--- title: "Social Media Roundup: Pro Tips for Using Twitter" id: "19919" type: "post" slug: "social-media-roundup-pro-tips-for-using-twitter" published_at: "2013-10-09T21:56:17+00:00" modified_at: "2026-03-15T21:17:25+00:00" url: "https://associationsnow.com/2013/10/09/social-media-roundup-pro-tips-for-using-twitter/" markdown_url: "https://associationsnow.com/2013/10/09/social-media-roundup-pro-tips-for-using-twitter.md" excerpt: "Here are 10 ways your association can build its brand on Twitter. Plus: Meet the jurors of this year’s International Event Awards." taxonomy_category: - "Marketing / Communications" taxonomy_post_tag: - "AssociationsNow" - "Marketing" - "Meetings" - "Social Media" - "Technology" - "Twitter" taxonomy_content_format: - "Article" taxonomy_role: - "Association CEO / Executive Director" - "Director" - "VP" taxonomy_persona: - "Association Professionals" --- [Home](https://associationsnow.com/) » [Articles](https://associationsnow.com/format/article/) » Social Media Roundup: Pro Tips for Using Twitter Twitter may seem gossipy and snarky—and it is, at times. But it has real value for associations and organizations looking to enhance their images. How to tweet smarter, and more, in today’s Social Media Roundup. ### Tweet It Up > Love this | 10 Tips for Tactical Tweeting [http://t.co/LRBWRYQEZa (opens in a new tab)](http://t.co/LRBWRYQEZa) > via [@forbes (opens in a new tab)](https://twitter.com/Forbes?ref_src=twsrc%5Etfw) > [#assnchat (opens in a new tab)](https://twitter.com/hashtag/assnchat?src=hash&ref_src=twsrc%5Etfw) > [#leadership (opens in a new tab)](https://twitter.com/hashtag/leadership?src=hash&ref_src=twsrc%5Etfw) > > — John Segota, MPS, CAE (@JohnSegota) [October 4, 2013 (opens in a new tab)](https://twitter.com/JohnSegota/status/386204921747755008?ref_src=twsrc%5Etfw) **Follow and listen:** Twitter has established itself as a great tool for communication and outreach. But have you considered that, when used effectively, it can help your organization grow and build its brand? Marketing expert and former Navy SEAL Brent Gleeson offers [10 tactical tips (opens in a new tab)](//www.forbes.com/sites/brentgleeson/2013/04/24/10-tips-for-tactical-tweeting)) for using Twitter to power your business. His advice includes analyzing your goals, defining your audience, taking care to follow and listen to people in your community, and creating and sharing original content. Is your organization one-dimensional in its use of Twitter? Maybe it’s time to mix it up. *(h/t [@JohnSegota (opens in a new tab)](https://twitter.com/JohnSegota) )* ### Best Event Ever? > me too 🙂 the best meeting and [#eventprofs (opens in a new tab)](https://twitter.com/hashtag/eventprofs?src=hash&ref_src=twsrc%5Etfw) > from across the world are part of the jury of @eventexawards [http://t.co/Ee0e1ZR7gS (opens in a new tab)](http://t.co/Ee0e1ZR7gS) > > — Ovanes Ovanessian (@ovaneso) [October 9, 2013 (opens in a new tab)](https://twitter.com/ovaneso/status/387949881995706368?ref_src=twsrc%5Etfw) **The jury is in:** If your association holds annual events, it probably also gives out a lot of awards. But here’s a twist: Your event can receive awards, too. Hosted by Eventex Awards International, the International Event Awards aim to “recognize and honor the professional achievement of teams, venues, and destinations in their efforts to lead the events industry forward.” Entries for this year’s awards are being accepted until January 17, and the winners will be announced in March. [Meet the international jury of event professionals who will judge this year’s competition (opens in a new tab)](http://eventexawards.com/2013/jury) . (h/t [@ovaneso (opens in a new tab)](https://twitter.com/ovaneso/status/387949881995706368) ) What’s on your social media radar today? Tell us in the comments. (iStock/Thinkstock) [Daniel Ford](https://associationsnow.com/author/daniel-ford/) Daniel Ford is a contributor to Associations Now. [More articles by this author](https://associationsnow.com/author/daniel-ford/) Tags: [#Marketing](https://associationsnow.com/tag/marketing/) [#Meetings](https://associationsnow.com/tag/meetings/) [#Social Media](https://associationsnow.com/tag/social-media/) [#Technology](https://associationsnow.com/tag/technology/) [#Twitter](https://associationsnow.com/tag/twitter/) **Stay Informed** [Subscribe to our free newsletter](https://associationsnow.com/newsletter/) , *Associations Now Daily News*, to find out what’s happening in the association world every business day. ## You Might Like - [VideoDaily Recap: Day 1 from the 2025 ASAE MMC+Tech ConferenceMay 13, 2025](https://associationsnow.com/2025/05/13/daily-recap-day-1-from-the-2025-asae-mmctech-conference/) - [VideoThe Future is Yours to Create. Attend MMC+T 2025!April 2, 2025](https://associationsnow.com/2025/04/02/the-future-is-yours-to-create-attend-mmct-2025/) - [PodcastAssociations Now Presents: Beyond the Tech Stack: How AI Is Changing the Association PlaybookOctober 29, 2026](https://associationsnow.com/2026/10/29/associations-now-presents-beyond-the-tech-stack-how-ai-is-changing-the-association-playbook/) - [VideoRecap from the 2025 ASAE MMC+Tech ConferenceMay 19, 2025](https://associationsnow.com/2025/05/19/recap-from-the-2025-asae-mmctech-conference/) ## Comments **Comments are for ASAE members.** [Learn more about comments on this site.](https://associationsnow.com/comments/) [Log in](https://associationsnow.com/login?redirect_to=https%3A%2F%2Fassociationsnow.com%2F2013%2F10%2F09%2Fsocial-media-roundup-pro-tips-for-using-twitter%2F%23comments) to your member account or [join ASAE](https://my.asaecenter.org/select-a-membership-type/) !