--- title: "Social Media Roundup: Time to Close the Generation Gap" id: "19937" type: "post" slug: "social-media-roundup-time-to-close-the-generation-gap" published_at: "2013-10-10T22:07:53+00:00" modified_at: "2026-03-15T21:17:44+00:00" url: "https://associationsnow.com/2013/10/10/social-media-roundup-time-to-close-the-generation-gap/" markdown_url: "https://associationsnow.com/2013/10/10/social-media-roundup-time-to-close-the-generation-gap.md" excerpt: "Getting different generations of coworkers to play nice. Plus: B2B marketers want to meet you, not tweet you." taxonomy_category: - "Meetings / Events" taxonomy_post_tag: - "AssociationsNow" - "Leadership" - "Live Events" - "Marketing" - "Networking" taxonomy_content_format: - "Article" taxonomy_role: - "Association CEO / Executive Director" - "Executive Team" taxonomy_persona: - "Association Professionals" --- [Home](https://associationsnow.com/) » [Articles](https://associationsnow.com/format/article/) » Social Media Roundup: Time to Close the Generation Gap What the Twitter feud between Miley Cyrus and Sinead O’Connor can teach associations about success, and more, in today’s Social Media Roundup. ### Closing the Gap > How are Sinead & Miley like your association members? Hint: generation gap. [#assnchat (opens in a new tab)](https://twitter.com/hashtag/assnchat?src=hash&ref_src=twsrc%5Etfw) > (via [@avectra (opens in a new tab)](https://twitter.com/avectra?ref_src=twsrc%5Etfw) > ) [http://t.co/z18mGzAqIA (opens in a new tab)](http://t.co/z18mGzAqIA) > > — Deirdre Reid, CAE (@DeirdreReid) [October 10, 2013 (opens in a new tab)](https://twitter.com/DeirdreReid/status/388289588533682176?ref_src=twsrc%5Etfw) The catfight between queens of controversy Miley Cyrus and Sinead O’Connor is more than water-cooler talk for the savvy association executive. While it is nothing new that certain older, wiser people have a tendency to grow frustrated with their younger, less-experienced coworkers, and vice versa, freelance writer and former association executive Deirdre Reid believes “both generations have much to learn from each other.” From adopting mutual respect to providing Gen Y employees with a more meaningful work experience, Reid provides [five cross-generational guidelines (opens in a new tab)](http://blog.avectra.com/sinead-and-miley-just-another-generation-gap/) for association leaders looking to bring boomers and millennials together. *([ht @diedrereid (opens in a new tab)](https://twitter.com/deirdrereid) )* ### Constant Chatter > Why events are a crucial part of any content marketing strategy: [http://t.co/NgtW1mDUgZ (opens in a new tab)](http://t.co/NgtW1mDUgZ) > via @SmarterShft [#eventprofs (opens in a new tab)](https://twitter.com/hashtag/eventprofs?src=hash&ref_src=twsrc%5Etfw) > > — Convene Magazine (@pcmaconvene) [October 10, 2013 (opens in a new tab)](https://twitter.com/pcmaconvene/status/388353620267511808?ref_src=twsrc%5Etfw) **Face time:**We might live in the mobile generation, but B2B professionals say live events are *still* the best way to market content and network with colleagues. While you might not immediately think of your annual event as a form of content marketing, it surely is. [Smarter Shift discussed the idea of live events as marketing tools in its weekly #ContentChat (opens in a new tab)](http://smartershift.com/2013/10/events-as-part-of-a-content-marketing-strategy/) . What the chat revealed was that marketers enjoy meeting influencers in person. Participants mentioned the benefits of collaborating and engaging with others while also creating deep connections that are often missed through social media. Others discussed the importance of trust in an online/offline relationship and how individuals are more driven to work together when they have an opportunity to meet face to face. *([ht @pcmaconvene (opens in a new tab)](https://twitter.com/pcmaconvene) )* What have you retweeted today? Share with us in the comments. (Fuse/Thinkstock) [Alexis Williams](https://associationsnow.com/author/alexis-williams/) Alexis Williams & Alexis Davis are contributors to Associations Now. [More articles by this author](https://associationsnow.com/author/alexis-williams/) [Alexis Davis](https://associationsnow.com/author/alexis-davis/) Alexis Davis is a contributor to Associations Now. [More articles by this author](https://associationsnow.com/author/alexis-davis/) Tags: [#Leadership](https://associationsnow.com/tag/leadership/) [#Live Events](https://associationsnow.com/tag/live-events/) [#Marketing](https://associationsnow.com/tag/marketing/) [#Networking](https://associationsnow.com/tag/networking/) **Stay Informed** [Subscribe to our free newsletter](https://associationsnow.com/newsletter/) , *Associations Now Daily News*, to find out what’s happening in the association world every business day. ## You Might Like - [VideoASAE TV Daily Recap: Final Day at the 2025 ASAE Annual Meeting & ExpositionAugust 14, 2025](https://associationsnow.com/2025/08/14/asae-tv-daily-recap-final-day-at-the-2025-asae-annual-meeting-exposition/) - [VideoDJ Johnson Shares His Experience at the 2025 ASAE Annual Meeting & ExpositionAugust 12, 2025](https://associationsnow.com/2025/08/12/dj-johnson-shares-his-experience-at-the-2025-asae-annual-meeting-exposition/) - [VideoAshley Cobb Shares Her Experience at the 2025 ASAE Annual Meeting & ExpositionAugust 12, 2025](https://associationsnow.com/2025/08/12/ashley-cobb-shares-her-experience-at-the-2025-asae-annual-meeting-exposition/) - [VideoJenny Teeson, CHSE Shares Her Experience at the 2025 ASAE Annual Meeting & ExpositionAugust 12, 2025](https://associationsnow.com/2025/08/12/jenny-teeson-chse-shares-her-experience-at-the-2025-asae-annual-meeting-exposition/) ## Comments **Comments are for ASAE members.** [Learn more about comments on this site.](https://associationsnow.com/comments/) [Log in](https://associationsnow.com/login?redirect_to=https%3A%2F%2Fassociationsnow.com%2F2013%2F10%2F10%2Fsocial-media-roundup-time-to-close-the-generation-gap%2F%23comments) to your member account or [join ASAE](https://my.asaecenter.org/select-a-membership-type/) !