--- title: "Social Media Roundup: Event Planning Tips From Yoda" id: "15280" type: "post" slug: "social-media-roundup-event-planning-tips-from-yoda" published_at: "2013-01-09T23:02:52+00:00" modified_at: "2026-11-09T19:02:44+00:00" url: "https://associationsnow.com/2013/01/09/social-media-roundup-event-planning-tips-from-yoda/" markdown_url: "https://associationsnow.com/2013/01/09/social-media-roundup-event-planning-tips-from-yoda.md" excerpt: "Jedi Master Yoda delivers some event planning inspiration. Also: Technology group uses data to measure member participation and staffer performance." taxonomy_category: - "Meetings / Events" taxonomy_post_tag: - "AssociationsNow" - "event planning" - "Meetings" - "Mid-Level Professional" - "professional tips" - "Social Media" taxonomy_content_format: - "Article" taxonomy_role: - "Director" - "Manager" taxonomy_persona: - "Association Professionals" --- [Home](https://associationsnow.com/) » [Articles](https://associationsnow.com/format/article/) » Social Media Roundup: Event Planning Tips From Yoda Sometimes it’s not what you say, it’s how you say it. We all remember Yoda’s interestingly phrased tidbits of wisdom from the Star Wars series. Now, event planning consultant and blogger Jeff Hurt embodies Yoda to offer some inspirational phrases to meeting planners. That and more in today’s Social Media Roundup: ### May the Force Be With You https://twitter.com/thereal_Yoda/status/289071044277452802 **Out of all wise fictional characters,** none is wiser (and less grammatically correct) than Jedi Master Yoda. Executive vice president of Velvet Chainsaw Consulting and event planning consultant Jeff Hurt adopts the voice of Yoda in his blog post “[Jedi Master Yoda Shares 14 Inspirational Quotes for Meeting Professionals. (opens in a new tab)](http://jeffhurtblog.com/2013/01/08/jedi-master-yoda-shares-14-inspirational-quotes-for-meeting-professionals/) ” Here’s a memorable example from the bunch: “The fear of changing your conference experience is path to dark side. Go there you must not.” *(ht @[thereal_Yoda (opens in a new tab)](https://twitter.com/thereal_Yoda/status/289071044277452802) )* ### Track It, But Don’t Forget To Analyze It > RT [@deirdrereid (opens in a new tab)](https://twitter.com/DeirdreReid?ref_src=twsrc%5Etfw) > : [#Association (opens in a new tab)](https://twitter.com/hashtag/Association?src=hash&ref_src=twsrc%5Etfw) > case study: How [@NTENorg (opens in a new tab)](https://twitter.com/NTENorg?ref_src=twsrc%5Etfw) > tracks and uses its data [http://t.co/jLZ21nsL (opens in a new tab)](http://t.co/jLZ21nsL) > by [@idealware (opens in a new tab)](https://twitter.com/idealware?ref_src=twsrc%5Etfw) > [#assnchat (opens in a new tab)](https://twitter.com/hashtag/assnchat?src=hash&ref_src=twsrc%5Etfw) > > — John Segota, MPS, CAE (@JohnSegota) [January 9, 2013 (opens in a new tab)](https://twitter.com/JohnSegota/status/289076678322450433?ref_src=twsrc%5Etfw) **Data can be a powerful thing** when used correctly. For Nonprofit Technology Network’s staffers, it’s all about learning more about what they’re doing for the organization’s community over time. In NTEN’s [case study (opens in a new tab)](http://www.nten.org/case-studies/2013/nonprofit-data-the-case-of-nten) , the technology group hashed out five outcomes that represent the organization’s strategies and used data collected throughout the year to measure member participation. The case study includes a detailed outline of the organization’s analysis of its data, which led to a reevaluation of its engagement strategies. Here you see data analyses at its best, but will it improve the organization’s standards? “Once we have the data on the dashboard, it continues to be part of the strategic planning,” NTEN’s IT Director Karl Hedstrom says in the study. “During our monthly strategic meetings and our weekly tactic meetings, we look at the dashboards and use that information that’s there. That’s why we collect it. It needs to be actionable.”*(ht @[JohnSegota (opens in a new tab)](https://twitter.com/JohnSegota/status/289076678322450433) )* What cool stuff have you read online today? Let us know in the comments. (Flickr/Ben Falcifer) [Anita Ferrer](https://associationsnow.com/author/anita-ferrer/) Anita Ferrer is a contributor to Associations Now. 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