---
title: "Innovation in Plain Sight: ASAE’s Experiment With a New Product Development Framework"
id: "4654"
type: "post"
slug: "innovation-in-plain-sight-asaes-experiment-with-a-new-product-development-framework"
published_at: "2014-02-14T13:41:52+00:00"
modified_at: "2026-03-14T17:43:28+00:00"
url: "https://associationsnow.com/2014/02/14/innovation-in-plain-sight-asaes-experiment-with-a-new-product-development-framework/"
markdown_url: "https://associationsnow.com/2014/02/14/innovation-in-plain-sight-asaes-experiment-with-a-new-product-development-framework.md"
excerpt: "Mariah Burton Nelson, CAE, VP, innovation & new product development, reveals what ASAE is learning from its initiative to deliver a stronger array of program..."
taxonomy_category:
  - "Learning"
taxonomy_post_tag:
  - "Innovation"
  - "Product Development"
  - "Youth Programs"
  - "YouTube"
taxonomy_content_format:
  - "Video"
taxonomy_role:
  - "Association CEO / Executive Director"
  - "C-Level"
  - "Executive Team"
  - "VP"
taxonomy_persona:
  - "Association Professionals"
---

[Home](https://associationsnow.com/)
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 » Innovation in Plain Sight: ASAE’s Experiment With a New Product Development Framework

Mariah Burton Nelson, CAE, VP, innovation & new product development, reveals what ASAE is learning from its initiative to deliver a stronger array of programs on Monday, March 10 from 9:00–10:15 a.m.

[ASAE Staff](https://associationsnow.com/author/asae-staff/)

[More articles by this author](https://associationsnow.com/author/asae-staff/)

Tags: [#Innovation](https://associationsnow.com/tag/innovation/)
 [#Product Development](https://associationsnow.com/tag/product-development/)
 [#Youth Programs](https://associationsnow.com/tag/youth-programs/)

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