--- title: "Social Media Roundup: Google Glass Will Get You Glogging" id: "19271" type: "post" slug: "social-media-roundup-google-glass-will-get-you-glogging" published_at: "2013-09-03T23:00:24+00:00" modified_at: "2026-11-09T19:01:18+00:00" url: "https://associationsnow.com/2013/09/03/social-media-roundup-google-glass-will-get-you-glogging/" markdown_url: "https://associationsnow.com/2013/09/03/social-media-roundup-google-glass-will-get-you-glogging.md" excerpt: "Video blogging’s future may soon lie in the eyes of the beholder … if they’re wearing Google Glass. Plus: How one disgruntled customer takes to a promoted tweet." taxonomy_category: - "Marketing / Communications" taxonomy_post_tag: - "AssociationsNow" - "blogging" - "Social Media" - "Technology" taxonomy_content_format: - "Article" taxonomy_role: - "C-Level" - "Executive Team" - "VP" taxonomy_persona: - "Association Professionals" --- [Home](https://associationsnow.com/) » [Articles](https://associationsnow.com/format/article/) » Social Media Roundup: Google Glass Will Get You Glogging Traditional point-and-shoot video blogging might get the boot as Google Glass hits the market and “glogging” hits the scene. Could your event be the better for it? The details, and more, in today’s Social Media Roundup: ### Visionary Blogging > What is Glogging? Well, You May Soon Be Doing It [http://t.co/fMA6iLaoQo (opens in a new tab)](http://t.co/fMA6iLaoQo) > [#leadership (opens in a new tab)](https://twitter.com/hashtag/leadership?src=hash&ref_src=twsrc%5Etfw) > > — Women On Business (@womenonbusiness) [September 3, 2013 (opens in a new tab)](https://twitter.com/womenonbusiness/status/374917289935917056?ref_src=twsrc%5Etfw) **Video posts get personal:** The crystal ball of vlogging’s future points to “glogging”: video blogging paired with Google Glass, a nifty, wearable computer scheduled for a 2014 release. The Google Glass camera sits right next to the wearer’s eye. The result: a documented take of just what the blogger sees. “Glogging puts viewers not just in the room, but in the glogger’s shoes,” [writes Annie Pilon of Small Business Trends (opens in a new tab)](http://smallbiztrends.com/2013/08/what-is-glogging.html?utm_source=feedly) . Think interactive, live-streaming, and hands-free recording. Glogging also permits automatic syncing with your Google+ account. It’s a visionary idea for an interactive platform, and given the right setting (maybe your expo floor?), it could prove a big hit. *(ht @[womenonbusiness (opens in a new tab)](https://twitter.com/womenonbusiness/statuses/374917289935917056) )* ### Promotion pains https://twitter.com/CaitlinYork_/statuses/374897049940271104 **Everyone’s got a bit of baggage. Just don’t lose it:** Purchased, promoted tweets appear high in searches, while tailing their way up Twitter’s trending topics list. But, as [Mashable’s Todd Wasserman reports (opens in a new tab)](http://mashable.com/2013/09/02/man-promoted-tweet-british-airways/?utm_cid=mash-com-LI-photo) , “promotion” can cut both ways.Case in point: Twitter user Hasan Syed bought his own tweet after British Airways allegedly failed to track down his father’s lost luggage. The tweet, calling the airline’s customer service “horrendous,” went viral—highlighting the efficiency of promoted content in quickly garnering attention. British Airways did not respond directly but tweeted contact info for resolving complaints. The question that comes into play here: Why would a user buy a tweet to call out a company—or, say, an association? And if you were in British Airways’ shoes, how would you respond? *(ht @[CaitlinYork_ (opens in a new tab)](https://twitter.com/CaitlinYork_/statuses/374897049940271104) )* What links are you sharing today? Let us know in the comments. [Emma Beck](https://associationsnow.com/author/emma-beck/) Emma Beck is a contributor to Associations Now. [More articles by this author](https://associationsnow.com/author/emma-beck/) Tags: [#blogging](https://associationsnow.com/tag/blogging/) [#Social Media](https://associationsnow.com/tag/social-media/) [#Technology](https://associationsnow.com/tag/technology/) **Stay Informed** [Subscribe to our free newsletter](https://associationsnow.com/newsletter/) , *Associations Now Daily News*, to find out what’s happening in the association world every business day. ## You Might Like - [VideoLisa Junker on bloggingAugust 19, 2008](https://associationsnow.com/2008/08/19/lisa-junker-on-blogging/) - [PodcastAssociations Now Presents: Beyond the Tech Stack: How AI Is Changing the Association PlaybookOctober 29, 2026](https://associationsnow.com/2026/10/29/associations-now-presents-beyond-the-tech-stack-how-ai-is-changing-the-association-playbook/) - [PodcastAssociations NOW Presents: More Than Marketing: The Power of Strategic CommunicationsJuly 30, 2026](https://associationsnow.com/2026/07/30/associations-now-presents-more-than-marketing-the-power-of-strategic-communications/) - [PodcastAssociations NOW Presents: Why Slower Marketing Can Drive Stronger Member Engagement (Episode 27)June 25, 2026](https://associationsnow.com/2026/06/25/associations-now-presents-why-slower-marketing-can-drive-stronger-member-engagement-episode-27/) ## Comments **Comments are for ASAE members.** [Learn more about comments on this site.](https://associationsnow.com/comments/) [Log in](https://associationsnow.com/login?redirect_to=https%3A%2F%2Fassociationsnow.com%2F2013%2F09%2F03%2Fsocial-media-roundup-google-glass-will-get-you-glogging%2F%23comments) to your member account or [join ASAE](https://my.asaecenter.org/select-a-membership-type/) !