A collaboration between the trucking industry and a nonprofit that honors fallen veterans continues this weekend as truckers transport millions of holiday wreaths to cemeteries nationwide.
Borrowing cues from Amazon Prime with a need to build long-term engagement, major retailers are starting to embrace subscription or membership strategies—taking advantage of their physical presences to boost the potential value of the offerings.
Repackaging content is nothing new, but ensuring it’s marketed correctly can keep your association top of mind among members.
Putting a Christmas tree in your house this year? Be smart and safe. Check out this fire-safety advice from around the association space.
In a recent report, the Association for Talent Development pointed out that more than half of organizations are offering training opportunities for employees, including “upskilling” and “reskilling,” with talent pipeline concerns driving the growing need.
Emphasizing the growing need for pharmacists as a public health resource in the Hispanic community, the National Hispanic Health Foundation is launching a new association under its purview—with the support of some big-name retailers.
With diversity issues long facing its membership and golf in general, the association sees opportunity for improvement as it moves to the Dallas area in the coming years.
A report from the mobile donation platform OneCause finds that while donations for social reasons—whether at physical events or in digital campaigns—are low-friction, those donations don’t drive lots of engagement.
A 2018 defined in the IT department by lots of chatter about GDPR compliance helped create an important and lasting conversation about protecting the privacy of members’ data, panelists at the ASAE Technology Conference & Expo stated last week.
Influencer marketing isn’t just about celebrities anymore. The phenomenon is growing smaller in scale, as well as more formalized, as it matures. Read on for some trends to keep an eye on next year.