---
title: "Wine Retailer Association’s Membership Hack: Savings On Shipping"
id: "37093"
type: "post"
slug: "wine-retailer-associations-membership-hack-savings-on-shipping"
published_at: "2017-02-24T23:29:13+00:00"
modified_at: "2017-02-24T23:29:13+00:00"
url: "https://associationsnow.com/2017/02/24/wine-retailer-associations-membership-hack-savings-on-shipping/"
markdown_url: "https://associationsnow.com/2017/02/24/wine-retailer-associations-membership-hack-savings-on-shipping.md"
excerpt: "The National Association of Wine Retailers formed a partnership with FedEx to save members money on shipping. This new benefit helps retailers meet consumer demand and helps NAWR recruit members."
taxonomy_category:
  - "Membership"
taxonomy_post_tag:
  - "AssociationsNow"
  - "discount shipping"
  - "Membership"
  - "Swine Health"
taxonomy_content_format:
  - "Article"
taxonomy_role:
  - "Association CEO / Executive Director"
taxonomy_persona:
  - "Executive Leadership"
---

[Home](https://associationsnow.com/)
 » [Articles](https://associationsnow.com/format/article/)
 » Wine Retailer Association’s Membership Hack: Savings On Shipping

**How to hack it?**Interest in specialty wines is growing, and it’s now easier and faster to get wine shipped to your door. For smaller, mom-and-pop-owned retailers, staying competitive means supplying customers with a wide range of specialty wines through online sales.

To give members an edge, the National Association of Wine Retailers [partnered with FedEx (opens in a new tab)](http://nawr.org/join-nawr/fedex-member-benefits/)
 to offer discounted shipping services, including a 67 percent savings on the adult-signature-requirement fee and upwards of 50 percent off express shipping.

“Wine is heavy, and it can add up to a significant cost. It’s sort of a no-brainer for us, or any association with a membership that relies on a lot of shipping,” says Tom Wark, executive director of NAWR. “This deal wasn’t that difficult to establish because if you are FedEx or UPS, you probably want to work with an association like us that ships a lot.”

**Why it works?** If a member sends just one package per day, Wark says, the benefit will cover NAWR’s baseline $1,500 membership fee. “Savings from this benefit will pay for your dues,” Wark says. “We’re also hoping it answers consumer demand because we serve discerning wine drinkers who want unique products that you won’t find on a store shelf.”

**What’s the bonus?**It’s only been a week since the benefit was launched, but Wark says it has already piqued interest from new members. “We know this will have big payoff in recruiting members,” he says. “And we’re going to make the case for people to join by emphasizing the cost-savings approach.”

[Tim Ebner](https://associationsnow.com/author/tim-ebner/)

Tim Ebner is communications director and press secretary at the American Forest & Paper Association in Washington, DC. He is a member of ASAE’s Communication Professionals Advisory Council and a former Associations Now senior editor.

[More articles by this author](https://associationsnow.com/author/tim-ebner/)

Tags: [#discount shipping](https://associationsnow.com/tag/discount-shipping/)
 [#Membership](https://associationsnow.com/tag/membership/)
 [#Swine Health](https://associationsnow.com/tag/swine-health/)

**Stay Informed**

[Subscribe to our free newsletter](https://associationsnow.com/newsletter/)
, *Associations Now Daily News*, to find out what’s happening in the association world every business day.

## You Might Like

- [TemplateMembers onlyMember Onboarding ToolkitNovember 5, 2026](https://associationsnow.com/2026/11/05/member-onboarding-toolkit/)
- [Video2026 Summit Awards DinnerOctober 2, 2026](https://associationsnow.com/2026/10/02/2026-summit-awards-dinner/)
- [VideoAmerican Geophysical Union: Standing Up for Science: AGU’s Year of Action for Scientists and SocietySeptember 24, 2026](https://associationsnow.com/2026/09/24/american-geophysical-union-standing-up-for-science-agus-year-of-action-for-scientists-and-society/)
- [VideoAmerican College of Emergency Physicians: ACEP Geriatric Emergency Department Accreditation ProgramSeptember 24, 2026](https://associationsnow.com/2026/09/24/american-college-of-emergency-physicians-acep-geriatric-emergency-department-accreditation-program/)

## Comments

**Comments are for ASAE members.** [Learn more about comments on this site.](https://associationsnow.com/comments/)

[Log in](https://associationsnow.com/login?redirect_to=https%3A%2F%2Fassociationsnow.com%2F2017%2F02%2F24%2Fwine-retailer-associations-membership-hack-savings-on-shipping%2F%23comments)
 to your member account or [join ASAE](https://my.asaecenter.org/select-a-membership-type/)
!
