Daily Buzz: Google to Shift Search-Ranking Metrics
The search engine will start ranking sites based on “page experience” starting next year. Also: Rethink your mindset on A/B testing.
Ernie Smith
Study: Women Less Likely to Receive Truthful Feedback in Performance Reviews
Researchers at Cornell University say that women often are told “white lies” in performance reviews that are intended to keep the review positive. In reality, inaccurate feedback for women can perpetuate inequality in the workplace.
Tips for Working Outdoor Vibes Into a Work-From-Home Routine
You may not be able to get too far from the house, but going outdoors holds both physical and mental health benefits, Association of Outdoor Recreation and Education execs say. Read on for their strategies for integrating outdoor fun into a remote routine.
What Associations Should Know About Electronic Signatures
E-signatures are gaining popularity among remote workforces thanks to COVID-19, but the best solution requires more research than just putting a signature on a PDF. Read on for some e-signing considerations.
The Upcoming Twitter Feature You Probably Shouldn’t Use
A new Twitter feature that allows users to limit replies to posts may have some appeal for associations or their CEOs. But ultimately, authentic engagement matters more.
Mix Your Marketing Strategies: How Digital and Analog Can Work Together
Traditional marketing tactics have their advantages, and so does digital marketing. How can you leverage both?
Four Ways Organizations Are Getting Creative About Fundraising
Much like associations, schools, charities, and political candidates have had to use different tactics to drive fundraising efforts in recent months. Here are some of the things they are trying.
Five Kinds of Organizational Bias That Could Be Ruining Your Remote Meetings
Leaders should keep a close eye on the subtle ways that they—or their employees—might be introducing biases to the way they approach remote calls.
European Tech Groups Seek Privacy Controls on COVID-19 Contact-Tracing Tools
The European Telecommunications Standards Institute and the Association for Computing Machinery have proposed standards for smartphone-based contact-tracing systems to protect personal privacy.
Amid COVID-19, Don’t Lose Sight of Internet Connectivity Gaps
For some associations, the growing reliance on digital communication could prove a problem for areas where there are gaps in broadband access. It may be worth considering whether your communication options are leaving anyone out.
