--- title: "Top-Level Domains as a Member Benefit? Ask Your .Realtor" id: "20269" type: "post" slug: "top-level-domains-as-a-member-benefit-ask-your-realtor" published_at: "2013-11-05T21:06:09+00:00" modified_at: "2013-11-05T21:06:09+00:00" url: "https://associationsnow.com/2013/11/05/top-level-domains-as-a-member-benefit-ask-your-realtor/" markdown_url: "https://associationsnow.com/2013/11/05/top-level-domains-as-a-member-benefit-ask-your-realtor.md" excerpt: "An address on an exclusive top-level domain as a member perk? Here's one association that's offering just that to its members." taxonomy_category: - "Membership" taxonomy_post_tag: - "AI" - "AssociationsNow" - "Membership" - "realtors" taxonomy_content_format: - "Article" taxonomy_role: - "Association CEO / Executive Director" - "C-Level" - "VP" taxonomy_persona: - "Association Professionals" --- [Home](https://associationsnow.com/) » [Articles](https://associationsnow.com/format/article/) » Top-Level Domains as a Member Benefit? Ask Your .Realtor ## Here’s an unusual member perk: an online address on an exclusive top-level domain. One association is offering just that to its members. The National Association of Realtors has a message for its members: Think it’s nice to be a Realtor? Say it with your domain! NAR is offering its members that opportunity after taking control of the new “.realtor” top-level domain earlier this year. More details below: **Why .realtor?** The association sees the domain as a way to ensure its fully licensed members stand out from other real estate agents. “To stay ahead of the rapidly changing internet and differentiate Realtors from nonmembers, NAR is securing the .REALTOR domain for members—to create a clear, trusted source for real estate online,” the association said regarding the plan. The association [applied for the top-level domain last year (opens in a new tab)](http://www.realtor.org/news-releases/2012/06/national-association-of-realtors-applies-for-new-realtor-top-level-domain) , collaborating with the Canadian Real Estate Association on a marketing deal to share it across North America. **How it’ll work:** According to the association,[the first 500,000 members who sign up will get a domain for free for one year (opens in a new tab)](http://realtormag.realtor.org/news-and-commentary/your-nar/article/2013/11/new-realtor-domain-coming-soon) . (NAR is still working on pricing for domain purchases beyond that.) An [FAQ page (opens in a new tab)](http://www.realtor.org/topics/top-level-domain/realtor-top-level-domain-tld-faq) on its website lays out the details of the program. **Not for sale:** With numerous top-level domains coming soon, there’s much potential for fresh confusion in the market—and NAR is attempting to get in front of it. Last week, the group posted a story informing members *not* to pre-purchase such domains from companies like GoDaddy, which has been promoting them on its site. “These domain sellers have no relationship with NAR or the sale of .REALTOR domains,” [the association wrote (opens in a new tab)](http://realtormag.realtor.org/daily-news/2013/11/01/godaddy-will-not-sell-realtor-domains) . Realtors aren’t the only ones trying to figure out how things will change as new top-level domains begin to come online. Companies focused on the top-level domain space [recently launched the Domain Name Association](http://associationsnow.com/2013/10/master-of-the-domains-new-domain-name-group-launches/) to advocate for the industry and educate the public. (iStock/Thinkstock) [Ernie Smith](https://associationsnow.com/author/ernie-smith/) Ernie Smith is a former senior editor for Associations Now. [More articles by this author](https://associationsnow.com/author/ernie-smith/) Tags: [#AI](https://associationsnow.com/tag/ai/) [#Membership](https://associationsnow.com/tag/membership/) [#realtors](https://associationsnow.com/tag/realtors/) **Stay Informed** [Subscribe to our free newsletter](https://associationsnow.com/newsletter/) , *Associations Now Daily News*, to find out what’s happening in the association world every business day. ## You Might Like - [PodcastAssociations Now Presents: Beyond the Tech Stack: How AI Is Changing the Association PlaybookOctober 29, 2026](https://associationsnow.com/2026/10/29/associations-now-presents-beyond-the-tech-stack-how-ai-is-changing-the-association-playbook/) - [TemplateMembers onlyMember Onboarding ToolkitNovember 5, 2026](https://associationsnow.com/2026/11/05/member-onboarding-toolkit/) - [VideoThe Career Moves Every Association Leader Needs Right NowSeptember 24, 2026](https://associationsnow.com/2026/09/24/the-career-moves-every-association-leader-needs-right-now/) - [VideoNCRA: Safeguarding Cancer Surveillance: An Advocacy Response to FY26 Budget ThreatsSeptember 24, 2026](https://associationsnow.com/2026/09/24/ncra-safeguarding-cancer-surveillance-an-advocacy-response-to-fy26-budget-threats/) ## Comments **Comments are for ASAE members.** [Learn more about comments on this site.](https://associationsnow.com/comments/) [Log in](https://associationsnow.com/login?redirect_to=https%3A%2F%2Fassociationsnow.com%2F2013%2F11%2F05%2Ftop-level-domains-as-a-member-benefit-ask-your-realtor%2F%23comments) to your member account or [join ASAE](https://my.asaecenter.org/select-a-membership-type/) !