---
title: "Tuesday Buzz: Let’s Talk Member Rewards"
id: "26438"
type: "post"
slug: "tuesday-buzz-lets-talk-member-rewards"
published_at: "2014-12-09T20:20:40+00:00"
modified_at: "2014-12-09T20:20:40+00:00"
url: "https://associationsnow.com/2014/12/09/tuesday-buzz-lets-talk-member-rewards/"
markdown_url: "https://associationsnow.com/2014/12/09/tuesday-buzz-lets-talk-member-rewards.md"
excerpt: "How rewards can encourage good member behavior. Also: Automating unstructured tools is the next step in smoothing out workflow."
taxonomy_category:
  - "Membership"
taxonomy_post_tag:
  - "AssociationsNow"
  - "fan engagement"
  - "Membership"
  - "rewards program"
taxonomy_content_format:
  - "Article"
taxonomy_role:
  - "Association CEO / Executive Director"
  - "C-Level"
  - "Executive Team"
taxonomy_persona:
  - "Association Professionals"
---

[Home](https://associationsnow.com/)
 » [Articles](https://associationsnow.com/format/article/)
 » Tuesday Buzz: Let’s Talk Member Rewards

Associations are about expectations—on both sides of the coin.

Members have expectations of the associations they join. And associations have ideas about actions they want their members to take. However, members generally have the control in this equation: If members don’t want to do something, they won’t.

But it doesn’t have to be this way. [Christina Green of MemberClicks blog advocates (opens in a new tab)](http://blog.memberclicks.com/is-your-association-rewarding-good-behavior)
 implementing member rewards as a way to encourage certain behaviors.

“Follow the give-and-get method,” Green writes. “If you give members something they want, you’ll get what you want.”

The idea is to maintain both membership and participation while pushing the association’s mission.

Some reward strategies Green suggests: incentivizing social media participation, giving discounts to those who sign up early for events, and providing giveaways to members who send in their dues before the deadline.

“While asking is important and generally effective, providing people a reason to do something is even more so,” Green explains.

### Workflow Wonders

> Any process you think about in a business ought to be able to be automated and repetitive [http://t.co/HmMfRUbtH3 (opens in a new tab)](http://t.co/HmMfRUbtH3)
> 
>  — CMSWire.com (@cmswire) [December 8, 2014 (opens in a new tab)](https://twitter.com/cmswire/status/542098104988598272?ref_src=twsrc%5Etfw)

**In today’s rapid-paced world** things are changing constantly, and within organizations that means the workflow systems we rely on now may not meet our increasingly evolving needs.

“It’s new devices, new technologies, and a lot of them require instant responses,” [Nintex CEO John Burton says in an interview with CMSWire (opens in a new tab)](http://www.cmswire.com/cms/information-management/keeping-up-with-evolving-business-processes-027417.php)
 discussing current trends in corporate workflows.

Among other things, he emphasizes the “significant evolution” in mobile, social media, and data collection. Burton stresses that many of the tools that organizations use currently rely on unstructured data; for many organizations the next step is to figure out how to automate the processes that rely on those tools. *(ht @[cmswire (opens in a new tab)](https://twitter.com/cmswire/status/542098104988598272)
)*

### Other Links of Note

**Don’t let poor wording hurt your emails.** “Overall, the word choices you make add up to the tone of your communications,” [author Bernard Marr explains (opens in a new tab)](https://www.linkedin.com/pulse/article/20141208072941-64875646-stop-using-these-words-in-your-emails)
 in a LinkedIn blog post. He suggests focusing on the positive, being specific, and avoiding the word “don’t” (instead, write what the person can “do”).

**Insecurity can be a good thing.** Society often looks at this personality trait as a negative one. But [Sarah Jones, founder of Introverted Alpha, suggests (opens in a new tab)](http://www.pickthebrain.com/blog/insecurity-good-thing/)
 that it can be viewed as a solid “call to action.”

(iStock/Thinkstock)

[Patrick deHahn](https://associationsnow.com/author/patrick-dehahn/)

Patrick deHahn is a contributor to Associations Now.

[More articles by this author](https://associationsnow.com/author/patrick-dehahn/)

Tags: [#fan engagement](https://associationsnow.com/tag/fan-engagement/)
 [#Membership](https://associationsnow.com/tag/membership/)
 [#rewards program](https://associationsnow.com/tag/rewards-program/)

**Stay Informed**

[Subscribe to our free newsletter](https://associationsnow.com/newsletter/)
, *Associations Now Daily News*, to find out what’s happening in the association world every business day.

## You Might Like

- [TemplateMembers onlyMember Onboarding ToolkitNovember 5, 2026](https://associationsnow.com/2026/11/05/member-onboarding-toolkit/)
- [PodcastAssociations Now Presents: Beyond the Tech Stack: How AI Is Changing the Association PlaybookOctober 29, 2026](https://associationsnow.com/2026/10/29/associations-now-presents-beyond-the-tech-stack-how-ai-is-changing-the-association-playbook/)
- [VideoThe Career Moves Every Association Leader Needs Right NowSeptember 24, 2026](https://associationsnow.com/2026/09/24/the-career-moves-every-association-leader-needs-right-now/)
- [VideoNCRA: Safeguarding Cancer Surveillance: An Advocacy Response to FY26 Budget ThreatsSeptember 24, 2026](https://associationsnow.com/2026/09/24/ncra-safeguarding-cancer-surveillance-an-advocacy-response-to-fy26-budget-threats/)

## Comments

**Comments are for ASAE members.** [Learn more about comments on this site.](https://associationsnow.com/comments/)

[Log in](https://associationsnow.com/login?redirect_to=https%3A%2F%2Fassociationsnow.com%2F2014%2F12%2F09%2Ftuesday-buzz-lets-talk-member-rewards%2F%23comments)
 to your member account or [join ASAE](https://my.asaecenter.org/select-a-membership-type/)
!
