---
title: "Conference Circuit: Brew Crew"
id: "39987"
type: "post"
slug: "conference-circuit-brew-crew"
published_at: "2017-10-05T23:37:21+00:00"
modified_at: "2026-03-16T20:29:49+00:00"
url: "https://associationsnow.com/2017/10/05/conference-circuit-brew-crew/"
markdown_url: "https://associationsnow.com/2017/10/05/conference-circuit-brew-crew.md"
excerpt: "The Master Brewers Association of the Americas’ 2017 Master Brewers Conference begins in Atlanta next week. More than 500 attendees are expected."
taxonomy_category:
  - "Meetings / Events"
taxonomy_post_tag:
  - "ad industry"
  - "AssociationsNow"
  - "brewing"
  - "conferences"
  - "Meetings"
taxonomy_content_format:
  - "Article"
taxonomy_role:
  - "Employee (Non-Manager)"
taxonomy_persona:
  - "Industry Professionals"
---

[Home](https://associationsnow.com/)
 » [Articles](https://associationsnow.com/format/article/)
 » Conference Circuit: Brew Crew

Hundreds of brewers currently working in the industry or studying to join the ranks of beer brewers worldwide will head to Atlanta next week to discuss critical issues in brewing, discover new brewing methods, and get to know their colleagues.

**Organization:** Master Brewers Association of the Americas

**Conference:**2017 Master Brewers Conference

**Venue:** Marriott Marquis

**City:**Atlanta

Following preconference courses and local brewery tours, the [2017 Master Brewers Conference (opens in a new tab)](https://www.mbaa.com/meetings/annual/Pages/default.aspx)
 will begin on Thursday morning with an opening session and keynote. Andrew J. Thomas, CEO of the Craft Brew Alliance, will discuss his two decades of leadership experience in consumer packaged goods and the beer and beverage industries. Also on the agenda:

**Brewing fundamentals.**The goal of Brewing Fundamentals sessions—which will focus on centrifugation—are to provide information for people who are new to the brewing industry, while also serving as a welcome reminder for seasoned veterans.

**Taste test.**Attendees are encouraged to donate their beer to the conference. Those brews will be available throughout the conference, including at the Bierstube (i.e., German tavern) and receptions, putting attendees’ beer in the hands of brewers from around the world.

**App ambassadors.**MBAA is encouraging attendees who know their way around the conference’s mobile app to become app ambassadors and share their knowledge with fellow attendees. Those who think they have the know-how can stop by the registration desk to pick up a ribbon.

Looking for more meeting details? Check out [Facebook (opens in a new tab)](https://www.facebook.com/MasterBrewers)
 and [Twitter (opens in a new tab)](https://twitter.com/MasterBrewers)
 ([#UnitedWeBrew (opens in a new tab)](https://twitter.com/hashtag/unitedwebrew?f=tweets&vertical=default&src=hash)
).

(Wavebreakmedia/iStock/Getty Images Plus)

[Samantha Whitehorne](https://associationsnow.com/author/samantha-whitehorne/)

Samantha Whitehorne is a former editorial director of Associations Now in Washington, DC.

[More articles by this author](https://associationsnow.com/author/samantha-whitehorne/)

Tags: [#ad industry](https://associationsnow.com/tag/ad-industry/)
 [#brewing](https://associationsnow.com/tag/brewing/)
 [#conferences](https://associationsnow.com/tag/conferences/)
 [#Meetings](https://associationsnow.com/tag/meetings/)

**Stay Informed**

[Subscribe to our free newsletter](https://associationsnow.com/newsletter/)
, *Associations Now Daily News*, to find out what’s happening in the association world every business day.

## You Might Like

- [VideoTony Clark Shares His Experience at the 2025 ASAE Annual Meeting & ExpositionAugust 11, 2025](https://associationsnow.com/2025/08/11/tony-clark-shares-his-experience-at-the-2025-asae-annual-meeting-exposition/)
- [VideoAshley Cobb Shares Her Experience at the 2025 ASAE Annual Meeting & ExpositionAugust 12, 2025](https://associationsnow.com/2025/08/12/ashley-cobb-shares-her-experience-at-the-2025-asae-annual-meeting-exposition/)
- [VideoJenny Teeson, CHSE Shares Her Experience at the 2025 ASAE Annual Meeting & ExpositionAugust 12, 2025](https://associationsnow.com/2025/08/12/jenny-teeson-chse-shares-her-experience-at-the-2025-asae-annual-meeting-exposition/)
- [VideoLakisha Woods, CAE Shares Her Experience at the 2025 ASAE Annual Meeting & ExpositionAugust 12, 2025](https://associationsnow.com/2025/08/12/lakisha-woods-cae-shares-her-experience-at-the-2025-asae-annual-meeting-exposition/)

## Comments

**Comments are for ASAE members.** [Learn more about comments on this site.](https://associationsnow.com/comments/)

[Log in](https://associationsnow.com/login?redirect_to=https%3A%2F%2Fassociationsnow.com%2F2017%2F10%2F05%2Fconference-circuit-brew-crew%2F%23comments)
 to your member account or [join ASAE](https://my.asaecenter.org/select-a-membership-type/)
!