--- title: "Advance Reading for #ASAE15" id: "29516" type: "post" slug: "advance-reading-for-asae15" published_at: "2015-08-06T20:26:56+00:00" modified_at: "2026-03-16T14:24:37+00:00" url: "https://associationsnow.com/2015/08/06/advance-reading-for-asae15/" markdown_url: "https://associationsnow.com/2015/08/06/advance-reading-for-asae15.md" excerpt: "Heading to the 2015 ASAE Annual Meeting & Exposition in Detroit? Get your learning started early with articles and interviews from Sherry Turkle, Josh Linkner, and a variety of Learning Lab speakers." taxonomy_category: - "Learning" taxonomy_post_tag: - "AssociationsNow" - "conferences" - "E-learning" - "Meetings" - "Professional Development" taxonomy_content_format: - "Article" taxonomy_persona: - "Association Professionals" --- [Home](https://associationsnow.com/) » [Articles](https://associationsnow.com/format/article/) » Advance Reading for #ASAE15 In the months and weeks leading up to the 2015 ASAE Annual Meeting & Exposition, Associations Now has tapped into the wisdom of several expert content leaders on the conference slate. If you’re on your way to the meeting in the Motor City, or even if you’ll be following along from afar, check out these articles and interviews from the pages of *Associations Now* and *Associations Now Plus* to get an early look at some of the lessons and advice that will be shared at the conference. *[*Articles marked with an asterisk require an ASAE member login.]* [http://associationsnow.com/wp-content/uploads/2015/08/sherryturkle.png](http://associationsnow.com/wp-content/uploads/2015/08/sherryturkle.png) ### General Sessions **Session:** Josh Linkner, “Harnessing Innovation: Turning Raw Ideas into Powerful Results,” 8:30 a.m. Sunday **Read:** “[Learning: Have Courage to Cannibalize](http://associationsnow.com/2015/04/josh-linkner-courage-to-cannabalize/) ,” by Kristin Clarke, *Associations Now*, March/April 2015 **Session:** Sherry Turkle (pictured above), “Reclaiming Conversation in Our Digital World,” 12:30 p.m. Tuesday **Read:** “[Sherry Turkle: Why Talk is Making a Comeback](http://associationsnow.com/2015/06/sherry-turkle-talk-makes-comeback/) ,” by Kristin Clarke, *Associations Now*, May/June 2015 ### Game Changers **Session:** Alex Sheen (pictured below), “Because I Said I Would,” 2 p.m. Monday **Read:** “[Learning: Why Promise Keeping Matters](http://associationsnow.com/2015/06/learning-promise-keeping-matters/) ,” by Kristin Clarke, *Associations Now*, May/June 2015 [http://associationsnow.com/wp-content/uploads/2015/08/alexsheen.png](http://associationsnow.com/wp-content/uploads/2015/08/alexsheen.png) ### Learning Labs **Session:** “Transformational Governance: How Boards Achieve Extraordinary Change,” 9 a.m. Monday **Read:** “[Getting to Good Governance](http://associationsnow.com/2015/08/getting-to-good-governance/) ,” by Katha Kissman and Beth Gazley, *Associations Now*, July/August 2015 **Session:** “Data to the People,” 9 a.m. Monday **Read:** “[The American Geophysical Union is Using Data to Dig Up Industry Experts](http://associationsnow.com/2015/07/the-american-geophysical-union-is-using-data-to-dig-up-industry-experts/) ,” by Katie Bascuas, July 30 **Session:** “Why Data-Driven Diversity Matters,” 3:30 p.m. Monday **Read:** “[Diversity and Inclusion: Getting Strategic to Create Meaningful Outcomes (opens in a new tab)](http://www.asaecenter.org/Resources/articledetailnew.cfm?ItemNumber=655953) ,” by Juan Amador, CAE, and VJ Mayor, CAE, asaecenter.org, July 13* **Session:** “What’s New in the Business of Certification?” 10 a.m. Tuesday **Read:** “[What’s New in the Business of Certification? (opens in a new tab)](http://www.asaecenter.org/Resources/articledetailnew.cfm?ItemNumber=655952) ” by Karen Plaus, CAE; Denise Roosendaal, CAE; and Maggie Collins, asaecenter.org, July 13* **Session:** “Referral Marketing: The Key to Millennial Recruitment,” 11:30 a.m. Tuesday **Read:** “[Why Referral Marketing Could Be the Key to Millennial Recruitment (opens in a new tab)](http://www.asaecenter.org/Resources/articledetailnew.cfm?ItemNumber=655992) ,” by Christine Umbrell, asaecenter.org, July 20* ### While We’re In Their Backyard… Get to know some associations that call #ASAE15’s host state home in “[Associations USA: Michigan (opens in a new tab)](http://www.asaecenter.org/Resources/ANowDetail.cfm?ItemNumber=370696) ,” *Associations Now*, August 2013. Detroit’s People Mover, decorated just in time for the 2015 ASAE Annual Meeting & Exposition. (Visit Detroit) [Joe Rominiecki](https://associationsnow.com/author/joe-rominiecki/) Joe Rominiecki is a contributing editor to Associations Now. [More articles by this author](https://associationsnow.com/author/joe-rominiecki/) Tags: [#conferences](https://associationsnow.com/tag/conferences/) [#E-learning](https://associationsnow.com/tag/e-learning/) [#Meetings](https://associationsnow.com/tag/meetings/) [#Professional Development](https://associationsnow.com/tag/professional-development/) **Stay Informed** [Subscribe to our free newsletter](https://associationsnow.com/newsletter/) , *Associations Now Daily News*, to find out what’s happening in the association world every business day. ## You Might Like - [VideoLakisha Woods, CAE Shares Her Experience at the 2025 ASAE Annual Meeting & ExpositionAugust 12, 2025](https://associationsnow.com/2025/08/12/lakisha-woods-cae-shares-her-experience-at-the-2025-asae-annual-meeting-exposition/) - [VideoDJ Johnson Shares His Experience at the 2025 ASAE Annual Meeting & ExpositionAugust 12, 2025](https://associationsnow.com/2025/08/12/dj-johnson-shares-his-experience-at-the-2025-asae-annual-meeting-exposition/) - [VideoAshley Cobb Shares Her Experience at the 2025 ASAE Annual Meeting & ExpositionAugust 12, 2025](https://associationsnow.com/2025/08/12/ashley-cobb-shares-her-experience-at-the-2025-asae-annual-meeting-exposition/) - [VideoJenny Teeson, CHSE Shares Her Experience at the 2025 ASAE Annual Meeting & ExpositionAugust 12, 2025](https://associationsnow.com/2025/08/12/jenny-teeson-chse-shares-her-experience-at-the-2025-asae-annual-meeting-exposition/) ## Comments **Comments are for ASAE members.** [Learn more about comments on this site.](https://associationsnow.com/comments/) [Log in](https://associationsnow.com/login?redirect_to=https%3A%2F%2Fassociationsnow.com%2F2015%2F08%2F06%2Fadvance-reading-for-asae15%2F%23comments) to your member account or [join ASAE](https://my.asaecenter.org/select-a-membership-type/) !