--- title: "CTA Foundation Hops on Self-Driving Cars" id: "36460" type: "post" slug: "cta-foundation-hops-on-self-driving-cars" published_at: "2017-01-10T23:58:24+00:00" modified_at: "2026-03-16T18:20:08+00:00" url: "https://associationsnow.com/2017/01/10/cta-foundation-hops-on-self-driving-cars/" markdown_url: "https://associationsnow.com/2017/01/10/cta-foundation-hops-on-self-driving-cars.md" excerpt: "Teaming with IBM and Local Motors, the association’s charitable foundation is working to find a mobility solution for seniors and those with disabilities—the two groups the foundation seeks to empower." taxonomy_category: - "Advocacy" taxonomy_post_tag: - "Accessibility" - "AssociationsNow" - "self-driving cars" - "Technology" taxonomy_content_format: - "Article" taxonomy_role: - "Association CEO / Executive Director" - "Executive Team" - "For-Profit CEO / President / Owner / Partner" taxonomy_persona: - "Executive Leadership" --- [Home](https://associationsnow.com/) » [Articles](https://associationsnow.com/format/article/) » CTA Foundation Hops on Self-Driving Cars One future of self-driving cars, to put the vehicles in the hands of those who could benefit the most, might rest with the Consumer Technology Association (CTA) and its charitable foundation. Last week, the CTA Foundation announced that it was teaming with IBM’s Watson team and the low-volume vehicle manufacturer Local Motors. Together, the three organizations say that they plan to find ways to boost access to transportation for seniors and people with disabilities. “Our goal is to explore new ways to improve access to transportation and personalize the experience to each person’s unique abilities,” explained Ruoyi Zhou, IBM’s director of accessibility research, [in a news release (opens in a new tab)](https://www.cta.tech/News/Press-Releases/2017/January/CTA-Foundation,-IBM,-Local-Motors-Collaborate-on-H.aspx) . Local Motors, which [famously built a 3D-printed car](http://associationsnow.com/2014/09/friday-buzz-meet-3d-printed-car-flesh/) at the 2014 International Manufacturing Technology Show, has been working with the Watson team on the Olli, which is said to be the first self-driving cognitive vehicle. The Olli, which was [first tested last year (opens in a new tab)](http://dcist.com/2016/06/meet_your_new_robot_overlord.php) in National Harbor, Maryland, will be the basis of the new effort. CTA Foundation Executive Director Stephen Ewell emphasized how the idea fits into the mission of the foundation, [which recently produced a study (opens in a new tab)](http://www-03.ibm.com/able/aging/) with IBM titled “Outthink Aging.” The idea is to use technology to maximize the quality of life for both older adults and people with disabilities. “Through the power of cognitive computing, the Internet of Things (IoT), and accessibility technology, this initiative will significantly improve the lives of persons with disabilities and the growing aging population,” Ewell explained. He added that the foundation was looking for similar opportunities to team with tech companies. (Local Motors/Handout photo) [Ernie Smith](https://associationsnow.com/author/ernie-smith/) Ernie Smith is a former senior editor for Associations Now. [More articles by this author](https://associationsnow.com/author/ernie-smith/) Tags: [#Accessibility](https://associationsnow.com/tag/accessibility/) [#self-driving cars](https://associationsnow.com/tag/self-driving-cars/) [#Technology](https://associationsnow.com/tag/technology/) **Stay Informed** [Subscribe to our free newsletter](https://associationsnow.com/newsletter/) , *Associations Now Daily News*, to find out what’s happening in the association world every business day. ## You Might Like - [PodcastAssociations Now Presents: Beyond the Tech Stack: How AI Is Changing the Association PlaybookOctober 29, 2026](https://associationsnow.com/2026/10/29/associations-now-presents-beyond-the-tech-stack-how-ai-is-changing-the-association-playbook/) - [VideoThe Career Moves Every Association Leader Needs Right NowSeptember 24, 2026](https://associationsnow.com/2026/09/24/the-career-moves-every-association-leader-needs-right-now/) - [VideoUrban Land Institute- Project Recovery: Rebuilding Los Angeles After the January 2025 WildfiresSeptember 24, 2026](https://associationsnow.com/2026/09/24/urban-land-institute-project-recovery-rebuilding-los-angeles-after-the-january-2025-wildfires/) - [VideoNCRA: Safeguarding Cancer Surveillance: An Advocacy Response to FY26 Budget ThreatsSeptember 24, 2026](https://associationsnow.com/2026/09/24/ncra-safeguarding-cancer-surveillance-an-advocacy-response-to-fy26-budget-threats/) ## Comments **Comments are for ASAE members.** [Learn more about comments on this site.](https://associationsnow.com/comments/) [Log in](https://associationsnow.com/login?redirect_to=https%3A%2F%2Fassociationsnow.com%2F2017%2F01%2F10%2Fcta-foundation-hops-on-self-driving-cars%2F%23comments) to your member account or [join ASAE](https://my.asaecenter.org/select-a-membership-type/) !