--- title: "Monday Buzz: Fundraising Ideas for Board Members" id: "38209" type: "post" slug: "monday-buzz-fundraising-ideas-for-board-members" published_at: "2017-05-22T20:00:52+00:00" modified_at: "2017-05-22T20:00:52+00:00" url: "https://associationsnow.com/2017/05/22/monday-buzz-fundraising-ideas-for-board-members/" markdown_url: "https://associationsnow.com/2017/05/22/monday-buzz-fundraising-ideas-for-board-members.md" excerpt: "Get board members engaged with your organization’s fundraising efforts. Also: Generational shifts are here. These are the changes you may need to make now." taxonomy_category: - "Fundraising" taxonomy_post_tag: - "AssociationsNow" - "board involvement" - "Business" - "donor engagement" - "Fundraising" - "Leadership" taxonomy_content_format: - "Article" taxonomy_role: - "Association CEO / Executive Director" - "Executive Team" taxonomy_persona: - "Association Professionals" --- [Home](https://associationsnow.com/) » [Articles](https://associationsnow.com/format/article/) » Monday Buzz: Fundraising Ideas for Board Members Raising money is a vital part of any association, but getting board members to participate in fundraising activities can be challenging. How can you get them more involved? Network for Good’s marketing blog shares a few ways to [activate board members for fundraising (opens in a new tab)](http://www.networkforgood.com/nonprofitblog/6-ways-get-board-fundraisingnow/) that don’t require them to make a direct ask. Start with encouraging board members to give their own gifts. “Wealthier board members can and should give more, but everyone should make a gift that is meaningful to them,” writes Rachel Muir. Board members often carry a lot of clout in the profession; take advantage of that by asking them to write an article or a letter for your blog and newsletter. A personal testimonial about the power of your organization from someone with their influence could prompt more people to give. While some board members may be reluctant to work the phone bank for donations, surely they can get on the phone to thank donors for their generosity. After receiving a thank-you call, donors are more likely to give more in the future than those who didn’t get a call. ### Next-Gen Needs > The Great Generational Shift: Is Your Association Ready? [https://t.co/XVwouj7wIS (opens in a new tab)](https://t.co/XVwouj7wIS) > [#assnchat (opens in a new tab)](https://twitter.com/hashtag/assnchat?src=hash&ref_src=twsrc%5Etfw) > [pic.twitter.com/RicU5P8qyh (opens in a new tab)](https://t.co/RicU5P8qyh) > > — MemberClicks (@MemberClicks) [May 22, 2017 (opens in a new tab)](https://twitter.com/MemberClicks/status/866639787603701760?ref_src=twsrc%5Etfw) **Millennials and generation Z have different workforce requirements,** along with different membership preferences. All smart associations should be keeping an eye on these generational shifts. The MemberClicks Blog reveals the [changes your association should make (opens in a new tab)](http://blog.memberclicks.com/the-great-generational-shift-is-your-association-ready) to keep up. When it comes to hiring members of the rising generation, it’s important that your workplace is flexible with regard to their needs. Allow them to work from home, for example. This young crop of employees is also looking for career mentorship, so make sure that your organization is providing that. Check out the rest of the post for [changes in members’ preferences (opens in a new tab)](http://blog.memberclicks.com/the-great-generational-shift-is-your-association-ready) . ### Other Links of Note **Take advantage of your data.** *Membership Marketing Blog* provides a few data analytics methods to [maximize marketing effectiveness (opens in a new tab)](http://membershipmarketing.blogspot.com/2017/05/using-data-analytics-to-drive-effective.html) . **Make your online engagements a little more fun.** *Kivi’s Nonprofit Communications Blog* shares a few [simple ways to amp up your digital efforts (opens in a new tab)](http://www.nonprofitmarketingguide.com/blog/2017/05/18/5-clever-online-engagement-ideas-for-nonprofits/) . **Learn from top leaders.** *The Motley Fool* shares [words of wisdom from successful CEOs (opens in a new tab)](https://www.fool.com/careers/2017/05/21/5-leadership-lessons-from-successful-ceos.aspx) . (iStock/Thinkstock) [Raegan Johnson](https://associationsnow.com/author/raegan-johnson/) Raegan Johnson is a contributor to Associations Now. [More articles by this author](https://associationsnow.com/author/raegan-johnson/) Tags: [#board involvement](https://associationsnow.com/tag/board-involvement/) [#Business](https://associationsnow.com/tag/business/) [#donor engagement](https://associationsnow.com/tag/donor-engagement/) [#Fundraising](https://associationsnow.com/tag/fundraising/) [#Leadership](https://associationsnow.com/tag/leadership/) **Stay Informed** [Subscribe to our free newsletter](https://associationsnow.com/newsletter/) , *Associations Now Daily News*, to find out what’s happening in the association world every business day. ## You Might Like - [Video2025 Summit Award Recipient: Florida Association of Free and Charitable ClinicsOctober 3, 2025](https://associationsnow.com/2025/10/03/2025-summit-award-recipient-florida-association-of-free-and-charitable-clinics/) - [Video2025 Summit Award Recipient: Building Owners and Managers Association of Greater Los AngelesOctober 3, 2025](https://associationsnow.com/2025/10/03/2025-summit-award-recipient-building-owners-and-managers-association-of-greater-los-angeles/) - [VideoA Donor First Look, “Unlocking Legacy: Estate Planning Essentials for Association ProfessionalsJanuary 7, 2025](https://associationsnow.com/2025/01/07/a-donor-first-look-unlocking-legacy-estate-planning-essentials-for-association-professionals/) - [ArticleNew Trends for Giving TuesdayDecember 3, 2024](https://associationsnow.com/2024/12/03/new-trends-for-giving-tuesday/) ## Comments **Comments are for ASAE members.** [Learn more about comments on this site.](https://associationsnow.com/comments/) [Log in](https://associationsnow.com/login?redirect_to=https%3A%2F%2Fassociationsnow.com%2F2017%2F05%2F22%2Fmonday-buzz-fundraising-ideas-for-board-members%2F%23comments) to your member account or [join ASAE](https://my.asaecenter.org/select-a-membership-type/) !