---
title: "Data: Members’ Top-of-Mind Topics"
id: "8494"
type: "post"
slug: "data-members-top-of-mind-topics"
published_at: "2020-02-12T00:00:00+00:00"
modified_at: "2026-03-14T21:59:16+00:00"
url: "https://associationsnow.com/2020/02/12/data-members-top-of-mind-topics/"
markdown_url: "https://associationsnow.com/2020/02/12/data-members-top-of-mind-topics.md"
excerpt: "In a survey by Naylor Association Solutions exploring the state of communications in associations, respondents ranked the topics that resonate most with members. Network with industry peers How-to/best practices Career/professional development Industry news/trends Lobbying/advocacy Technology Programs for young professionals Member..."
taxonomy_category:
  - "Membership"
taxonomy_post_tag:
  - "ASAEcenter"
  - "Member Benefits"
  - "Member Engagement"
  - "Membership"
  - "Professional Development"
taxonomy_content_format:
  - "Article"
taxonomy_role:
  - "Association CEO / Executive Director"
  - "Director"
  - "Manager"
  - "VP"
taxonomy_persona:
  - "Association Professionals"
---

[Home](https://associationsnow.com/)
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 » Data: Members’ Top-of-Mind Topics

In a survey by Naylor Association Solutions exploring the state of communications in associations, respondents ranked the topics that resonate most with members.

1. Network with industry peers
2. How-to/best practices
3. Career/professional development
4. Industry news/trends
5. Lobbying/advocacy
6. Technology
7. Programs for young professionals
8. Member news
9. Industry job openings
10. Coverage of key industry events

Source: Naylor Association Solutions, [2019 Association Communications Benchmarking Report (opens in a new tab)](http://resource.associationadviser.com/2019-comm-benchmark-download)
, August 2019

Tags: [#Member Benefits](https://associationsnow.com/tag/member-benefits/)
 [#Member Engagement](https://associationsnow.com/tag/member-engagement/)
 [#Membership](https://associationsnow.com/tag/membership/)
 [#Professional Development](https://associationsnow.com/tag/professional-development/)

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