--- title: "Get a Sneak Peek at #ASAE18: Advance Reading" id: "43787" type: "post" slug: "get-a-sneak-peek-at-asae18-advance-reading" published_at: "2018-08-16T16:50:53+00:00" modified_at: "2026-03-16T22:36:59+00:00" url: "https://associationsnow.com/2018/08/16/get-a-sneak-peek-at-asae18-advance-reading/" markdown_url: "https://associationsnow.com/2018/08/16/get-a-sneak-peek-at-asae18-advance-reading.md" excerpt: "That loud, happy buzz you hear emanating from the Midwest is the vibe from Chicago, where association pros are gathering for the ASAE Annual Meeting & Exposition. Get a head start on the learning—or learn from wherever you are—with our..." taxonomy_category: - "Learning" taxonomy_post_tag: - "AssociationsNow" - "conferences" - "E-learning" - "Meetings" - "Professional Development" taxonomy_content_format: - "Article" taxonomy_role: - "Association CEO / Executive Director" - "C-Level" - "Director" - "Executive Team" - "VP" taxonomy_persona: - "Association Professionals" --- [Home](https://associationsnow.com/) » [Articles](https://associationsnow.com/format/article/) » Get a Sneak Peek at #ASAE18: Advance Reading The Windy City will shortly be awash in association professionals learning, networking, and celebrating the Power of A at the [2018 ASAE Annual Meeting & Exposition (opens in a new tab)](https://annual.asaecenter.org/) , which kicks off Saturday. In recent weeks, several expert keynoters, Game Changers, and Learning Lab content leaders shared their wisdom in interviews with *Associations Now*. If you’re headed to Chicago and crave a sneak peek at what awaits—or if you want to tap the knowledge-sharing as you following along from home—here’s your reading list. *Yancey Strickler (Brian Ach/Getty Images for TechCrunch/Flickr)* ### Keynotes **Attend:** Yancey Strickler, “Making a Difference While Making a Profit,” 8:30 a.m. Sunday **Read:**“[In This Together: Lessons From a Kickstarter Icon](https://associationsnow.com/2018/06/together-lessons-kickstarter-icon/) ,” by Mark Athitakis, *Associations Now*, May/June 2018 “[The Smart Way to Take a Risk](https://associationsnow.com/2018/06/smart-way-take-risk/) ,” by Mark Athitakis, June 18 **Attend:**Siri Lindley, “Focus on Potential,” 12:30 p.m. Tuesday **Read:** “[Four Keys to Motivation From a World-Champion Triathlete](https://associationsnow.com/2018/07/four-keys-to-motivation-from-a-world-champion-triathlete/) ,” by Mark Athitakis, July 15 *Gabby Rivera (Handout photo)* ### Game Changers **Attend:** Gabby Rivera, “Empowering Radical Creativity,” 4 p.m. Sunday **Read:** “[Authentic Community Is a Must](https://associationsnow.com/2018/07/asae18-game-changer-authentic-community-must/) ,” by Emily Bratcher, July 23 **Attend:**Rich Karlgaard, “Megatrends and Best Practices Will Shape Your Future,” 9 a.m. Monday **Read:** “[The Case for Intellectually Diverse Teams](https://associationsnow.com/2018/07/the-case-for-intellectually-diverse-teams/) ,” by Mark Athitakis, July 29 *(Handout photo)* **Attend:** Seth Mattison, “Build a Next-Gen Association for a Next-Gen Workforce,” 2 p.m. Monday **Read:**“[It’s Time for a New Brand of Leaders](https://associationsnow.com/2018/07/asae18-game-changer-seth-mattison/) ,” by Emily Bratcher, July 12 ### Learning Labs *(rzoze19/iStock/Getty Images Plus)* **Attend:** “Crowdsource: Use Videos to Tell Authentic Stories,” 4 p.m. Sunday **Read:** “[Crowdsourced Video: An Inexpensive Yet Effective Marketing Tool](https://associationsnow.com/2018/04/crowdsourced-video-inexpensive-yet-effective-marketing-tool/) ,” by Emily Bratcher, April 26 **Attend:** “Improve Global Effectiveness: Lessons Learned on the Ground,” 9 a.m. Monday **Read:**“[The Secret Sauce of a Successful Global Strategy](https://associationsnow.com/2018/07/secret-sauce-successful-global-strategy/) ,” by Emily Bratcher, July 5 **Attend:** “Financial Communications for Effective Fiduciary Oversight,” 9 a.m. Monday **Read:** “[How to Effectively Present Financial Reports to Your Board](https://associationsnow.com/2018/06/how-to-effectively-present-financial-reports-to-your-board/) ,” by Emily Bratcher, June 21 **Attend:** “Tools to Mitigate Risk,” 2 p.m. Monday **Read:** “[How to Create a Risk Register for Your Association](https://associationsnow.com/2018/06/how-to-create-a-risk-register-for-your-association/) ,” by Emily Bratcher, June 28 *(designer491/iStock/Getty Images Plus)* **Attend:** “Top Solutions for Corporate Partnership Program Challenges,” 2 p.m. Monday **Read:** “[3 Ways to Forge Successful Partnership and Sponsorship Programs](https://associationsnow.com/2018/05/3-ways-forge-successful-partnership-sponsorship-programs/) ,” by Emily Bratcher, May 31 [Julie Shoop](https://associationsnow.com/author/julie-shoop/) Julie Shoop is a former editor-in-chief of Associations Now in Washington, DC. [More articles by this author](https://associationsnow.com/author/julie-shoop/) Tags: [#conferences](https://associationsnow.com/tag/conferences/) [#E-learning](https://associationsnow.com/tag/e-learning/) [#Meetings](https://associationsnow.com/tag/meetings/) [#Professional Development](https://associationsnow.com/tag/professional-development/) **Stay Informed** [Subscribe to our free newsletter](https://associationsnow.com/newsletter/) , *Associations Now Daily News*, to find out what’s happening in the association world every business day. ## You Might Like - [VideoLakisha Woods, CAE Shares Her Experience at the 2025 ASAE Annual Meeting & ExpositionAugust 12, 2025](https://associationsnow.com/2025/08/12/lakisha-woods-cae-shares-her-experience-at-the-2025-asae-annual-meeting-exposition/) - [VideoDJ Johnson Shares His Experience at the 2025 ASAE Annual Meeting & ExpositionAugust 12, 2025](https://associationsnow.com/2025/08/12/dj-johnson-shares-his-experience-at-the-2025-asae-annual-meeting-exposition/) - [VideoAshley Cobb Shares Her Experience at the 2025 ASAE Annual Meeting & ExpositionAugust 12, 2025](https://associationsnow.com/2025/08/12/ashley-cobb-shares-her-experience-at-the-2025-asae-annual-meeting-exposition/) - [VideoJenny Teeson, CHSE Shares Her Experience at the 2025 ASAE Annual Meeting & ExpositionAugust 12, 2025](https://associationsnow.com/2025/08/12/jenny-teeson-chse-shares-her-experience-at-the-2025-asae-annual-meeting-exposition/) ## Comments **Comments are for ASAE members.** [Learn more about comments on this site.](https://associationsnow.com/comments/) [Log in](https://associationsnow.com/login?redirect_to=https%3A%2F%2Fassociationsnow.com%2F2018%2F08%2F16%2Fget-a-sneak-peek-at-asae18-advance-reading%2F%23comments) to your member account or [join ASAE](https://my.asaecenter.org/select-a-membership-type/) !