--- title: "Daily Buzz: It’s Time to Revisit Your Annual Goals" id: "47138" type: "post" slug: "daily-buzz-its-time-to-revisit-your-annual-goals" published_at: "2019-06-28T20:36:17+00:00" modified_at: "2026-03-17T01:35:03+00:00" url: "https://associationsnow.com/2019/06/28/daily-buzz-its-time-to-revisit-your-annual-goals/" markdown_url: "https://associationsnow.com/2019/06/28/daily-buzz-its-time-to-revisit-your-annual-goals.md" excerpt: "With the year halfway over, where does your association stand on its annual goals? Also: what Stories shows about your social media strategy." taxonomy_category: - "Marketing / Communications" taxonomy_post_tag: - "AssociationsNow" - "Business" - "content strategy" - "Marketing" - "Social Media" taxonomy_content_format: - "Article" taxonomy_role: - "Association CEO / Executive Director" - "C-Level" - "Director" - "Manager" - "VP" taxonomy_persona: - "Association Professionals" --- [Home](https://associationsnow.com/) » [Articles](https://associationsnow.com/format/article/) » Daily Buzz: It’s Time to Revisit Your Annual Goals With the end of June upon us, 2019 is officially halfway over—which means it’s time to assess your organization’s progress on its annual goals. “With six months under your belt in the year, your association should be revisiting those goals you set in order to fully assess how your organization has aligned with those objectives since they were set,” [says Audra Hopkins on the Web Scribble blog (opens in a new tab)](https://www.webscribble.com/mid-year-motivation-time-revisit-association-annual-goals/) .**“**After all, you want to be sure you catch yourself if you aren’t on the right path in order to set yourself up for a more productive latter half of the year.” So, take a step back and compare what you wanted to accomplish this year with what you have achieved or are on track to achieve. Do they match up? If not, analyze current project flow. “Take some time to sit in on project meetings and identify what could be holding your staff back,” Hopkins says. “Whether it’s time management, staff differences, or any other roadblocks you encounter, analyzing each and every current project could give you a better idea of how to make things run their best.” ### Social Media Tips Based on Stories > Stories is where attention is increasingly at – and as such, your marketing efforts should be there too (via [@ThibaudClement (opens in a new tab)](https://twitter.com/ThibaudClement?ref_src=twsrc%5Etfw) > ) > [#smm (opens in a new tab)](https://twitter.com/hashtag/smm?src=hash&ref_src=twsrc%5Etfw) > [https://t.co/utFEIHtz0Q (opens in a new tab)](https://t.co/utFEIHtz0Q) > > — Social Media Today (@socialmedia2day) [June 28, 2019 (opens in a new tab)](https://twitter.com/socialmedia2day/status/1144572445875154944?ref_src=twsrc%5Etfw) When crafting your association’s social media strategy, you might not be thinking in terms of speed. But with [more than 1 billion people using Stories every day (opens in a new tab)](https://www.socialmediatoday.com/news/instagram-stories-is-now-being-used-by-500-million-people-daily/547270/) , quick content should be a priority, [says Thibaud Clement on Social Media Today (opens in a new tab)](https://www.socialmediatoday.com/news/8-tips-on-how-to-create-effective-instagram-stories-and-stories-ads/557737/) . “Stories are raising the bar in terms of immersion and interactivity. And for brands, one of the keys to meeting users’ expectations is speed,” he says. “Offering quick, dynamic content is one of the most effective ways to sustain viewers’ attention.” Clement also suggests opting for multiple, shorter posts rather than one longer piece of content. “Another good practice to keep users interested is to split your Stories into a sequence of smaller, contrasting scenes, rather than presenting them with one continuous shot,” he says. And don’t forget to be creative—that’s where your brand will truly shine. ### Other Links of Note **Gender pronouns at work**—in email signatures, employee directories, Slack profiles—[are more than a passing trend (opens in a new tab)](https://qz.com/work/1647596/gender-pronouns-in-the-workplace-are-not-a-passing-trend/) , says *Quartz at Work*. **Is voice technology overhyped?** [Research suggests adoption is lower than previously thought (opens in a new tab)](https://searchengineland.com/is-voice-over-hyped-a-new-survey-suggests-lower-adoption-than-previously-thought-318170) , according to *Search Engine Land*. **Boost email engagement** [with these four strategies (opens in a new tab)](https://www.membersuite.com/blog/4-tactics-for-boosting-email-engagement) from the MemberSuite blog. (PeopleImages/E+/Getty Images Plus) [Jeff Hsin](https://associationsnow.com/author/jeff-hsin/) [More articles by this author](https://associationsnow.com/author/jeff-hsin/) Tags: [#Business](https://associationsnow.com/tag/business/) [#content strategy](https://associationsnow.com/tag/content-strategy/) [#Marketing](https://associationsnow.com/tag/marketing/) [#Social Media](https://associationsnow.com/tag/social-media/) **Stay Informed** [Subscribe to our free newsletter](https://associationsnow.com/newsletter/) , *Associations Now Daily News*, to find out what’s happening in the association world every business day. ## You Might Like - [VideoThe Adaptive Leader: Integrating Values and Strategy to Thrive Under New LeadershipDecember 15, 2025](https://associationsnow.com/2025/12/15/the-adaptive-leader-integrating-values-and-strategy-to-thrive-under-new-leadership/) - [PodcastThe Next Chapter What’s Ahead for Future-Ready AssociationsSeptember 25, 2025](https://associationsnow.com/2025/09/25/the-next-chapter-whats-ahead-for-future-ready-associations/) - [VideoAssociation Leadership and Strategy Alignment with Tim HopkinsFebruary 12, 2025](https://associationsnow.com/2025/02/12/association-leadership-and-strategy-alignment-with-tim-hopkins/) - [VideoRecap from the 2025 ASAE MMC+Tech ConferenceMay 19, 2025](https://associationsnow.com/2025/05/19/recap-from-the-2025-asae-mmctech-conference/) ## Comments **Comments are for ASAE members.** [Learn more about comments on this site.](https://associationsnow.com/comments/) [Log in](https://associationsnow.com/login?redirect_to=https%3A%2F%2Fassociationsnow.com%2F2019%2F06%2F28%2Fdaily-buzz-its-time-to-revisit-your-annual-goals%2F%23comments) to your member account or [join ASAE](https://my.asaecenter.org/select-a-membership-type/) !