---
title: "Data Nugget: Good Timing"
id: "44989"
type: "post"
slug: "data-nugget-good-timing"
published_at: "2018-12-09T09:30:53+00:00"
modified_at: "2026-03-16T23:16:32+00:00"
url: "https://associationsnow.com/2018/12/09/data-nugget-good-timing/"
markdown_url: "https://associationsnow.com/2018/12/09/data-nugget-good-timing.md"
excerpt: "It takes more than wit or emotion to engage audiences on social media. Sometimes timing is everything."
taxonomy_category:
  - "Marketing / Communications"
taxonomy_post_tag:
  - "AssociationsNow"
  - "content timing"
  - "reengagement"
  - "Social Media"
  - "Technology"
taxonomy_content_format:
  - "Article"
taxonomy_role:
  - "Director"
  - "Manager"
taxonomy_persona:
  - "Association Professionals"
---

[Home](https://associationsnow.com/)
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 » Data Nugget: Good Timing

Sprout Social, a social media management, advocacy, and software platform, used heat mapping to pinpoint the days and times when users are most likely to engage with nonprofits on three of the most popular social networks:

**Twitter:** 12 p.m. Thursday, 11 a.m.-12 p.m. Friday

**Instagram:** 2 p.m. Friday

**Facebook:** 2 p.m. Wednesday, 2 p.m. Friday

*Source:**[Best Times to Post on Social Media: 2018 Industry Research (opens in a new tab)](https://sproutsocial.com/insights/best-times-to-post-on-social-media/)**, Sprout Social, March 2018*

(bortonia/DigitalVision Vectors/Getty Images)

[ASAE Staff](https://associationsnow.com/author/asae-staff/)

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Tags: [#content timing](https://associationsnow.com/tag/content-timing/)
 [#reengagement](https://associationsnow.com/tag/reengagement/)
 [#Social Media](https://associationsnow.com/tag/social-media/)
 [#Technology](https://associationsnow.com/tag/technology/)

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