--- title: "Monday Buzz: Prince, NABJ, and the Expectation Gap" id: "29737" type: "post" slug: "monday-buzz-prince-nabj-and-the-expectation-gap" published_at: "2015-08-10T21:13:30+00:00" modified_at: "2026-03-16T14:29:33+00:00" url: "https://associationsnow.com/2015/08/10/monday-buzz-prince-nabj-and-the-expectation-gap/" markdown_url: "https://associationsnow.com/2015/08/10/monday-buzz-prince-nabj-and-the-expectation-gap.md" excerpt: "The National Association of Black Journalists learns a lesson in managing member expectations. Plus: An underrated social video platform gets its due." taxonomy_category: - "Meetings / Events" taxonomy_post_tag: - "AssociationsNow" - "conferences" - "Live Events" - "Meetings" taxonomy_content_format: - "Article" taxonomy_persona: - "Association Professionals" --- [Home](https://associationsnow.com/) » [Articles](https://associationsnow.com/format/article/) » Monday Buzz: Prince, NABJ, and the Expectation Gap [The National Association of Black Journalists (opens in a new tab)](http://nabjmonitor.org/2015/) (NABJ), like any other association would be, was undoubtedly excited to offer a star-studded event to its members. Last week, the organization announced that members at its national convention in Minneapolis would be able to [attend an exclusive event with musical legend Prince (opens in a new tab)](http://nabjmonitor.org/2015/party-like-its-nabj-prince-invites-journalists-to-paisley-park/) . A total of 873 attendees took part in the visit to Paisley Park, Prince’s recording studio, late Saturday night, after paying a $20 cover and, in many cases, expecting a performance from the renowned artist. So far, so good. But what followed was an “unusual night,” [in the words of Minnesota Star Tribune music critic Jon Bream (opens in a new tab)](http://www.startribune.com/prince-welcomes-black-journalists-association-for-unusual-night-at-paisley-park/321167791/) . “The most extraordinary thing about Saturday was that precious little Prince music was played,” Bream reported, explaining that after the artist gave a minute-long speech, a DJ played just two songs from his upcoming album. For those expecting a more extensive appearance from Prince or a live performance, the event was a big disappointment. [But as The Wrap‘s Anita Bennett reported (opens in a new tab)](http://www.thewrap.com/prince-leaves-black-journalists-disappointed-after-seconds-long-appearance/) , for some that frustration was aimed at the “Purple Rain” maker, not NABJ: “*Washington Post* columnist Michelle Singletary offered an even more harsh assessment. ‘I’m pissed. I want my money back,’ Singletary said, as she explained she wasn’t upset with NABJ or the local chapter, which organized the event, but with the artist himself.” ### Note-taking of the Day https://twitter.com/HeatherPownall/status/630751235776356353 **When attending a conference like [ASAE’s Annual Meeting & Exposition](http://associationsnow.com/asae-2015-liveblog/) ,** some people type up notes in a Word document and others scribble a few words in a bulleted list. But when we saw the notes above, we just had to give Heather Pownall, senior manager of portfolios and product management at the [American Institute of Certified Public Accountants (opens in a new tab)](http://www.aicpa.org/Pages/default.aspx) , a shout-out. ### Other Good Reads **As your association builds out its social strategy,** don’t forget about Vine, which has flown under the radar to become one of the most popular and creative platforms around. *Quartz* tech editor Dan Frommer [has the full story (opens in a new tab)](http://qz.com/473399/vine-is-a-sleeping-giant-while-everyone-is-focused-on-snapchat/) . **It’s time to double-check your organization’s YouTube ads.** [As Business Insider advertising editor Lara O’Reilly reports (opens in a new tab)](http://www.businessinsider.com/google-shuts-down-third-party-access-to-youtube-ads-via-the-doubleclick-ad-exchange-2015-8) , Google has mandated that marketers buy YouTube ads through its own channels or via the video-sharing site itself, as opposed to using third-party groups. **“The majority of associations, like most organizations** in other sectors, are unable to see the world from their members’ perspective.” That’s one of the central problems explored in *T[he Demand Perspective: Leading From the Outside In (opens in a new tab)](https://mystuff.asaecenter.org/ebusiness/publications/publicationproduct?id=108012&CSURL=http%3A%2F%2Fwww.asaecenter.org%2FShop%2FBookstore.cfm%3FQuery%3Ddemand%2Bperspective) ,* by Anna Caraveli (ASAE Association Management Press, 2015), an excerpt of which you can read [via SocialFish (opens in a new tab)](http://www.socialfish.org/2015/08/realignment-3-construct-killer-value-props-making-promise-delivering/) . (Ethan Miller/Getty Images) [Morgan Little](https://associationsnow.com/author/morgan-little/) Morgan Little is a contributor to Associations Now. 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