---
title: "Social Media Roundup: Hip Hop Creates Fresh Content"
id: "17803"
type: "post"
slug: "social-media-roundup-hip-hop-creates-fresh-content"
published_at: "2013-06-05T23:40:29+00:00"
modified_at: "2026-03-15T20:24:47+00:00"
url: "https://associationsnow.com/2013/06/05/social-media-roundup-hip-hop-creates-fresh-content/"
markdown_url: "https://associationsnow.com/2013/06/05/social-media-roundup-hip-hop-creates-fresh-content.md"
excerpt: "Old-school hip-hop is more than rhymes: It teaches us to remix and create fresh marketing content. Also: Kick off your event coverage with Vine."
taxonomy_category:
  - "Marketing / Communications"
taxonomy_post_tag:
  - "AssociationsNow"
  - "Innovation"
  - "Marketing"
  - "Mid-Level Professional"
  - "Social Media"
  - "Technology"
taxonomy_content_format:
  - "Article"
taxonomy_role:
  - "C-Level"
  - "Director"
  - "Manager"
  - "VP"
taxonomy_persona:
  - "Association Professionals"
---

[Home](https://associationsnow.com/)
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 » Social Media Roundup: Hip Hop Creates Fresh Content

ASAE’s [Marketing, Membership & Communications Conference (opens in a new tab)](http://www.mmcconference.org/)
 (#mmccon) continued today, and *Associations Now* staff and other attendees have been tweeting about the cool stuff they’ve seen. (Check out our live coverage [here](https://associationsnow.com/mmc-liveblog-rebelmouse/)
.)

Learn how to embrace the art of remixing to produce fresh marketing content, maximize the potential of Vine, and more, in today’s Social Media Roundup.

### Think Like A DJ, Think Like A Curator

https://twitter.com/BryanKellyNow/status/341903094478684160

If you think hip-hop and content marketing don’t belong together, then think again. In an energetic session, web strategist [Maddie Grant (opens in a new tab)](https://twitter.com/maddiegrant)
 and Aptify’s director of marketing, [Bryan Kelly (opens in a new tab)](https://twitter.com/BryanKellyNow)
, encouraged content marketing professionals to pay homage to the [principles of old-school hip-hop and apply them to their brand. (opens in a new tab)](http://www.socialfish.org/2013/05/what-old-school-hip-hop-teaches-us-about-content-marketing.html)
 Fresh content marketing is all about innovation, remixing, authenticity, and storytelling. *(ht @BryanKellyNow)*

> Keep a swipe file. Collect all sorts of things that you like for inspiration to remix your stuff! [#mmccon (opens in a new tab)](https://twitter.com/hashtag/mmccon?src=hash&ref_src=twsrc%5Etfw)
>  lk18
> 
>  — Elizabeth D. Cook (@lize36) [June 4, 2013 (opens in a new tab)](https://twitter.com/lize36/status/342012468547182592?ref_src=twsrc%5Etfw)

Discover inspiration. *(ht @lize36)*

### Freshen Up Your Creativity With Vine

> A little GLC cameo! RT [@batescreates (opens in a new tab)](https://twitter.com/BatesCreates?ref_src=twsrc%5Etfw)
>  Meet the faces behind these exhibitor logos at [#MMCcon (opens in a new tab)](https://twitter.com/hashtag/MMCcon?src=hash&ref_src=twsrc%5Etfw)
> . [@MMCcon (opens in a new tab)](https://twitter.com/mmccon?ref_src=twsrc%5Etfw)
>  [https://t.co/FnpyrQcWPo (opens in a new tab)](https://t.co/FnpyrQcWPo)
> 
>  — GLC (@glcdelivers) [June 5, 2013 (opens in a new tab)](https://twitter.com/glcdelivers/status/342294270960611329?ref_src=twsrc%5Etfw)

**Visual bursts of innovation:**In six seconds or less you can make a huge statement. How? By using Vine, Twitter’s new [mobile video service. (opens in a new tab)](https://blog.twitter.com/2013/vine-new-way-share-video)
 The service initially was available only to iPhone and iPad users, but now it’s on Android devices. To show how great Vine can be for live event coverage, [Bates Creative (opens in a new tab)](https://vine.co/v/b39hYIVxhWT)
 put together a short video bursting with logos of some of this year’s conference attendees. In six seconds, this video gives us a glimpse into the the thriving creativity of ASAE’s Marketing, Membership & Communications Conference. *(@GLCdelivers)*

Have you used Vine for event coverage? Share your thoughts in the comments.

[Jasmine McGee](https://associationsnow.com/author/jasmine-mcgee/)

Jasmine McGee is a contributor to Associations Now.

[More articles by this author](https://associationsnow.com/author/jasmine-mcgee/)

Tags: [#Innovation](https://associationsnow.com/tag/innovation/)
 [#Marketing](https://associationsnow.com/tag/marketing/)
 [#Mid-Level Professional](https://associationsnow.com/tag/mid-level-professional/)
 [#Social Media](https://associationsnow.com/tag/social-media/)
 [#Technology](https://associationsnow.com/tag/technology/)

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