--- title: "Resources Roundup: Pricing and Revenue" id: "61329" type: "post" slug: "resources-roundup-pricing-and-revenue" published_at: "2023-05-15T16:16:07+00:00" modified_at: "2026-07-11T18:07:23+00:00" url: "https://associationsnow.com/2023/05/15/resources-roundup-pricing-and-revenue/" markdown_url: "https://associationsnow.com/2023/05/15/resources-roundup-pricing-and-revenue.md" excerpt: "These resources from ASAE help boost your association’s bottom line and build pricing savvy." taxonomy_category: - "Business Development" taxonomy_post_tag: - "Associations Now" taxonomy_content_format: - "Article" taxonomy_role: - "Association CEO / Executive Director" - "C-Level" - "Executive Team" - "VP" taxonomy_persona: - "Association Professionals" --- [Home](https://associationsnow.com/) » [Articles](https://associationsnow.com/format/article/) » Resources Roundup: Pricing and Revenue Part of the Deep Dive[Revenue Revival](https://associationsnow.com/deep-dives/revenue-revival/) ### **Books and Research** Learn about larger trends affecting pricing and revenue [ASAE ForesightWorks (opens in a new tab)](https://www.asaecenter.org/resources/asae-foresightworks) ASAE’s future-focused environmental-scanning research initiative identifies 50 drivers of change important to associations. Each is described in an action brief that examines its implications and offers ideas for steps associations can take to respond to the trend. The drivers most pertinent to revenue include: **A Shifting Environment for Content.** This action brief looks at the increasingly challenging environment that content producers face. Audiences are fragmented and distracted, and they expect to be entertained and informed for free. Delivery channels are shifting rapidly for both economic and technological reasons. **A World Reshaped by COVID.** This 2021 action brief provides insights and strategies for navigating the uncertainty and pandemic-related shifts that will last through the early 2020s. [Benchmarking in Association Management, Policies and Procedures, Vol. 2 (2018) (opens in a new tab)](https://www.asaecenter.org/publications/113578-benchmarking-in-association-management-20182019-policies-and-procedures-vol-2) Compare your association’s practices against others of similar size and type. This resource focuses on key considerations in five functional areas of association management, including finance. The data, collected from responses to the ASAE Research Foundation’s Benchmarking in Association Management surveys, gives you a firsthand look at what other organizations are doing in those areas. [2020-2021 Operating Ratio Report (opens in a new tab)](https://www.asaecenter.org/publications/108721-operating-ratio-access) Data from ASAE’s latest report provides nondues revenue benchmarks from across the association community. [Samantha Whitehorne](https://associationsnow.com/author/samantha-whitehorne/) Samantha Whitehorne is a former editorial director of Associations Now in Washington, DC. [More articles by this author](https://associationsnow.com/author/samantha-whitehorne/) Tags: [#Associations Now](https://associationsnow.com/tag/associations-now/) **Stay Informed** [Subscribe to our free newsletter](https://associationsnow.com/newsletter/) , *Associations Now Daily News*, to find out what’s happening in the association world every business day. ## More in this Deep Dive - [Making the Case for a Dues Increase](https://associationsnow.com/2023/05/15/making-the-case-for-a-dues-increase/) - [Are You Due for a New Dues Structure?](https://associationsnow.com/2023/05/15/are-you-due-for-a-new-dues-structure/) - [How Modern Spaces Can Create New Revenue Opportunities](https://associationsnow.com/2023/05/15/how-modern-spaces-can-create-new-revenue-opportunities/) - [A New Look for Nondues Revenue](https://associationsnow.com/2023/05/15/a-new-look-for-nondues-revenue/) - [Why Your Sponsorship Program Needs a Refresh](https://associationsnow.com/2023/05/15/why-your-sponsorship-program-needs-a-refresh/) - [Are You Measuring What Matters to Grow Revenue?](https://associationsnow.com/2023/05/15/are-you-measuring-what-matters-to-grow-revenue/) [View the full Deep Dive →](https://associationsnow.com/deep-dives/revenue-revival/) ## You Might Like - [TemplateMembers onlyMember Onboarding ToolkitNovember 5, 2026](https://associationsnow.com/2026/11/05/member-onboarding-toolkit/) - [PodcastAssociations Now Presents: Beyond the Tech Stack: How AI Is Changing the Association PlaybookOctober 29, 2026](https://associationsnow.com/2026/10/29/associations-now-presents-beyond-the-tech-stack-how-ai-is-changing-the-association-playbook/) - [VideoPartnerships that Drive Success: ASAE Strategic Partnership AllianceAugust 26, 2025](https://associationsnow.com/2025/08/26/partnerships-that-drive-success-asae-strategic-partnership-alliance/) - [VideoThe Career Moves Every Association Leader Needs Right NowSeptember 24, 2026](https://associationsnow.com/2026/09/24/the-career-moves-every-association-leader-needs-right-now/) ## Comments **Comments are for ASAE members.** [Learn more about comments on this site.](https://associationsnow.com/comments/) [Log in](https://associationsnow.com/login?redirect_to=https%3A%2F%2Fassociationsnow.com%2F2023%2F05%2F15%2Fresources-roundup-pricing-and-revenue%2F%23comments) to your member account or [join ASAE](https://my.asaecenter.org/select-a-membership-type/) !