---
title: "Idea Bank: Scan QR Codes to Engage"
id: "14183"
type: "post"
slug: "idea-bank-scan-qr-codes-to-engage"
published_at: "2012-11-02T01:20:26+00:00"
modified_at: "2026-03-15T19:04:58+00:00"
url: "https://associationsnow.com/2012/11/02/idea-bank-scan-qr-codes-to-engage/"
markdown_url: "https://associationsnow.com/2012/11/02/idea-bank-scan-qr-codes-to-engage.md"
excerpt: "Using QR codes to connect speakers and meeting attendees."
taxonomy_category:
  - "Meetings / Events"
taxonomy_post_tag:
  - "AssociationsNow"
  - "Business"
  - "Networking"
  - "online events"
  - "QR codes"
taxonomy_content_format:
  - "Article"
taxonomy_role:
  - "Association CEO / Executive Director"
taxonomy_persona:
  - "Association Professionals"
---

[Home](https://associationsnow.com/)
 » [Articles](https://associationsnow.com/format/article/)
 » Idea Bank: Scan QR Codes to Engage

### What’s the great idea?

Use quick reference (QR) codes on attendee name badges to encourage engagement and interaction with speakers.

> It was just a fun way to connect the participants to this particular author and speaker and engage the audience.

### Who’s doing it?

The New England Law Library Consortium

### What’s involved?

At a recent symposium, NELLCO placed QR codes on the back of its attendees’ name badges with two purposes in mind.

“First, we wanted to use QR codes to give attendees a feel for how easy they are to use,” says Tracy Thompson-Przylucki, NELLCO’s executive director. “Second, we wanted to provide an opportunity for the attendees and the speakers to connect.” When scanned, the attendee would be informed if he or she had won a prize, a free copy of the speaker’s book.

“We instructed registrants that they could take their nametags to the author’s signing area we had established, and one of our speakers … would scan their codes and let them know if they had won,” says Thompson-Przylucki. Attendees lined up during program breaks to see if they were wearing a winner. And even if not, they still had the opportunity to purchase the book and talk with the speaker.

### What are people saying?

The QR-studded name badges received a warm reception.

“It was just a fun way to connect the participants to this particular author and speaker and engage the audience,” says Thompson-Przylucki. “Even though the speaker was more than enthusiastic about sharing their knowledge, expertise, and time, the QR codes provided that little extra nudge to get them face to face.”

(photo by marketrumba/Flickr)

[Rob Stott](https://associationsnow.com/author/rob-stott/)

Rob Stott is a contributing editor to Associations Now.

[More articles by this author](https://associationsnow.com/author/rob-stott/)

Tags: [#Business](https://associationsnow.com/tag/business/)
 [#Networking](https://associationsnow.com/tag/networking/)
 [#online events](https://associationsnow.com/tag/online-events/)
 [#QR codes](https://associationsnow.com/tag/qr-codes/)

**Stay Informed**

[Subscribe to our free newsletter](https://associationsnow.com/newsletter/)
, *Associations Now Daily News*, to find out what’s happening in the association world every business day.

## You Might Like

- [VideoASAE TV Daily Recap: Final Day at the 2025 ASAE Annual Meeting & ExpositionAugust 14, 2025](https://associationsnow.com/2025/08/14/asae-tv-daily-recap-final-day-at-the-2025-asae-annual-meeting-exposition/)
- [VideoDJ Johnson Shares His Experience at the 2025 ASAE Annual Meeting & ExpositionAugust 12, 2025](https://associationsnow.com/2025/08/12/dj-johnson-shares-his-experience-at-the-2025-asae-annual-meeting-exposition/)
- [VideoAshley Cobb Shares Her Experience at the 2025 ASAE Annual Meeting & ExpositionAugust 12, 2025](https://associationsnow.com/2025/08/12/ashley-cobb-shares-her-experience-at-the-2025-asae-annual-meeting-exposition/)
- [VideoJenny Teeson, CHSE Shares Her Experience at the 2025 ASAE Annual Meeting & ExpositionAugust 12, 2025](https://associationsnow.com/2025/08/12/jenny-teeson-chse-shares-her-experience-at-the-2025-asae-annual-meeting-exposition/)

## Comments

**Comments are for ASAE members.** [Learn more about comments on this site.](https://associationsnow.com/comments/)

[Log in](https://associationsnow.com/login?redirect_to=https%3A%2F%2Fassociationsnow.com%2F2012%2F11%2F02%2Fidea-bank-scan-qr-codes-to-engage%2F%23comments)
 to your member account or [join ASAE](https://my.asaecenter.org/select-a-membership-type/)
!