--- title: "Daily Buzz: Boost Your Instagram Reach" id: "44661" type: "post" slug: "daily-buzz-boost-your-instagram-reach" published_at: "2018-11-01T18:03:15+00:00" modified_at: "2026-03-16T23:05:34+00:00" url: "https://associationsnow.com/2018/11/01/daily-buzz-boost-your-instagram-reach/" markdown_url: "https://associationsnow.com/2018/11/01/daily-buzz-boost-your-instagram-reach.md" excerpt: "Instagram offers a unique opportunity to reach new people. Curating your posts can grow your following and spread your mission. Also: creating energizing meetings." taxonomy_category: - "Marketing / Communications" taxonomy_post_tag: - "AssociationsNow" - "Instagram" - "reengagement" - "Social Media" - "Technology" taxonomy_content_format: - "Article" taxonomy_role: - "Association CEO / Executive Director" - "C-Level" taxonomy_persona: - "Association Professionals" --- [Home](https://associationsnow.com/) » [Articles](https://associationsnow.com/format/article/) » Daily Buzz: Boost Your Instagram Reach It’s no secret that Instagram is a social media powerhouse: The platform has 1 billion users, with more than 500 million logging on each day, [according to research from Hootsuite (opens in a new tab)](https://blog.hootsuite.com/instagram-statistics/) . For nonprofits, Instagram houses the opportunity to reach new and diverse audiences, enlightening them of your message and—hopefully—recruiting them to get involved. But to get from Point A (finding your organization on Instagram) to Point B (turning a follower into a member), you have to curate posts appropriately. “A lot of social media posts can be very superficial, especially on a visual social network like Instagram,” [says Lilach Bullock in a post on the GuideStar blog (opens in a new tab)](https://trust.guidestar.org/4-instagram-post-ideas-to-help-grow-awareness-of-your-nonprofit) . “However, it’s not all about beauty and appearances: people are often genuinely interested to grow their knowledge and learn something new.” Other than posts that educate users, Bullock says posts that uplift, inspire, or are crowdsourced from other followers that share the same mission can also draw in new people. “Sharing people’s posts on your own Instagram doesn’t necessarily mean you’ll get more engagement, but it can be a great way to raise awareness of your nonprofit and encourage your followers to continue spreading the word,” she says. ### What a Great Meeting Looks Like > The meeting you want to have is the one that leaves you feeling energized, with more clarity and focus than you had going in. [@Forbes (opens in a new tab)](https://twitter.com/Forbes?ref_src=twsrc%5Etfw) > [#meetings (opens in a new tab)](https://twitter.com/hashtag/meetings?src=hash&ref_src=twsrc%5Etfw) > [#meetingprofs (opens in a new tab)](https://twitter.com/hashtag/meetingprofs?src=hash&ref_src=twsrc%5Etfw) > [https://t.co/1kFp4mGLGT (opens in a new tab)](https://t.co/1kFp4mGLGT) > > — parked (@thehopethefood) [November 1, 2018 (opens in a new tab)](https://twitter.com/thehopethefood/status/1057983121122045953?ref_src=twsrc%5Etfw) **“Meetings are the original collaborative productivity tool,”** [says Marcela Sapone in a post for Forbes (opens in a new tab)](https://www.forbes.com/sites/marcelasapone/2018/10/31/how-to-run-meetings-you-actually-want-to-attend/#745aa91d2955) . But research shows that they aren’t used that way—not anymore. About 71 percent of workers say meetings are unproductive and inefficient, with 65 percent saying that meetings keep them from completing their work, [according to a study published in Harvard Business Review (opens in a new tab)](https://hbr.org/2017/07/stop-the-meeting-madness) . To return them to their productive state, Sapone says you have to create meetings that energize people. “Great meetings look and feel like the best part of work. They are a mix of ritual check-in and spontaneous collaboration, with everyone in the same room, often working at the same table,” she says. “It’s talking things out, sketching on paper, huddling together around a laptop, or writing on whiteboards and walls.” ### Other Links of Note **Want 1 million social media followers?** Brendan Kane from *Entrepreneur* explains t[he strategies that can make it happen (opens in a new tab)](https://www.entrepreneur.com/article/322138) . **You need the right people on your team.** The HubSpot blog outlines [four talent-acquisition strategies to find the best employees (opens in a new tab)](https://blog.hubspot.com/marketing/talent-acquisition) . **Member service can make or break** a person’s relationship with your organization. [Here are five rules to follow (opens in a new tab)](http://associationsuccess.org/article/basic-rules-for-member-service) , from *Association Success*. (Anastasia_Prish/iStock Editorial/Getty Images Plus) [Jeff Hsin](https://associationsnow.com/author/jeff-hsin/) [More articles by this author](https://associationsnow.com/author/jeff-hsin/) Tags: [#Instagram](https://associationsnow.com/tag/instagram/) [#reengagement](https://associationsnow.com/tag/reengagement/) [#Social Media](https://associationsnow.com/tag/social-media/) [#Technology](https://associationsnow.com/tag/technology/) **Stay Informed** [Subscribe to our free newsletter](https://associationsnow.com/newsletter/) , *Associations Now Daily News*, to find out what’s happening in the association world every business day. ## You Might Like - [PodcastAssociations Now Presents: Beyond the Tech Stack: How AI Is Changing the Association PlaybookOctober 29, 2026](https://associationsnow.com/2026/10/29/associations-now-presents-beyond-the-tech-stack-how-ai-is-changing-the-association-playbook/) - [PodcastAssociations NOW Presents: More Than Marketing: The Power of Strategic CommunicationsJuly 30, 2026](https://associationsnow.com/2026/07/30/associations-now-presents-more-than-marketing-the-power-of-strategic-communications/) - [VideoMix Old and New for More Memorable EventsNovember 6, 2023](https://associationsnow.com/2023/11/06/mix-old-and-new-for-more-memorable-events/) - [PodcastAssociations NOW Presents: Why Slower Marketing Can Drive Stronger Member Engagement (Episode 27)June 25, 2026](https://associationsnow.com/2026/06/25/associations-now-presents-why-slower-marketing-can-drive-stronger-member-engagement-episode-27/) ## Comments **Comments are for ASAE members.** [Learn more about comments on this site.](https://associationsnow.com/comments/) [Log in](https://associationsnow.com/login?redirect_to=https%3A%2F%2Fassociationsnow.com%2F2018%2F11%2F01%2Fdaily-buzz-boost-your-instagram-reach%2F%23comments) to your member account or [join ASAE](https://my.asaecenter.org/select-a-membership-type/) !