--- title: "Daily Buzz: Ideas for Freshening Up Your Newsletter" id: "49834" type: "post" slug: "daily-buzz-ideas-for-freshening-up-your-newsletter" published_at: "2020-04-14T21:44:26+00:00" modified_at: "2026-03-17T03:17:17+00:00" url: "https://associationsnow.com/2020/04/14/daily-buzz-ideas-for-freshening-up-your-newsletter/" markdown_url: "https://associationsnow.com/2020/04/14/daily-buzz-ideas-for-freshening-up-your-newsletter.md" excerpt: "How to make each version unique for members. Also: what to do when your organization’s strategic plan is suddenly outdated." taxonomy_category: - "Marketing / Communications" taxonomy_post_tag: - "AssociationsNow" - "Business" - "Communications" - "Content Creation" - "Mid-Level Professional" - "newsletters" taxonomy_content_format: - "Article" taxonomy_role: - "Director" - "Manager" taxonomy_persona: - "Association Professionals" --- [Home](https://associationsnow.com/) » [Articles](https://associationsnow.com/format/article/) » Daily Buzz: Ideas for Freshening Up Your Newsletter Members are always looking for fresh content, and newsletters are a great place to provide it. Instead of a cookie-cutter approach to every newsletter, take time to make each one unique. “Sure, some of your content will need to be repeated month to month (your upcoming events and featured content, for example), but when time and space permit, why not try something new?” [says Callie Walker of MemberClicks (opens in a new tab)](https://blog.memberclicks.com/3-fresh-content-ideas-for-your-organizations-newsletter-1) . To keep your newsletter fresh, consider adding a section that changes every time, such as a “Tip of the Month” blurb that covers all corners of your association’s industry. “This hits all three ‘content musts’ on the head: It’s valuable, easily scannable, and likely something you haven’t done before,” Walker says. Tackling new questions straight from members can also provide value. Walker says to create a Q&A in a style similar to the advice column “Dear Abby.” “Think of this like a mentorship, but for your entire membership. Encourage your members to submit questions (anonymously is fine), and then have someone from your staff—or an industry leader—address those questions.” Though your newsletter should focus on your own organization, a recommendations section with links to *other* organizations and resources can provide more value to members. Walker suggests highlighting social media accounts to follow, industry blogs, apps, or books. ### Change Your Nonprofit Plan in a Hurry > Quickly Revise Your Nonprofit’s Strategic Plan With These 3 Steps [https://t.co/cCH0Mgz8hV (opens in a new tab)](https://t.co/cCH0Mgz8hV) > via [@bloomerangtech (opens in a new tab)](https://twitter.com/bloomerangTech?ref_src=twsrc%5Etfw) > > — Jay B. Love (@JayBarclayLove) [April 14, 2020 (opens in a new tab)](https://twitter.com/JayBarclayLove/status/1250042883803152386?ref_src=twsrc%5Etfw) **Things can change quickly,** and suddenly your organization’s plan for success doesn’t look as relevant as it used to. In these moments, there are steps you can take to quickly revise your strategic plan, [says Jarrett Ransom on the Bloomerang blog (opens in a new tab)](https://bloomerang.co/blog/quickly-revise-your-strategic-plan-with-these-3-steps/) . To find a new course of action, take time to review the internal and external factors that require changes to your strategy, and use that information to identify potential scenarios and develop contingency plans to help you stay on track toward reaching your goals. Revising your strategic plan will help you adapt to a changing environment and create realistic goals, Ransom says. ### Other Links of Note **If you’re going virtual with your events,** there are still [ways to attract sponsors (opens in a new tab)](https://www.eventmanagerblog.com/virtual-event-sponsorship) , suggests Victoria Copans on the *Event Manager Blog*. **Are you a nonprofit professional?** *Nonprofit Tech for Good* has [identified 16 online job boards (opens in a new tab)](https://www.nptechforgood.com/2020/04/10/16-online-job-boards-for-nonprofit-professionals-worldwide/) from around the world. **Ready to host a Twitter chat?** A recent post from Sprout Social breaks down [how to do it successfully (opens in a new tab)](https://sproutsocial.com/insights/twitter-chats/) . (peepo/E+/Getty Images Plus) [Michael Hickey](https://associationsnow.com/author/michael-hickey/) Michael Hickey is a contributor to Associations Now. [More articles by this author](https://associationsnow.com/author/michael-hickey/) Tags: [#Business](https://associationsnow.com/tag/business/) [#Communications](https://associationsnow.com/tag/communications/) [#Content Creation](https://associationsnow.com/tag/content-creation/) [#Mid-Level Professional](https://associationsnow.com/tag/mid-level-professional/) [#newsletters](https://associationsnow.com/tag/newsletters/) **Stay Informed** [Subscribe to our free newsletter](https://associationsnow.com/newsletter/) , *Associations Now Daily News*, to find out what’s happening in the association world every business day. ## You Might Like - [TemplateMembers onlyBi-weekly Email NewsletterMarch 30, 2010](https://associationsnow.com/2010/03/30/bi-weekly-email-newsletter/) - [VideoTerin Bates, MBA, CAE, CX-PRO, Shares Her Experience at the 2026 ASAE Annual Meeting & ExpositionAugust 18, 2026](https://associationsnow.com/2026/08/18/terin-bates-mba-cae-cx-pro-shares-her-experience-at-the-2026-asae-annual-meeting-exposition/) - [Video2025 Summit Award Recipient: American Speech-Language-Hearing AssociationOctober 3, 2025](https://associationsnow.com/2025/10/03/2025-summit-award-recipient-american-speech-language-hearing-association/) - [ArticleFive Places to Deploy AI Agents Today in Your AssociationOctober 20, 2025](https://associationsnow.com/2025/10/20/five-places-to-deploy-ai-agents-today-in-your-association/) ## Comments **Comments are for ASAE members.** [Learn more about comments on this site.](https://associationsnow.com/comments/) [Log in](https://associationsnow.com/login?redirect_to=https%3A%2F%2Fassociationsnow.com%2F2020%2F04%2F14%2Fdaily-buzz-ideas-for-freshening-up-your-newsletter%2F%23comments) to your member account or [join ASAE](https://my.asaecenter.org/select-a-membership-type/) !