile Strategic PlanningOctober 29, 2026](https://associationsnow.com/2026/10/29/three-habits-association-leaders-should-adopt-for-agile-strategic-planning/)
- [Article#MMCCon Keynote: Mike Maddock on the Expertise TrapApril 29, 2022](https://associationsnow.com/2022/04/29/mmccon-keynote-mike-maddock-on-the-expertise-trap/)
- [ArticleWhen Research Activity Creates the Illusion of InsightMay 13, 2026](https://associationsnow.com/2026/05/13/when-research-activity-creates-the-illusion-of-insight/)

## Comments

**Comments are for ASAE members.** [Learn more about comments on this site.](https://associationsnow.com/comments/)

[Log in](https://associationsnow.com/login?redirect_to=https%3A%2F%2Fassociationsnow.com%2F2012%2F05%2F31%2Fgo-innovate-yourself-seven-principles-inspired-by-steve-jobs%2F%23comments)
 to your member account or [join ASAE](https://my.asaecenter.org/select-a-membership-type/)
!