--- title: "Tuesday Buzz: Time to Hire a Data Management Guru?" id: "33846" type: "post" slug: "tuesday-buzz-time-to-hire-a-data-management-guru" published_at: "2016-06-21T20:39:02+00:00" modified_at: "2016-06-21T20:39:02+00:00" url: "https://associationsnow.com/2016/06/21/tuesday-buzz-time-to-hire-a-data-management-guru/" markdown_url: "https://associationsnow.com/2016/06/21/tuesday-buzz-time-to-hire-a-data-management-guru.md" excerpt: "An association data pro makes the case for a position dedicated to data management. Also: Instagram hits a user high point." taxonomy_category: - "Operations" taxonomy_post_tag: - "AssociationsNow" - "Data Management" - "database" - "labor organization" - "Membership" taxonomy_content_format: - "Article" taxonomy_role: - "Association CEO / Executive Director" - "C-Level" - "Director" - "Manager" - "VP" taxonomy_persona: - "Association Professionals" --- [Home](https://associationsnow.com/) » [Articles](https://associationsnow.com/format/article/) » Tuesday Buzz: Time to Hire a Data Management Guru? Keeping your reams of member data organized might feel like a full-time job sometimes. Effective Database Management principal Wes Trochlil [has a good question on that front (opens in a new tab)](http://effectivedatabase.com/resources/its-time-for-your-association-to-create-a-data-records-manager-position) : Should it be a full-time job? In his latest article, he makes the case for adding a data records manager (DRM) to association staffs. [He’s long argued for such a position (opens in a new tab)](http://effectivedatabase.com/why-do-we-need-this-position-now/) , but he says that now might be the time for your association to make the move. “Through active data management, the ultimate goal of the DRM is to ensure that staff and customers have a positive view of the data within the organization and are using the data to advance the organization’s mission,” he explains. “A successful DRM will develop a virtuous cycle of data management that will be self-reinforcing.” [Check out his post (opens in a new tab)](http://effectivedatabase.com/resources/its-time-for-your-association-to-create-a-data-records-manager-position/) to get an idea of what the position entails. ### Instagram Goes to 500 Million > One community. 500 million storytellers. ❤️ [https://t.co/ozkb3x7SNH (opens in a new tab)](https://t.co/ozkb3x7SNH) > [pic.twitter.com/qtYRg6XTSL (opens in a new tab)](https://t.co/qtYRg6XTSL) > > — Instagram (@instagram) [June 21, 2016 (opens in a new tab)](https://twitter.com/instagram/status/745240786627887105?ref_src=twsrc%5Etfw) **Instagram isn’t quite the size** of its parent, Facebook, but it’s getting there. On Tuesday, the platform announced that it had hit a significant user milestone: 500 million total users, more than 300 million of whom are active on the service each month. “Our community also continues to become even more global, with more than 80 percent living outside of the United States,” [the company’s official blog noted on Tuesday (opens in a new tab)](http://blog.instagram.com/post/146255204757/160621-news) . [If you’re not on Instagram already](http://associationsnow.com/2015/03/dont-camera-shy-making-case-instagram/) , now might be a good time to discuss why. ### Other Links of Note **“People like email content that is Personal, Useful, or Timely . . . or PUT.”** Nonprofit marketer [Kivi Leroux Miller explains the thought process (opens in a new tab)](http://www.nonprofitmarketingguide.com/blog/2016/06/21/what-to-put-in-your-newsletter/) that goes into an effective marketing email. **Twitter has a new option for heavy users:** The company’s new iOS app, [Twitter Engage (opens in a new tab)](https://blog.twitter.com/2016/introducing-twitter-engage-0) , puts the emphasis on helping power users expand their reach. **Apple has an event strategy worth watching:** [The company is offering “coding camps” to kids (opens in a new tab)](https://techcrunch.com/2016/06/21/apple-launches-coding-camps-for-kids-in-its-retail-stores/) at its retail stores. (iStock/Thinkstock) [Ernie Smith](https://associationsnow.com/author/ernie-smith/) Ernie Smith is a former senior editor for Associations Now. [More articles by this author](https://associationsnow.com/author/ernie-smith/) Tags: [#Data Management](https://associationsnow.com/tag/data-management/) [#database](https://associationsnow.com/tag/database/) [#labor organization](https://associationsnow.com/tag/labor-organization/) [#Membership](https://associationsnow.com/tag/membership/) **Stay Informed** [Subscribe to our free newsletter](https://associationsnow.com/newsletter/) , *Associations Now Daily News*, to find out what’s happening in the association world every business day. ## You Might Like - [TemplateMembers onlyNCBTMB sample news release for database pilotAugust 31, 2008](https://associationsnow.com/2008/08/31/ncbtmb-sample-news-release-for-database-pilot/) - [TemplateMembers onlyDatabase Analyst Job DescriptionFebruary 12, 2007](https://associationsnow.com/2007/02/12/database-analyst-job-description/) - [TemplateMembers onlyProject Manager/ DBA Job DescriptionFebruary 12, 2007](https://associationsnow.com/2007/02/12/project-manager-dba-job-description/) - [PodcastAssociations Now Presents: Beyond the Tech Stack: How AI Is Changing the Association PlaybookOctober 29, 2026](https://associationsnow.com/2026/10/29/associations-now-presents-beyond-the-tech-stack-how-ai-is-changing-the-association-playbook/) ## Comments **Comments are for ASAE members.** [Learn more about comments on this site.](https://associationsnow.com/comments/) [Log in](https://associationsnow.com/login?redirect_to=https%3A%2F%2Fassociationsnow.com%2F2016%2F06%2F21%2Ftuesday-buzz-time-to-hire-a-data-management-guru%2F%23comments) to your member account or [join ASAE](https://my.asaecenter.org/select-a-membership-type/) !