---
title: "Associations as Catalysts: Industry/Profession/Discipline-Focused Innovation"
id: "3928"
type: "post"
slug: "associations-as-catalysts-industry-profession-discipline-focused-innovation"
published_at: "2021-09-01T20:18:46+00:00"
modified_at: "2026-03-14T17:43:16+00:00"
url: "https://associationsnow.com/2021/09/01/associations-as-catalysts-industry-profession-discipline-focused-innovation/"
markdown_url: "https://associationsnow.com/2021/09/01/associations-as-catalysts-industry-profession-discipline-focused-innovation.md"
excerpt: "What role(s) can associations play to catalyze innovation in their industry or profession? What culture and capabilities are needed to foster and sustain tha..."
taxonomy_category:
  - "Organizational Strategy"
taxonomy_post_tag:
  - "ad industry"
  - "AssociationsNow"
  - "Innovation"
  - "YouTube"
taxonomy_content_format:
  - "Video"
taxonomy_role:
  - "Association CEO / Executive Director"
  - "Executive Team"
  - "VP"
taxonomy_persona:
  - "Executive Leadership"
---

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 » Associations as Catalysts: Industry/Profession/Discipline-Focused Innovation

What role(s) can associations play to catalyze innovation in their industry or profession? What culture and capabilities are needed to foster and sustain that innovation? What challenges may associations face in their efforts to help their industry innovate? This session presents preliminary findings from the ASAE Research Foundation initiative, Associations as Catalysts: Industry-Focused Innovation.   
 Featuring:   
 -Liz Lucas, CAE, MBA, Chair, ASAE Innovation Task Force   
 -Satish Nambisan, PhD, Nancy and Joseph Keithley Professor of Technology Management, Case Western Reserve University

[ASAE Staff](https://associationsnow.com/author/asae-staff/)

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 [#Innovation](https://associationsnow.com/tag/innovation/)

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