---
title: "Friday Buzz: The Most Popular Ice Cream Flavor"
id: "38813"
type: "post"
slug: "friday-buzz-the-most-popular-ice-cream-flavor"
published_at: "2017-07-07T20:11:50+00:00"
modified_at: "2026-03-16T19:52:33+00:00"
url: "https://associationsnow.com/2017/07/07/friday-buzz-the-most-popular-ice-cream-flavor/"
markdown_url: "https://associationsnow.com/2017/07/07/friday-buzz-the-most-popular-ice-cream-flavor.md"
excerpt: "In honor of National Ice Cream Month, an association pinpoints the ice cream flavor that moves the most units. Also: defining rules for event planners."
taxonomy_category:
  - "Meetings / Events"
taxonomy_post_tag:
  - "AssociationsNow"
  - "Business"
  - "ice cream"
  - "Surveys"
  - "Trends"
taxonomy_content_format:
  - "Article"
taxonomy_role:
  - "Association CEO / Executive Director"
  - "C-Level"
  - "Executive Team"
taxonomy_persona:
  - "Industry Professionals"
---

[Home](https://associationsnow.com/)
 » [Articles](https://associationsnow.com/format/article/)
 » Friday Buzz: The Most Popular Ice Cream Flavor

When it comes to ice cream, a lot of people are just fine with plain vanilla, as it turns out.

According to a recent survey released by the International Dairy Foods Association (based on a poll of its members, as well as members of the National Ice Cream Retailers Association), vanilla and chocolate remain the two most-popular flavors of ice cream for Americans. More complex flavors—like cookies and cream, buttered pecan, and Moose Tracks—show up further down the list.

So why is vanilla such a big seller? Cary Frye, IDFA’s vice president of regulatory and scientific affairs, suggests its flexibility is a driving factor in its success.

“Vanilla has long been the best-selling ice cream flavor not only because it is creamy and delicious, but also because of its ability to enhance so many other desserts and treats,” [Frye explained in a news release (opens in a new tab)](http://www.prnewswire.com/news-releases/vanilla-reigns-supreme-chocolate-flavors-dominate-in-top-five-ice-cream-favorites-among-americans-300482859.html)
. “It tastes great topped by whipped cream and fudge sauce in a sundae, with root beer in a float or atop a warm slice of apple pie.”

The survey was conducted as a part of National Ice Cream Month, which celebrates the $39 billion industry that creates more than 188,000 jobs.

Curious to learn more? Check out the infographic below:

### Event Rules

> What’s Your #1 Rule For Events? [https://t.co/uj9pl0Pu4H (opens in a new tab)](https://t.co/uj9pl0Pu4H)
>  [#meetings (opens in a new tab)](https://twitter.com/hashtag/meetings?src=hash&ref_src=twsrc%5Etfw)
>  [#conference (opens in a new tab)](https://twitter.com/hashtag/conference?src=hash&ref_src=twsrc%5Etfw)
>  [#eventprofs (opens in a new tab)](https://twitter.com/hashtag/eventprofs?src=hash&ref_src=twsrc%5Etfw)
>  [#AMCi (opens in a new tab)](https://twitter.com/hashtag/AMCi?src=hash&ref_src=twsrc%5Etfw)
>  [#assnchat (opens in a new tab)](https://twitter.com/hashtag/assnchat?src=hash&ref_src=twsrc%5Etfw)
>  [#associations (opens in a new tab)](https://twitter.com/hashtag/associations?src=hash&ref_src=twsrc%5Etfw)
> 
>  — Kris Finger CMM (@KrisFinger) [July 7, 2017 (opens in a new tab)](https://twitter.com/KrisFinger/status/883312221039857664?ref_src=twsrc%5Etfw)

Meeting planners often have some basic thought processes when they create new events, and when formulating your own strategies, it’s always good to see how others think.

[BizBash asked a variety of its “innovators” over the years (opens in a new tab)](https://www.bizbash.com/whats-your-number-one-rule-for-events/los-angeles/story/34181#.WVZ9w4jyuUk?platform=hootsuite)
 about their main rules for events—specifically, how they’re designed and whether concepts should be repeated. Check it out. A lot of smart folks are featured.

### Other Links of Note

**Ever rely on the hosting service Photobucket?** You may want to check your old links. [The company is drawing a lot of controversy (opens in a new tab)](https://www.buzzfeed.com/katienotopoulos/photobucket-just-killed-a-chunk-of-internet-history?utm_term=.ea9ro8Myx#.amv9aQGgD)
 this week after blocking third-party hosting of images for nonpaying users.

**Remember the Fyre Festival?** [The Event Manager Blog does (opens in a new tab)](http://www.eventmanagerblog.com/fyre-chronology-worst-music-festival-history)
—and it has a timeline of how it all went down.

**Work ’em in slowly:** How does MailChimp get its new employees going? Easy: The company doesn’t let them work for the first week. Instead, MailChimp works really hard on the onboarding front. The company’s chief culture officer, Marti Wolf, explains how that works [in a Fast Company guest post (opens in a new tab)](https://www.fastcompany.com/40433689/why-mailchimp-doesnt-let-new-hires-work-for-their-first-week-on-the-job)
.

(shubina_ka210/Pixabay)

[Ernie Smith](https://associationsnow.com/author/ernie-smith/)

Ernie Smith is a former senior editor for Associations Now.

[More articles by this author](https://associationsnow.com/author/ernie-smith/)

Tags: [#Business](https://associationsnow.com/tag/business/)
 [#ice cream](https://associationsnow.com/tag/ice-cream/)
 [#Surveys](https://associationsnow.com/tag/surveys/)
 [#Trends](https://associationsnow.com/tag/trends/)

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