---
title: "Lunchtime Links: Hotel Hot Spots For Your Next Conference"
id: "19832"
type: "post"
slug: "lunchtime-links-hotel-hot-spots-for-your-next-conference"
published_at: "2013-10-03T18:15:11+00:00"
modified_at: "2026-11-09T19:01:01+00:00"
url: "https://associationsnow.com/2013/10/03/lunchtime-links-hotel-hot-spots-for-your-next-conference/"
markdown_url: "https://associationsnow.com/2013/10/03/lunchtime-links-hotel-hot-spots-for-your-next-conference.md"
excerpt: "The American Customer Satisfaction Index released its top ranked hotels—locations to consider when planning your next conference. Also: How web designing just got easier, courtesy of Google."
taxonomy_category:
  - "Meetings / Events"
taxonomy_post_tag:
  - "AssociationsNow"
  - "conferences"
  - "event planning"
  - "hotels"
  - "Meetings"
taxonomy_content_format:
  - "Article"
taxonomy_role:
  - "Association CEO / Executive Director"
  - "C-Level"
taxonomy_persona:
  - "Association Professionals"
---

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 » Lunchtime Links: Hotel Hot Spots For Your Next Conference

When conference time comes a-callin’, the big question remains: Where to host? Look no further—a recently released hotel satisfaction index could well give you some ideas. The details, and more, in today’s Lunchtime Links:

**Get in the Marriott groove:** It’s that time of the year—conference wrapped up, next meeting or event to plan. Looking for a hotel hot spot for your next event? Try Marriott. Two of the hotel chain’s brands topped the customer satisfaction charts—and Hilton hotels trailed just behind—in the 2013 *American Customer Satisfaction Index Hotel Brand Study*, [Chicago Tribune travel columnist Ed Perkins reported (opens in a new tab)](http://articles.chicagotribune.com/2013-10-01/lifestyle/sns-201310010000--tms--travelpkctnxf-a20131001-20131001_1_jw-marriott-marriott-hotels-chains)
. The index uses a 10-element checklist in its methodology, including a smooth check-in process, staff courtesy, consistent dining experience, and quality in-room entertainment. Fairfield Inn & Suites, Marriott’s midscale brand, topped the chart, followed by luxury JW Marriott hotels. “You don’t have to pay top dollar to enjoy a great hotel stay,” Perkins noted—but, as he cautions, you shouldn’t “expect miracles from the budget end of the scale either.” A high-ranked experience can add that extra oomph should you choose a hotel for a conference venue. Did someone say Jacuzzi? Sign us up!

**Pandora’s box of Crayola colors:** Black slims—but color attracts. And when choosing the best color fit for your association’s advertisement and branding initiatives, the right shade can make all the difference, [reminds Digital Marketing NOW CEO Tom Shapiro in his latest MarketingProfs article (opens in a new tab)](http://www.marketingprofs.com/articles/2013/11665/three-ways-to-juice-your-marketing-results-using-color)
. Peek into the palette: Red signifies energy. (Aha, that explains a bit or two about Coca-Cola’s signature shade.) Blue conveys strength and trust; orange imbues excitement. Get girly and romantic with pink or go friendly and optimistic with yellow. “With a color palette that evokes your brand’s true DNA, your marketing will achieve greater success,” writes Shapiro. Shade your association with the tinge that fits, coloring your organization the memorable way.

**Creation zone:** Helmet on, creativity and innovation in progress. To get all up to speed: Flash (the web plugin for videos) is slowly fading out (so long) and is being replaced by the hip, new HTML5. Need help embracing the change? Google delivers. As [CMS Wire’s Anthony Myers reports, (opens in a new tab)](http://www.cmswire.com/cms/customer-experience/google-announces-web-designer-for-building-html5-sites-022678.php)
 the search engine has released its Web Designer, a free animation and website builder that codes HTML5, CSS, Javascript, and XML for web pages and advertisements. The platform’s coding follows a responsive format, meaning your web design creation will shift in size relative to the screen—an essential element in today’s smartphone-tablet-desktop-laptop-viewing world. Best yet, Google’s Web Designer targets all—from those with design experience to the brave with none at all. Think revitalized websites and advertisements with content produced for a post-Flash internet era. Could this be the way to make it happen?

What upgrades are you making to your website? We’d love to hear in the comments below!

(iStock/Thinkstock)

[Emma Beck](https://associationsnow.com/author/emma-beck/)

Emma Beck is a contributor to Associations Now.

[More articles by this author](https://associationsnow.com/author/emma-beck/)

Tags: [#conferences](https://associationsnow.com/tag/conferences/)
 [#event planning](https://associationsnow.com/tag/event-planning/)
 [#hotels](https://associationsnow.com/tag/hotels/)
 [#Meetings](https://associationsnow.com/tag/meetings/)

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