---
title: "“Airbnb for Water” Teams With Association to Battle California Drought"
id: "28223"
type: "post"
slug: "airbnb-for-water-teams-with-association-to-battle-california-drought"
published_at: "2015-04-24T21:26:07+00:00"
modified_at: "2026-11-09T17:51:48+00:00"
url: "https://associationsnow.com/2015/04/24/airbnb-for-water-teams-with-association-to-battle-california-drought/"
markdown_url: "https://associationsnow.com/2015/04/24/airbnb-for-water-teams-with-association-to-battle-california-drought.md"
excerpt: "The company SWIIM is working with the Western Growers Association to get its irrigation system, which allows farmers to sell their excess water supplies, up and running in a part of the country that could really use it: the drought-stricken..."
taxonomy_category:
  - "Business Development"
taxonomy_post_tag:
  - "AssociationsNow"
  - "disaster management"
  - "industry partners"
  - "local agriculture"
  - "trade associations"
  - "Water Rights"
taxonomy_content_format:
  - "Article"
taxonomy_role:
  - "Association CEO / Executive Director"
  - "For-Profit CEO / President / Owner / Partner"
taxonomy_persona:
  - "Industry Professionals"
---

[Home](https://associationsnow.com/)
 » [Articles](https://associationsnow.com/format/article/)
 » “Airbnb for Water” Teams With Association to Battle California Drought

Water—or, actually, the lack of it—is a pretty serious issue in California these days. [Just ask the almond growers](http://associationsnow.com/2015/04/thirsty-almonds-agriculture-groups-defend-the-nut-during-drought/)
.

The state’s severe drought is creating headaches, both political and ethical, for farmers. But a startup that’s getting association support could prove to be a big help during the extended dry spell.

[The irrigation firm SWIIM (opens in a new tab)](http://www.swiimsystem.com/home.aspx)
, or Sustainable Water & Innovative Irrigation Management, is currently promoting a service that allows farmers to sell off their unused water supplies to other farmers in need. The *San Francisco Chronicle* describes it as an “Airbnb for water.”

The Western Growers Association, a trade group representing farmers in California and Arizona, is working with SWIIM to launch irrigation efforts in water-starved areas of the Golden State.

SWIIM’s offering could help solve an inequity in the system, [the Chronicle notes (opens in a new tab)](http://www.sfchronicle.com/business/article/Airbnb-for-water-seeks-to-help-farmers-transfer-6215032.php?cmpid=twitter-premium&t=cec24a919c00af33be)
. Under decades-old state laws, California farmers who don’t use their full water allocations may later find their allocations cut. A solution is to allow a farmer with more water than needed in a given growing season to lease it to another farmer.

“California law encourages water transfers as a means of providing for more efficient use of water,” Andy Sawyer of the California State Water Resources Control Board told the *Chronicle*. “The theory is if you have a willing buyer and a willing seller and they’re willing to transfer, it’s probably because the buyer is getting greater economic use out of it than the seller.”

But it’s a lot more complicated than it sounds. For one thing, water use levels can be difficult to track, making a system like SWIIM’s particularly useful. In Colorado, where SWIIM is based, farmers have been able to make as much as $200 to $500 per acre by leasing water they’ve conserved.

“Water is a real, tangible property right. It’s the highest valued asset on a farmer’s personal balance sheet,” [SWIIM CEO Kevin France told Fast Company (opens in a new tab)](http://www.fastcoexist.com/3044540/an-airbnb-for-water-could-help-farmers-with-californias-devastating-drought)
.

(iStock/Thinkstock)

[Ernie Smith](https://associationsnow.com/author/ernie-smith/)

Ernie Smith is a former senior editor for Associations Now.

[More articles by this author](https://associationsnow.com/author/ernie-smith/)

Tags: [#disaster management](https://associationsnow.com/tag/disaster-management/)
 [#industry partners](https://associationsnow.com/tag/industry-partners/)
 [#local agriculture](https://associationsnow.com/tag/local-agriculture/)
 [#trade associations](https://associationsnow.com/tag/trade-associations/)
 [#Water Rights](https://associationsnow.com/tag/water-rights/)

**Stay Informed**

[Subscribe to our free newsletter](https://associationsnow.com/newsletter/)
, *Associations Now Daily News*, to find out what’s happening in the association world every business day.

## You Might Like

- [VideoPartnerships that Drive Success: ASAE Strategic Partnership AllianceAugust 26, 2025](https://associationsnow.com/2025/08/26/partnerships-that-drive-success-asae-strategic-partnership-alliance/)
- [VideoGenerate Leads and Brand Awareness: Master the ASAE MarketplaceJune 18, 2025](https://associationsnow.com/2025/06/18/generate-leads-and-brand-awareness-master-the-asae-marketplace/)
- [PodcastAssociations NOW Presents: All for the Love of Chicago: Rethinking the Destination ExperienceSeptember 10, 2026](https://associationsnow.com/2026/09/10/associations-now-presents-all-for-the-love-of-chicago-rethinking-the-destination-experience/)
- [VideoExploring New Frontiers: Leadership, Resilience and the Future of SpaceflightAugust 27, 2026](https://associationsnow.com/2026/08/27/exploring-new-frontiers-leadership-resilience-and-the-future-of-spaceflight/)

## Comments

**Comments are for ASAE members.** [Learn more about comments on this site.](https://associationsnow.com/comments/)

[Log in](https://associationsnow.com/login?redirect_to=https%3A%2F%2Fassociationsnow.com%2F2015%2F04%2F24%2Fairbnb-for-water-teams-with-association-to-battle-california-drought%2F%23comments)
 to your member account or [join ASAE](https://my.asaecenter.org/select-a-membership-type/)
!
