--- title: "Monday Buzz: Putting Pinterest in Its Place" id: "25658" type: "post" slug: "monday-buzz-putting-pinterest-in-its-place" published_at: "2014-10-20T19:04:30+00:00" modified_at: "2026-03-16T12:55:28+00:00" url: "https://associationsnow.com/2014/10/20/monday-buzz-putting-pinterest-in-its-place/" markdown_url: "https://associationsnow.com/2014/10/20/monday-buzz-putting-pinterest-in-its-place.md" excerpt: "The photo-focused social network is becoming too big to ignore. So how can your association stake its Pinterest claim? Plus: What do data operations managers do?" taxonomy_category: - "Learning" taxonomy_post_tag: - "arts education" - "AssociationsNow" - "E-learning" - "Employee Training" - "Technology" taxonomy_content_format: - "Article" taxonomy_role: - "Association CEO / Executive Director" - "Director" - "VP" taxonomy_persona: - "Association Professionals" --- [Home](https://associationsnow.com/) » [Articles](https://associationsnow.com/format/article/) » Monday Buzz: Putting Pinterest in Its Place Everybody’s talking about Pinterest after *Forbes* magazine declared it “[The Coming Ad Colossus That Could Dwarf Twitter and Facebook (opens in a new tab)](http://www.forbes.com/sites/jeffbercovici/2014/10/15/inside-pinterest-the-coming-ad-colossus-that-could-dwarf-twitter-and-facebook) .” “Pinterest’s U.S. user base is projected to top 40 million this year, putting it in a league with both Twitter and Instagram domestically, and it’s moving fast to catch up with them overseas,” reporter Jeff Bercovici writes. And for associations the big takeaway is the scope of social sharing that’s taking place on the network. “Among social networks, only Facebook, with its 1.3 billion users, drives more traffic to Web publishers,” Bercovici notes. But how can your organization make the most of the booming social network? *Recruitment Advisor*, the blog for the [job board platform RealMatch (opens in a new tab)](http://www.realmatch.com/) , has a useful guide on how publishers and associations involved in the publishing game can get their programs off the ground. Key advice: It’s important to understand that different organizations require different tactics to make the most of the unique elements of their platform. “A good start is to ensure that each content piece on your site includes a high quality photo or graphic that can be pinned to your Pinterest page. You should also pin images related to your publication or trade,” [contributor Mary Hiers writes (opens in a new tab)](http://blog.realmatch.com/trade-publishers/a-publishers-guide-to-pinterest-strategy/) . ### Tweet of the Day > 62% of baby boomers say they need new skills at the end of their careers. [#AICPAGC14 (opens in a new tab)](https://twitter.com/hashtag/AICPAGC14?src=hash&ref_src=twsrc%5Etfw) > [#DigitalCPA (opens in a new tab)](https://twitter.com/hashtag/DigitalCPA?src=hash&ref_src=twsrc%5Etfw) > > — Samantha Mansfield (@SnMansfield) [October 20, 2014 (opens in a new tab)](https://twitter.com/SnMansfield/status/524188845240483841?ref_src=twsrc%5Etfw) **Are your association’s educational efforts,** both for employees and for members, doing enough to reach older generations? [Samantha Mansfield, senior manager of program development at CPA.com, (opens in a new tab)](https://twitter.com/SnMansfield) reminds us that not all people in need of training are new to their fields. ### Other Good Reads **For the entrepreneurial association pro,** John Boitnott, contributing to [Inc. Magazine, (opens in a new tab)](http://www.inc.com/john-boitnott/10-apps-every-entrepreneur-needs.html) lists 10 apps that all entrepreneurs need to have on their phones. The apps run the gamut, from cloud storage to analytics to travel assistance to mobile payments. **Need help with your online member community?** Then the webinar “[The 11 Most Asked Online Community Planning Questions (and Their Answers) (opens in a new tab)](http://web.socious.com/the-11-most-asked-online-community-planning-questions-and-their-answers) ,” which will be hosted by online community software provider Socious, may come in handy. Listen in on October 28 at 2 p.m. Eastern Daylight Time. **Dive into the mind of a data operations manager:** Alan Gordon, who oversees data operations at the Society for Science & the Public, explains how organizations can make the most of, and ensure the fulfillment of, their database administrators, [in a post for Nonprofit Technology Network (opens in a new tab)](http://www.nten.org/articles/2014/data-therapy-10-tips-to-optimize-your-database-administrator) . [Morgan Little](https://associationsnow.com/author/morgan-little/) Morgan Little is a contributor to Associations Now. [More articles by this author](https://associationsnow.com/author/morgan-little/) Tags: [#arts education](https://associationsnow.com/tag/arts-education/) [#E-learning](https://associationsnow.com/tag/e-learning/) [#Employee Training](https://associationsnow.com/tag/employee-training/) [#Technology](https://associationsnow.com/tag/technology/) **Stay Informed** [Subscribe to our free newsletter](https://associationsnow.com/newsletter/) , *Associations Now Daily News*, to find out what’s happening in the association world every business day. ## You Might Like - [VideoWelcome to ASAE AcademyMarch 19, 2025](https://associationsnow.com/2025/03/19/welcome-to-asae-academy/) - [PodcastAssociations Now Presents: Beyond the Tech Stack: How AI Is Changing the Association PlaybookOctober 29, 2026](https://associationsnow.com/2026/10/29/associations-now-presents-beyond-the-tech-stack-how-ai-is-changing-the-association-playbook/) - [VideoAmerican College of Emergency Physicians: ACEP Geriatric Emergency Department Accreditation ProgramSeptember 24, 2026](https://associationsnow.com/2026/09/24/american-college-of-emergency-physicians-acep-geriatric-emergency-department-accreditation-program/) - [ArticleHow Trade Associations Strengthen the Workforce with Training InitiativesSeptember 18, 2025](https://associationsnow.com/2025/09/18/how-trade-associations-strengthen-the-workforce-with-training-initiatives/) ## Comments **Comments are for ASAE members.** [Learn more about comments on this site.](https://associationsnow.com/comments/) [Log in](https://associationsnow.com/login?redirect_to=https%3A%2F%2Fassociationsnow.com%2F2014%2F10%2F20%2Fmonday-buzz-putting-pinterest-in-its-place%2F%23comments) to your member account or [join ASAE](https://my.asaecenter.org/select-a-membership-type/) !