blogs
Trends That Are Changing the Office Holiday Party
The office holiday party is a staple for many associations. But in the era of #MeToo and with some employees preferring to forgo a traditional celebration, more employers are switching things up to provide a better experience for everyone.
Three Ways to Create Forever Members
Has membership fatigue set in with the people your association serves? A forthcoming book explores how associations and subscription-based businesses can work to create “forever transactions” with their members, delivering value that lasts a lifetime.
Don’t Ignore the Debate on This Landmark Internet Law
In an age of misinformation and conflict, Section 230, a key rule of the internet era, is up for debate in the political sphere. But any changes could create liability headaches for site operators.
How Leaders Can Help With Holiday Stress
Association staffers and volunteers are often overwhelmed, especially this time of year. That makes it a good time to think about your organizational culture.
Send the Right Message About Membership ROI
Your messaging on membership’s return on investment is often as important as the benefits you provide. Consider whether you’re striking the right tone.
Kick Out the Jams: The Hot Content Tech You Should Be Keeping an Eye On
Should you treat content more like data? It’s the general idea behind the JAMstack, a growing class of content-management technologies that hold lots of value for forward-thinking organizations.
How to Lead a Successful Spinoff
Associations can often struggle to launch a foundation or sister organization. One persevered by sticking to its vision.
A Meeting Strategy for Your Environmentally Conscious Attendees
Here’s a reality many associations face: More meeting attendees want to lower their carbon footprint by flying less, and some companies are reducing how often their employees can fly. It may be time for associations to consider a different conference strategy.
How Job Market Changes Could Affect Association Hiring
After years of a tight job market, with record unemployment, a new report indicates subtle shifts are occurring. While the market looks good for most sectors, nonprofits plan to hire fewer people, and a certain skill set is highly sought.
Give Your Members What They Need at Every Career Stage
A new Community Brands study indicates that your members’ needs change as they advance in their careers. The finding suggests that there’s a lot of opportunity in an engagement strategy focusing on benefits that match career stages.
