A Canadian health technology group provides members with strategic public relations agency support.
It’s not just pets that can bite. A veterinarian group launches a cyberbullying hotline for its members.
A California hotel group launches a new platform to allow members to discover wage and benefits data specific to the hotel industry.
The American Society of Radiologic Technologists has launched a new benefit that allows members to easily access continuing-education materials.
The Architectural Glass and Metal Association now offers a Quality Management System and a Quality Assurance Program for glazing contractors.
The Association of Collegiate Schools of Architecture designs a platform to help member schools manage graduate school applications more efficiently.
The National Coffee Association launches a career center for people who see a future in roasted-bean juice—and for the employers that want to hire them.
A fire-chief group in Washington state teams with a risk-management group to offer free risk-management training to fire departments.
A prominent supply-chain group launches a new tool to put members in touch with potential mentors.
Bowling University, the online educational platform offered by the Bowling Proprietors’ Association of America, helps make a lot of sense out of a complicated business.
The Advanced Medical Technology Association hopes to leverage its members as a way to lower prices on common services and equipment.
The American Music Therapy Association offers a free online disaster-response course to members and nonmembers alike.
The New Jersey Credit Union League plans to create customized performance reports for its members.
An arts association offers its members discounts on a new visualization tool—and sweetens the deal by getting its members in on a contest offered by the platform.
A U.K. trade group for pets offers credit card processing to its members. The benefit comes with an additional perk for members of the Pet Industry Federation: a discount on membership renewals.
The Association of International Metallizers, Coaters, and Laminators hopes to get its members glued to their laptops every Friday morning.
Australia's largest graphic design organization is offering its members a top-level domain that speaks to their career choice.
The American Land Title Association makes it easier for members to print the marketing materials needed to reach homebuyers. What is it? Marketing with print materials can be a pain for anyone, including sellers of title insurance. Seeing an opportunity, the American Land Title Association launched its own online print shop earlier this year, offering […]
The American College of Radiology offers an elaborate new private community to members. What is it? Private communities are nothing new in the association space, but it’s always nice to have a fresh take on one. The American College of Radiology (ACR), a group with 37,000 members, is aiming for just that with the launch […]
The American Dental Association offers a new way for professionals to update and maintain their certifications.
A coalition that speaks up for the rights of creators in the film and television industries launches a clearinghouse for on-the-ground advice about copyright and trademark issues.
An association for educators offers its members a pretty solid deal on the array of office supplies those educators are going to need in the months to come.
The Experimental Aircraft Association teams up with a popular software maker to offer members a free version of an industry-standard design app, to enable them to create their own plane.
The Modern Quilt Guild, a membership group based on quilting, is going to be delivering a new block design to its crew of quilters each month—and is asking members for help.
AARP offers its members a big discount on a service designed to make it easy to personalize greeting cards for loved ones.
The Oregon Farm Bureau gives its members a big discount on high-output solar panels designed specifically for farming or ranching.
The Music Business Association offers its members deep-dive consumer analytics way beyond what can be found on any Billboard chart. What is it? In case you’ve read anything about the music industry lately, you might know that selling a hit song to the broader public is a lot different than it was before Napster came […]
A local chamber of commerce does what it does best: It offers a local company the opportunity to share its "micro app" offering with the chamber's members.
A veterinary medical group, responding to changes in Michigan's law, creates a new online portal for continuing education.
A state golfing association offers discounts on early-detection services for skin cancer—a disease that's of particular concern for golfers, who spend their days out in the sun.
An association for theatre educators and their students is making it easier (and cheaper) than ever for first-time attendees to show up to its annual meeting.
Real estate associations are starting to offer their members access to something they may not have when closing sales: support for their laptops, mobile phones, and tablets. The perk is an example of an association making a member benefit available to other associations around the country.
Reacting to new regulations in California, the Brewers Association is protecting its members from lawsuits.
The world of aviation is endlessly complex, but the National Business Aviation Association is helping members make sense of one key aspect.
The American Bar Association has ruled that its members should have some help with appreciating their moms on Mother's Day.
The Society of Health and Physical Educators prioritizes activity, and they've devised a way to ensure that members stay involved even after they've retired.
The Citizen Science Association is a new entrant in the scientific community, officially opening its doors to new members and, most importantly, new ideas.
A leading massage and bodywork association has torn down a paywall and opened access to educational materials.
An association focusing on virtual assistance offers some tangible benefits to help members advance their careers.
It's always good to have a sense of how much your colleagues are making, as the nation's biggest design industry association knows.
Having difficulty explaining your benefits? Here's how the Country Land and Business Association presents its perks in an easy-to-understand manner.
Jewelers of America is updating its list of membership benefits to include a new partnership with an asset service.
Finding and obtaining a job is a competitive process, and the Sports Lawyers Association wants to make sure its members have a head start on the competition.
Associations looking to make the most of video would do well to take note of the National Speech & Debate Association's efforts.
Two hospitality associations are bridging the Atlantic to join forces, spread memberships, and share their expertise.
The Cruise Lines International Association revamped some of its benefits after collecting member feedback.
A longstanding British business association is experimenting with a new pilot program for members who act quickly.
The Alaska Chiropractic Society is helping members gain access to the business resources they need with a new credit union partnership.
Standards for Technology in Automotive Retail aims to save members time and money with a new data-driven tool.
A new association, created to protect UK clubs, is working to prevent a sophomore year slump.
The American Quarter Horse Association has figured out a way to retain members who have moved from youth to adulthood.
Dealing with sick animals is hard enough, so this association makes the business side of veterinary work easier with its market-research statistics.
Coin lovers rejoice! The entire archive of a historic publication devoted to coin collection and study has been republished online, thanks to the help of its parent association.
The Gerontological Society's new program serves as a matchmaker between budding professionals and experienced gerontologists.
A new partnership brings fast, free information to Massachusetts Bar Association members.
The Los Angeles Brewers Guild offers benefits for brewers and beer fans alike.
Exhausted by the complications and expense of docking your boat? A boat owners association has an innovative solution for its members.
A financial literacy program announced a new book to help service members navigate their educational costs.
With the help of a new partnership, the American Dental Assistants Association hopes to help its members explore new career horizons.
A new partnership between the Mortgage Bankers Association and one of the best-known names in lending could boost benefits for mortgage bankers.
The National Tour Association explains to its members why the addition of travel agents is beneficial for all.
The American Health Care Association's new website aims to lighten the load for caregivers with a new learning system.
A new initiative gives pharmacy association members more say on policy by establishing councils for their areas of expertise.
In honor of National Coffee Day, we take a look at what's percolating at the National Coffee Association.
The University at Buffalo Alumni Association will offer its current benefits but eliminate its entry cost by restructuring its entire membership model.
Organizations looking to join the rapidly growing world of fantasy sports can get the information they need, thanks to this association.
Businesses and investors now have an interactive online guide to Michigan's community of entrepreneurs thanks to the Michigan Venture Capital Association.
With its latest member benefit, the American Gelbvieh Association brings data analysis and genetic-management tools to cattle breeding.
The Affiliated Workers Association expands its benefits to include support for the education of members' families.
The International Association of Exhibitions and Events partners with a Malaysian organization to give members access to resources on a global scale.
The National Retail Federation's IT-focused division provides a one-stop shopping experience for those looking to learn about technology.
A national organization for soccer coaches not only advocates for members as a whole, but aids individual demographic groups as well.
The Washington State Bar Association joins with several other bar associations to help members adopt cloud-based practice management.
The North American Reciprocal Museum Association adds another institution to the fold, giving a new batch of museumgoers free access to a multitude of exhibits.
The American Gas Association's peer review network enters the pantheon of award-winning programs.
A new headquarters brings a slew of new perks for members of the Royal Pharmaceutical Society.
The American Grandparents Association's latest partnership will provide a new healthcare service to AGA members.
Prompted by a successful membership drive, we look at what keeps the International Mountain Bicycling Association's wheels spinning.
A leading British music-industry association has launched a portal for members to keep track of illegal distribution of their work.
Learn how one association is trying to help payroll pros get the education they need to keep up with the pace of change.
The Mortgage Bankers Association has joined forces with several other organizations in the mortgage industry, creating a slew of new benefits for its members. What’s the benefit? For the Mortgage Bankers Association, when it comes to forming partnerships, the more the merrier. MBA has teamed up with Fannie Mae, Capital Markets Cooperative, and The Mortgage […]
AMC Institute’s new partnership with TelSpan widens the educational offerings available to professional association management companies.
Thanks to a partnership with RealEstate Business Intelligence, members of two realtor associations have new access to local market data.
Members of the Credit Union National Association can stay up to date on economic issues affecting credit unions with the organization's new monthly videos.
Now that the International Golf Course Equipment Managers Association has dissolved, its members will reap the benefits of their new affiliation with the Golf Course Superintendents Association of America.
The Automotive Service Association is helping members boost their online marketing efforts through a partnership with the experts at Autoshop Solutions.
Members of the Pro Football Retired Players Association will receive a dental plan through the organization's fund for health and wellness programs.
The American Baseball Coaches Association will give members free digital subscriptions to a leading baseball magazine.
Members of the eLearning Industry Association can have their independent virtual learning projects reviewed and accredited.
Members of The Association for Convenience & Fuel Retailing will learn how to promote their businesses more effectively with a new public relations guide.
A new partnership between Horse Country Campground and the Ontario Equestrian Federation offers horse enthusiasts the perfect excuse to get out and ride.
Members of the Alliance for Strong Families and Communities gain access to expansive research databases.
Members of professional design association AIGA can get their legal agreements in order with a year of free documentation services.
Members of the Alliance of Information and Referral Services can get discounts on short text codes for rapid communication.
The American Numismatic Association is bringing more currency buffs into its ranks to connect with current members.
Members of the California Assisted Living Association can bolster their skills through an elite scholarship program.
Members of the National Association of Memoir Writers have a new opportunity to promote themselves and their work.
National Patient Safety Foundation members receive discounted rates for an industry-specific journal.
The Nebraska Farm Bureau Federation offers members one-on-one assistance with farm bill compliance.
A free mobile app for members of the Desert Communities Association of Realtors makes conducting business fast and easy.
Members of the Ohio State Bar Association and the Akron Bar Association both have something to gain from a new cooperative agreement.
Members of Occupational Therapy Australia can learn about human resource remedies through a new partnership with a business consulting firm.
Members of the American Institute of Architects can keep tabs on industry analytics with a construction information provider’s data warehouse.
A partnership between the New York State Restaurant Association and Delivery.com gives members discounted delivery service.
A partnership between the Association of British Professional Conference Organisers and universities in the UK gives members unparalleled access to university research.
The National Association of Realtors is giving members web tools to boost their .realtor domains
The Credit Management Association is giving members who are small-business owners a financial leg up.
The United States Professional Tennis Association is helping its members stay active for a lifetime with a new partnership. What’s the benefit?: Call it a win-win: Sports-apparel brand 2XU is offering members of the United States Professional Tennis Association special discounts for its compression gear, along with motivation for USPTA athletes to wear the 2XU […]
Author U provides support and resources to help members turn ideas into books.
A partnership with a top business school offers new virtual tools to members of a professional coaching association in Europe.
A European science association is giving up-and-coming geochemists the chance to boost their careers with international networking.
A British security industry giant underscores the importance of legislative lobbying and member education.
Michigan social workers get an off-hours perk: cheaper tickets to Detroit Pistons games for the upcoming season.
A leading association in the growing world of e-sports gives collegiate members an exclusive benefit.
Members of the State Bar of California have a resource to more effectively prepare clients for depositions.
Congratulations! You have a full suite of member benefits! Now, how are you spreading your membership message? One media association sets an example.
Members of the Evangelical Press Association can now call upon a higher power when looking for legal advice.
Truckers looking to lighten their personal loads now get extra roadside assistance from the American Association of Owner Operators.
One prominent Chamber of Commerce is making the shipping process easier and cheaper for small businesses.
Members of the National Association of Realtors will soon be able to host .realtor sites—and the first members who sign up will get to do this for free.
The Alliance of Automotive Service Providers/New Jersey, an association representing auto repair shops and technicians, isn't afraid to play matchmaker for its members.
The educational membership group ASCD gives members of certain tiers access to freshly printed books, and it recently sweetened the deal by giving those members additional options.
The Roof Coatings Manufacturers Association makes it easier for members to understand the ins and outs of a complicated field.
A joint project between the American Soybean Association and FarmLink is aiming to help members make the most of their soybean crop.
An association for independent businesses is making it easier for employers to ensure they're making the right hiring decisions.
Houzz, an online platform that helps homeowners, creatives, and design professionals to share ideas and collaborate is now partnering with the American Institute of Architects.
The Software & Information Industry Association is launching a news curation service for an industry always on the lookout for fresh info. In the process, the association is using the benefit to give a new member some time in the spotlight.
With an idea that could be called nothing short of genius, Mensa's American chapter (which requires members to score at or above the 98th percentile on a standardized IQ test) is launching a dating site.
The American Motorcyclist Association's new discount could come in handy on remote roads, where a mobile signal is anything but a sure thing—or if, heaven forbid, a member's bike is stolen.
With two new member offerings, the Southern California Genealogical Society is making it cheaper for members to research their lineage.
The New England Human Resources Association gives members a benefit that helps their employees better see the world—literally.
The American Bar Association offers a new option for lawyers struggling with how best to handle the complexities of accepting credit cards in the legal field.
The American Motorcyclist Association works to keep its members on the road even when they're having engine trouble.
Obviously you can get a lot of places with a bicycle, but sometimes your transportation needs require just a little more than that. Check out how Bicycle Colorado is working to attract new members who occasionally need four wheels instead of two.
The Association of Fundraising Professionals helps its members figure out the right move with its ethics assessment tool.
The Society for Neuroscience gives members the perk of travel awards before they hit the road.
The American College of Cardiology’s free database access has proven popular with members. To help members generate successful medical research, ACC provides free access to the InfoED SPIN funding database, where users can search more than 40,000 research opportunities from more than 10,000 sponsors worldwide. ACC members can also access a vast pool of clinical […]
The Academy of Nutrition and Dietetics's salary calculator helps members research their earnings potential quickly.
The Snow and Ice Management Association gives its new members some help from the vets.
The National Association of Elementary School Principals provides members with a monthly "Report to Parents" offering advice on a wide variety of topics.
The National Propane Gas Association helps members send their children to college.
The National Association of Broadcasters have helped their members wade through challenging waters with free legal advice.
The Drycleaning & Laundry Institute's move to offer dispute resolution helps protect the reputations of members.
The National Education Association helps its members find the right car with its Auto Purchase Advantage Program.
The Maryland Association for Justice's listserver brings its community together.
American Association of Attorney-Certified Public Accountants
The Air Conditioning Contractors of America implemented a new program this summer that allows employees to take off every other Friday if they go to a networking meeting and write up a short report.
Your organization might not engage with every viral trend, but it should pay attention to what fads show about human behavior. Also: how boards can help new leaders.
From free food to a commitment to student loans, organizations looking to hire younger workers are learning to boost their millennial-friendly benefits, and when the time is right, let loose.
Are your members too busy to engage with your association? Maybe it’s time to rethink how you talk about member benefits and services, reframing them as time-saving opportunities.
Email marketing is evolving, but attempts to regulate the messages that go in your inbox do more good than harm, argues a former “Spam King.” Also: Timing event meals perfectly.
Starbucks recently announced a plan to pay for a number of medical procedures for transgender employees that would not otherwise be covered by traditional health insurance. The move by the coffee chain, which was assisted by an association, reflects increased corporate interest in such benefits.
Picking up trash during a run is a hot exercise trend in Sweden that’s starting to gain a following in the United States. Keep America Beautiful, whose mission stands to benefit from the trend, has offered public support for the idea.
A recent controversy involving the group that sets the rules of the road for the web is a great reminder of how challenging standards-making really is, even if your standards are the ones everyone is using.
With a new online platform, the Truckload Carriers Association is introducing members to the benefits of benchmarking as a way to capture industry data and boost their profitability.
Not sure how to crack the code to attracting and retaining that millennial workforce you’re looking for? These three benefits might just be the way to go.
If you’re planning to launch a brand-new event or conference in the coming year, hosting a pilot version is a good way to test your assumptions and work out any glitches before “go time.”
How much do your members know about your association’s data and engagement tracking? And how do they feel about being scored for their activity?
A new resource from the Event Service Professionals Association helps meeting venues, hotels, CVBs, and destinations ensure they are accessible to everyone and that every attendee has the information they need.
How one podcast network juiced engagement with its most die-hard users through Slack. Also: Why you should consider what might happen if you fail.
A new study suggests associations overlook the primary motivation for young members: jobs. But is that a benefit associations are capable of offering?
While an in-depth look at the state of membership retention in associations awaits in the mid-summer issue of Associations Now, get a preview with these bonus ideas on boosting retention from several association pros and experts.
Don't miss these essentials when designing your membership program. Plus: A buzzworthy rapper creates a fan event that's worth taking pointers from.
A multilevel membership structure that varies by benefits chosen, not by company size, could eliminate the headache of verifying member revenue or staff numbers. One trade association shares its positive experience with its fledgling tiered-benefits system.
What if, instead of putting benefits behind the paywall of membership, associations put some of them out on the open web and made them available for free? As one startup shows, creating small-but-useful apps and giving them away is an effective exposure strategy with an even bigger punch than content marketing.
Instead of relying only on internal staff or a mix of staff and venue or destination teams to handle onsite customer service at meetings, some associations are asking attendees to volunteer. The good news: It benefits everyone involved.
Looking for the perfect gift for your colleagues in your association's membership department? Check out this list for last-minute ideas—though you probably won't find any of these in stores.
Digging for business intelligence via data is not just for technologists, says Debbie King, COO of DSK Solutions, Inc.
Most people see CEOs as the main influence-wielders, but persuasion guru Robert Cialdini shows how simple “small-Big” shifts in language or approach can help anyone positively change others’ behaviors—and even their own. When Clarke Price, FASAE, CAE, was president and CEO of the Ohio Society of CPAs, he faced a serious challenge. A task force […]
Associations have long wondered how to get more members to update their profile info. One association says the key is realizing data management is a multi-channel, every-day job.
The association data in a recent report on nonprofit staffing suggests that associations may have a harder time hanging on to good staffers.
As the online physicians' network Doximity continues to grow, the Society of Hospital Medicine aims to help members use the platform for better patient outcomes.
The Specialty Equipment Manufacturing Association's new SEMA Garage, opening this month, hopes to make it easier for the association's members to create the sometimes-obscure parts needed for cars and trucks.
A report on the habits of highly effective online communities encourages volunteer guidance and CEO participation.
The search giant's social media offering may or may not be on the ropes after a major management shakeup, but the shakeup is a good reminder of the perils of organizing your projects too snugly under a single strategy.
If you’re stuck with an half-formed idea, don’t be afraid to look to your peers for their input. Also: Is it in you to harness your creative problem-solving skills?
A new Global Business Travel Association study shows the impact taxes have on a traveler’s bill and ranks the top-50 U.S. destinations by travel taxes.
Testimonials can go a long way in turning a prospective member's "I dunno" to "See you there!" Here's why. Also: Don't let boredom get the better part of your association.
Two leadership experts say good executives should understand business, politics, and nonprofits simultaneously. Do association CEOs already fit the bill?
A salary calculator is a simple tool, but it's a perfect example of an association product designed with the member experience in mind.
Fierce competition among associations with similar interests is out. Collaboration is in. Working together makes dollars and sense, as three organizations in the finance industry discovered when they joined forces to attract members and leverage opportunities.
At the Entrepreneurs' Organization, the United States is just one country among many, and EO members near and far reap the benefits of its global mindset.
In an effort to help its members find love—or simply companionship—AARP is getting into the dating game.
Visit any association and you'll see the same core sets of benefits — and similar member benefits. Is that good or bad?
To offer a taste of its benefits, the National Speakers Association announced it is opening its official publication Speaker magazine to nonmembers.
Blogger Jeff De Cagna explains why associations should go all-in with digital. Plus: The Internet Association gets a mixed reaction.
Trouble convincing members to pay dues a certain way? One association offers a key perk for free when members sign up for automatic renewals.
It’s almost Valentine’s Day, so what better way to celebrate than by exploring why people should love associations.
While some members may see personalization as creepy, if associations do it right, it could turn prospects into attendees and lead to more engaged participants onsite.
Forget open office spaces. Pods, the next work environment trend, are here. Also: questions to ask before updating your remote work policy.
A new report looked at how people behave and communicate when they network, and then offered up tips to attendees about how do to it more effectively and to event organizers about how to create better environments for it.
The analytics firm Civis says that its topic modeling-based analysis of nonprofits nationwide highlights how there are different kinds of organizational hot spots around the country.
Submissions have historically been used to determine education sessions, but a new emphasis on knowledge curation is taking precedent. Also: Create an engaging meeting website.
The latest edition of the Giving USA annual report found that, with inflation accounted for, giving fell last year, despite a strong economy. The report notes a sharp decline in itemized tax returns.
Automated technologies powered by artificial intelligence—voice-enabled devices and tools like chatbots—offer speed and efficiency, but also require careful planning, testing, and integration. Here’s how a few associations are putting them to good use to improve member service.
Associations can’t function like they used to, laying out a few rigid ways in which members may participate in the community. Now, members want to define the terms of engagement—or they won’t join at all. Jeremy Heimans and Henry Timms have a vision for what next-generation nonprofits look like in a “new power” world.
Jennifer Manos, executive director of the Society for Simulation in Healthcare, answers questions from member Dr. Beth Mancini.
Potential members often make first impressions about an association by visiting its website. A UX expert says that designing a homepage with head and heart appeal can help prospects feel welcome.
The Supreme Court’s decision to allow users to sue Apple for running its iOS App Store as an alleged monopoly could discourage others from building such platforms in the future, tech associations warn.
Want your employees to stick around? Think long and hard about the tactics you use to communicate to them—as well as how they can respond. Here are a few internal communications strategies to try.
Don’t just tell potential members that your association is valuable—show them. Also: Try a “hallway huddle” in place of your next meeting.
Due to mentoring’s broad benefits, many see it as a solution to a wide array of organizational issues, but the tool should not be used to handle problem employees, an expert warns.
Catherine Prather has worked at the National Tour Association for 25 years. Soon she will take on the CEO role. As she prepares, she shares some of the steps that got her there.
Education opportunities come as a big benefit to many members—especially when they’re accessible online. Also: an (old) new way to reach young professionals.
By focusing on education, associations can provide value to corporate sponsors and members, while also boosting nondues revenue.
How to achieve the next level of engagement at your event.
HR was often forgotten about in analytics conversations just a few years ago, but evidence seems to be growing that it may be the department that benefits most from data analytics.
The coffee giant promises more flexibility in its revamped rewards program, but consumers are smart enough to realize when a deal isn’t as good as it used to be.
Email remains the most popular way to engage new members, but some associations are testing creative alternatives in an age of email fatigue.
A new report finds that most organizations are in a poor position to benefit from the emergence of voice search. To get "voice-search ready," they can start by ensuring they have accurate information posted online.
Signs are growing that more traditional content marketing approaches still have plenty of room to gain steam. But that doesn’t mean your digital content strategy couldn’t benefit from experimentation.
Thinking about bringing an event app to your conference? Here’s what to consider when putting information at your guests’ fingertips. Also: Stop apologizing so much.
Exhibitors, like attendees and speakers, need to be prepared for your conference. A look at what associations are doing to help ensure their exhibitors have a successful tradeshow experience—and other ideas worth considering.
During day one of ASAE’s Xperience Design Project event, association professionals were shown why branding is in the hands of every employee and encouraged to strive for the “impossible.”
In the annual Stand-Up for Grain Safety Week, the workplace safety agency partners with the National Grain and Feed Association to help industry employers educate workers on grain bin hazards.
As associations become more cost-focused and revenue-driven, staff outside the finance department need to have knowledge that will enable them to make better business decisions.
Certifications are in high demand, so now's a great time to update your association’s application process. Also: your online community engagement checklist.
Strict membership categories and dues structures don’t work for everyone. For your global members, consider flexible options, like income-adjusted pricing or low- or no-cost membership.
Young professionals can gain a lot of perspective from workplace mentors—even if they communicate via new tools like apps. But experts say face-to-face interactions still have a major role.
Meeting registration technology is changing. With it comes the need for greater data security. Also: Finding a learning management system fit for your organization.
Employee burnout is a real problem—and your association might be the answer. Also: Leverage learning post-meeting.
Members join associations for the value they bring, but they may not feel the benefits long term. Auditing your organization’s member relations function can change that. Also: Is your email worth it?
While men often leverage large social networks to find high-level leadership roles, women with the same goal also tend to rely on a close inner circle of other women, according to a new study.
Not every employee thinks of "promotion" the same way. For execs, that's an opportunity to rethink how you assess staff and set goals for them.
Artificial intelligence technologies come with a lot of perks, but it takes people to reap the benefits. Also: Improve communication with your team.
The rules for executive compensation at tax-exempt organizations are complex. H. David Wright, chief strategy officer at Triscend, shares advice for structuring packages that work for the executive and the association.
Volunteer work not only aids your community, but it can also help you develop relationships and skills that are helpful in a professional environment. Find out how your fellow association pros have benefited from volunteering.
[Sponsored] Create meaningful professional development opportunities by introducing attendees to local businesses that could benefit from their knowledge.
Organizational transformations aren’t easy if your team members aren’t on board. Talk to them with empathy to make the transition run smoothly. Also: how to communicate a membership dues increase.
In the likability versus skills debate, competency wins out, according to a new study. Also: what an office dog can do for company culture.
Putting a price on membership, products, and services can feel fraught with risk and uncertainty. How do you define the value of something? Will members revolt against a price increase? But pricing shouldn’t be guesswork: Patience, testing, research, and a little courage can lead you to the right number.
In Can You Hear Me? How to Connect With People, CNN commentator Nick Morgan explains how to build better digital relationships.
Meetings can easily get sidetracked. The ELMO technique can reign in the conversation and keep the meeting productive. Also: Let data guide organizational tech improvements.
Journalism is emphasizing reader experience as a key way to boost revenue. Here’s what associations can learn. Also: creative ways to thank meeting attendees.
The photo service Flickr, once owned by Yahoo, is moving to a subscription model and limiting free accounts. While the shift could lead to the deletion of millions of photos, the organization Creative Commons is working with the company on a solution that could keep many of them available online.
Tote bags, notepads, and USBs: You’ve gotten them as meeting giveaways too many times, and they end up in the trash. Ditch these tired ideas for more earth-friendly options. Also: the benefits of a young professionals committee.
While WordPress, Drupal, and other mainstay content management platforms have gained comfortable perches as market leaders, more recent platforms have a lot going for them, too. They’re worth a set of fresh eyes.
Your host destination isn’t just a random city, it’s a strategic partner ready to help ensure your meeting content is aligned to resources & expertise.
As millennials and Generation Z become a larger part of the workforce, associations must adapt a culture that encourages and empowers them. Why saying yes to their development will benefit both them and your association.
There’s nothing like hindsight, coupled with experience, to show you where your blind spots were long ago. An extended career tends to bring perspective and appreciation for what you may have undervalued in the past. We asked five association CEOs what they wish they had known as young professionals. Although their answers may be especially valuable for today’s YPs, these lessons are worth heeding at every stage of an association career.
Some practical relationship advice for associations looking to build long-lasting relationships with their corporate sponsors.
With the negative press and declining fortunes of social media suggesting that another path is needed for content marketers, one route that’s emerging is a not-so-dusty throwback: search engine optimization, or SEO. Here’s an SEO refresher.
Aligning meeting content to your host destination provides greater opportunity for attendees and business value for your organization.
You want your conference attendees to be focused and productive, but the traditional design of a meeting can often wear them out. Three ways your association can reduce the risk of attendee burnout.
Bill McMoil found a solution to improve his organization and stop getting the call that all IT professionals dread.
A recently launched initiative from Time’s Up looks to boost women in the workplace by intentionally bringing more women to events and providing them with more networking opportunities. The idea offers some opportunities for associations too.
The value of taking a fresh, creativity-driven look at your day-to-day routine.
Password-based security comes with all sorts of weaknesses, including the threat of phishing. Fortunately for your association’s data, the hardware security key is mature enough that it’s worth a look. Case in point: Google now makes ‘em.
Rich Karlgaard, a Game Changer at the ASAE Annual Meeting & Expo in August, says facing rapid technological change demands technological smarts. But experience and empathy count too.
If your association is stuck with a clunky registration process, it’s time for a change.
Community by Association shares a few ways to convert online community members to chapter meeting attendees. Also: One architect’s inspiring take on the special value of national meetings.
As budgets become constrained, creative solutions emerge.
Why meeting planners worldwide are choosing host destinations that reflect their meeting content.
People use their mobile devices for communicating, reading, learning, and just about everything else—and apps make much of that activity possible. Associations have increasingly embraced consumers’ affinity for apps, using them to put resources and benefits at members’ fingertips.
Planning to shed your old technology for a hot new product or service? You’ll need to condition your staff to accept and adopt the upgrade. Here’s how to build an agile, multiphase training plan that targets their needs before and after implementation.
Healthy urban forests have their day in Idaho.
Why your association may want to invest in cyber-liability insurance.
Holding on to traditional management mantras may be stopping your organization from moving forward. Also: How one nonprofit was able to bring its event theme to life in a fresh way.
The Consumer Technology Association has built a vibrant internship program that’s more than tripled in size over the last decade. Here are a few elements that have been critical to its success.
As a recent saga involving a well-known journalist and the Internet Archive showed, we probably don’t talk about digital preservation as much as we should. Perhaps now’s a good time to reintroduce the conversation—and the associations and nonprofits that make it happen.
A new whitepaper from the Atlanta chapter of the American Marketing Association points to the importance of storytelling as a marketing tool. One marcomm expert discusses takeaways from the whitepaper and how associations can use them to improve their storytelling skills.
During day two of ASAE’s Xperience Design Project event, expert faculty shared how a change in perspective can lead to innovative ideas, stronger messaging, and better performance.
The National Restaurant Association’s new Restaurant & Hospitality Association Benefit Trust, which targets restaurants and hospitality businesses with fewer than 100 employees, comes at a time when association health plans are a major topic of debate in Washington.
Nonprofits say that email deliverability is a key thing for them, but a lot of that depends on your list. A few ways to keep your list in tip-top shape include making lists easy to unsubscribe from, doing the occasional purge of disengaged users, and—of course—keeping out the spam.
As industry leaders, how associations respond to sexual harassment matters—to the individual and to their community. Associations are facing challenging questions about how to set the bar for acceptable conduct in their field, enforce fair policies, and promote a positive professional culture that attracts the best talent.
When it comes to self-care, leaders need to manage both themselves and their staffs. From sabbaticals to kitchen cabinets to dedicated reading days, association executives have multiple options.
Associations have always used their awards programs to drive engagement, increase member loyalty, and generate nondues revenue. But as member demographics change, associations are discovering the need to adjust and evolve their awards programs as well.
What self-care measures do you take to stay mentally sharp?
How SHRM brought its affinity program back to life.
When it comes to choosing a video story platform, Facebook reaches more people, but Snapchat has big upsides. Also: How DonorsChoose.org funded all of their project requests with one simple question.
A finance visionary leads J.P. Morgan Singapore into the age of blockchain and robotics.
Membership isn’t always pretty. Sometimes a sense of belonging can lead to entitlement and power struggles. One expert recommends asking yourself three critical questions to avoid membership’s “dark side.”
Many new leaders say they want a clean break, but there are benefits to keeping the former exec around—so long as everybody’s clear on the roles they’ll play.
The American Library Association’s search for a new executive director offers a new way of thinking about a familiar debate about who ought to lead at associations. Any association that’s thinking about what leadership means for its organization should take a look at what the American Library Association is doing right now. This may not […]
An outdated website can put your visitors’ data at risk and cause them to mistrust you. Also: How to implement a culture of learning at your organization.
Why your organization should consider ways to keep passionate volunteer leaders active even if their term is over. Also: the value of membership mapping.
Are your most highly engaged workers also your most stressed? Also: Ban these buzzwords from your next internal meeting.
Avoid turning away potential members by making sure you’re asking prospects about their needs and interests. Also: So your online course failed. Now what?
The industry group Water UK is putting its official support behind the Refill campaign, which launched to much success in the city of Bristol. The effort is meant to discourage the use of bottled water.
Networks and streaming services are continuing to reboot hit sitcoms—and many are finding success. Should your association consider taking a similar approach with a meeting?
The American Bus Association's Annual Meeting and Marketplace begins this week in Charlotte, North Carolina. Upward of 3,500 are expected to attend.
The massive social network, which has helped reshape the way we communicate with others, is having a hard time managing news content on its service—so it’s making some big changes to its News Feed. Now might be a good time to dust off Plan B.
Research from the Association for Talent Development says that organizations with formal mentoring programs claim stronger employee engagement and retention.
Your organization may emphasize yearly membership, but a huge amount of consumer interest is currently focused on monthly, often digital, subscription services. Could your association bring its best membership ideas to a new model?
Capping off a year that significantly reshaped the association tech landscape, the 2017 Technology Conference and Expo was home to a thoughtful, questioning conversation on what these changes mean for both associations and the vendors themselves.
A new study finds that a leader who shows humility can help drive creativity within an organization if that meets the expectations of his or her employees.
Your association may have a lot of history at its fingertips—but is that historic value being maximized for public consumption? Here’s a case for digitizing your organization’s archives online.
Associations excel at launching new offerings, but they aren’t nearly as good at letting go when something outlives its usefulness. Discontinuing a product offering or service—whether a legacy favorite or a program that held high hopes but didn’t pan out—can be painful, but it pays off to manage your portfolio with a focus on meeting member needs and the organization’s goals.
One of the biggest challenges event professionals face is figuring out how to keep the attention of people who are always staring at their smartphones. Also: Rethink the way you take feedback to become more effective.
One recent trend in the world of academia has been banning laptops from the classroom for note-taking purposes, citing research that handwritten notes are more effective. Educators at association conferences may not have that option. So what’s plan B?
PNP Staffing Group released the findings of its annual report on staffing trends and salaries in the nonprofit sector. While groups plan on hiring more staff in 2018, the report says competition for talent is greater than ever.
Instead of opening up a meeting to all of your members, would it ever make sense to invite only a select group? Some pros and cons for going that route.
Iterative design, the idea that you build a website, app, or other technology over time, from the same set of tools, has a lot of value from a strategic standpoint. But what if that toolkit just isn’t getting the job done? (And what if you’re not iterating at all?)
Why your membership research needs to go beyond the survey. Also: CarMax’s clever response to a viral video.
Riding the same wave of success as podcasting, audiobooks have grown significantly in the past few years. If your association has a publishing arm, it could be an opportunity worth jumping into.
Building volunteer bench strength requires a wide roster of members. When you’re assembling a qualified team, be on the lookout for these four types of volunteers, and be ready to provide the support they need.
A thoughtful compensation system is key to attracting, engaging, and retaining top talent, but associations often wing it when it comes to compensation. Here are some tips for rethinking your own system.
Create moments to achieve business goals, authors Chip and Dan Heath argue in their new book.
The NBA delivers an official way for fans to engage with fantasy basketball. Also: Your association may be breaking a key membership rule and not even know it.
3 things you can borrow from the innovative C2 Montreal business event to improve your conferences.
For the first time ever, the NBA All-Star Game is moving away from its East vs. West format in favor of something akin to playing on a playground. Event planners would do well to take heed of the shift.
So you’ve decided you want to be an association CEO. Here are four steps for developing an intentional strategy for getting there.
Privately hosting your own cloud has its downsides, as does putting everything on a cloud provider like Microsoft Azure. But the hybrid cloud, which combines elements of each approach, is a great way to maximize the benefits of two types of cloud computing.
In the age of mobile, we're asking more of our phone numbers than ever—and that makes them potential targets for security breaches. Here are a few strategies to ensure you're properly locking things down both personally and in your organization.
In an effort to ensure that boxers' post-retirement years are as fruitful as their years in the ring, the American Boxing Association is working on strategies to help fighters spend more wisely and save for retirement.
Concerned about membership retention? Here's how to create an effective renewal process. Also: Gauge your social media performance with a new benchmarking study.
A forthcoming study from the Society for Human Resource Management identifies seven qualities that are hallmarks of healthy, effective workplaces. Here's a sneak peek at three of them. (Hint: It’s not all about offering trendy new policies or benefits.)
Looking for more leadership development resources? Google is giving theirs away for free. Also: Take your team-bonding experiences to the extreme.
Entrepreneur and author Nilofer Merchant kicked off ASAE Annual by encouraging attendees to embrace new ideas and innovation that can come from anyone and anywhere.
The major magazine publisher announced its first membership program this week, a pet-services offering. The company is taking advantage of the wealth of data it has on its readers.
Maximize your online learning offerings by helping your members become digitally ready. Also: Everything you know about password best practices is probably wrong.
A recent business-model innovation by a Mac software developer suggests that there could be a lot of potential for rethinking the way niche software is sold—something that could have potential for associations and industry vendors.
A study suggests that the ways coworkers are perceived and talked about influences the way work gets done. An attentive leader can have a positive influence on the conversation.
From what attendees expect as the "new status quo" to how venues—and entire metropolis’— are being forced to upgrade their technology infrastructure.
Influencers can be your best conduit to membership and spreading new ideas. But how do you tap an influencer? You don’t need Kim Kardashian. Start by engaging your most committed members.
With a new livestream option at its annual conference, the American Brain Tumor Association is making sure people can access the information they need.
Here are six tips associations can use when writing and sending out press releases.
How to encourage your members to get the most from their membership. Also: Why work-life balance may not be as simple as you think.
In cities like Toronto, meeting planners are getting concierge-like service from host city representatives.
Become a better event pro by learning how to bounce back from meeting complaints. Also: Why you shouldn’t leave print out of your marketing efforts.
Private vendors for the National Park Service and the groups that represent them are pushing for more control over campsites located in national parks—something the current interior secretary seems to support. But conservation groups have big concerns.
Meeting planners are dealing with these five conference trends—and finding that cities across Canada are poised to meet their needs.
In an era when a lot of technology gets outsourced or bought from outside vendors, there’s still plenty of market opportunity from having something built from scratch with internal resources. The challenge, of course, is figuring out what that might be—and resourcing for it.
The former White House press secretary under President Barack Obama sees a broken D.C. political culture. But he says he believes associations can get their message heard despite the fractures
Instead of associations making attendees come to them, many groups are bringing meetings and education opportunities to attendees. A look at roadshows and their benefits.
Toolkits are a proven way to address member challenges, but not all toolkits are equal. One expert shares tips for toolkits that meet members’ needs.
Your website gives members and other key stakeholders a doorway to helpful information, resources, and engagement opportunities—all while collecting valuable data about how they behave online. When used correctly, web analytics can provide critical insights into what your site visitors truly want and need from your association.
Associations are backing some of the hottest trends in tech, from the soaring popularity of apps to the strengthening market for robotics—and they’re also helping to raise a future workforce that’s more diverse.
As news organizations consider new models, there’s a unique opportunity for associations and journalists to team up and solve common membership issues.
A new online community from the American Parkinson Disease Association provides informational and emotional support for patients and their caretakers.
During day two of ASAE’s new Xperience Design Project event, expert faculty shared the solutions that association professionals had co-created to improve meetings and event experiences.
The music industry’s reluctance toward streaming services offers a great way to think about how you position your own offerings in the marketplace—especially depending on how broad the appeal of those offerings actually is.
Is the relationship between your national office and your local chapters in trouble? Also: How to approach social media as a communication channel between you and your members.
Now that the weather is heating up, check out a few fun-in-the sun fundraising ideas. Also: some advice on whether to hire subject matter experts or community builders.
Amazon wouldn't have any Oscars if not for Amazon Prime, which is why residents of Manchester-by-the-Sea, Massachusetts, are getting free memberships to the service. Here are some takeaways from the gimmick.
Natural disasters are wreaking havoc on the country’s communities and budget. The Federal Alliance for Safe Homes wants to emphasize how building codes can reduce the effects.
Fast Company interviews the planner of the glamorous charity benefit, who reveals a few lessons learned. Also: Simple ways to prevent nonprofit burnout.
Following the creation of new emergency call standards and a cross-continental collaboration, people in Europe and North America could benefit from a more efficient, interconnected emergency response system.
A new study suggests that extroverts have an easier road to the CEO suite, but all temperaments can lead well---and can benefit from a bit of downtime.
AHA is expanding the reach of its Get With the Guidelines Program to improve the ways that hospitals in the United Arab Emirates treat heart disease and stroke. The program could help UAE meet an ambitious World Health Organization goal.
Using Facebook’s live-streaming capabilities, the Association For Creative Industries has taken a meeting-based education session and made it accessible year-round.
Associations are hosting scavenger hunts for attendees during their conferences. Not only are they fun for attendees, but they can also help market future conferences and secure extra revenue.
It’s too early to say whether or not associations should take edge computing, the successor to cloud computing, seriously. But what should be taken seriously is its potential. Any good association IT department should research potential disruptors ahead of time.
While a series of organizations are giving to a new porpoise conservation effort, the Association of Zoos and Aquariums has raised $1.2 million with its members’ help. That success has encouraged AZA to bring it members together in other ways.
Adding a new membership category can increase your lobbying power and add a revenue stream. But it’s not a move to be taken lightly, and a patient strategic discussion can reveal whether it’s necessary.
Are private job boards hindering your ability to recruit millennials? Also: Abila, Aptify, and YourMembership join together to create a new, unified brand.
Global Meetings Industry Day honors the positive impact of meetings on communities. Also: Make your next meeting feel a little more like home.
As industries change, associations have been challenged to reassess who qualifies as a member. Many have found strength and greater engagement in expansion.
The Academy of Motion Picture Arts and Sciences gives its accounting firm another chance after "unacceptable" mistake. Also: The challenges of using real names in online communities.
The National Restaurant Association released a toolkit aimed at helping its members learn how to best dispose of fats, oils, and grease. Hint: It’s not down the drain.
According to the Pew Research Center, paid family and medical leave has generally broad support, but the devil is in the details—in terms of employee impact, policy strategy, and outsider support.
In the U.K. the sport of horse racing could look a lot different in the coming years, as the British Horseracing Authority—with the help of other industry bodies—tightens the standards for jockeys, with an eye on improving professional development.
To pave the way for stronger entrepreneurship, better coordination, and more networking, Launch Florida is bringing together disparate groups that share a stake in the state’s innovation economy.
A recent trend in content management systems is something called the "headless CMS," which separates the management of the content from the main website. Here’s why that trend is one that associations should look into—especially those with a large content footprint.
Competition, which takes many forms, can prove a threat to retaining your membership base, according to a Monday Great Ideas session. Meanwhile, another session noted the issues that implicit bias can create both in recognition and member retention within an industry.
Association CEO compensation is up these days. That's good news for execs, but it can have a broader ripple effect too.
A morning workshop on the first day of the 2017 Great Ideas Conference highlighted that there are many ways to make videos that work for your audience—but also many factors, including cost, approach, and overall strategy.
The American Association of Swine Veterinarians’ 48th Annual Meeting begins this weekend in Denver. Around 1,000 attendees are expected.
A new study from the Altimeter Group and Traackr reveals the state of influencer marketing today, as well as how it is poised to evolve.
Onboarding is an essential piece of the membership engagement puzzle. While many associations have an onboarding campaign that includes targeted messages, it can be easy to overlook the value of making face time with new members.
Letting your staffers explore a conference city can be more than just a good time for them. It’s an under-used opportunity to help them better serve your members and attendees.
Don’t forget that associations are still corporations despite their nonprofit status. Also: How a major oil trade group used a Super Bowl ad to generate buzz.
From unassigned work areas and flexible meeting rooms to wellness features and amenities, these four associations have found ways to boost productivity and staff morale by selecting and designing new office spaces.
Meeting attendees are looking for more ways to mix business and leisure on the road. From post-conference tours to day trips to planned downtime, associations are stepping up to help them maximize their “bleisure” time.
You could use a break. In honor of National Plan for Vacation Day, use today to plan your vacation time for the rest of the year. Also: What alumni associations can learn from other membership organizations.
Don’t let your best employees suffer from burnout. Here are a few ways to prevent it. Also: Create a culture of innovation.
The Association for Creative Industries completely overhauled its annual conference and tradeshow this year—calling it Creativation. Some details that went into the redesign, as well as the benefits a tradeshow makeover could bring.
In the three winters that the National Winter Activity Center has been active, the National Winter Sports Education Foundation’s "living lab" has helped drive a massive interest in the slopes among New York City-area kids. Here’s how.
Nintendo’s first Mario game exclusively produced for mobile platforms was heavily hyped but struggled to keep its sales momentum beyond its first week—despite being a pretty solid game. In fact, it got savaged by reviewers thrown off by the price tag. The lesson for associations bringing something online? Your business model has to match the medium.
Businesses like Marriott, Spotify, and Facebook are using “year in review” campaigns to connect and engage with users, customers, and members. Are you?
Four healthcare organizations have joined together in a new nonprofit to create best practices ensuring the safety, quality, and effectiveness of mobile health applications.
As meetings become less traditional and more experiential, so too should the roles on meeting and CVB teams. One new possible staff role: chief experience officer.
Five association professionals offer tips on attracting and retaining top talent. Not to be a Scrooge, but here’s some potentially distressing news: Three-out-of-10 employees will likely leave your association within the next two years. That’s what global advisory Willis Towers Watson found in two major studies this year. “Given today’s shifting workplace and how technology […]
Three nonprofits collaborate to inform the public on the facts about influenza. The initiative also equips healthcare professionals and families with educational resources.
A group of mixed martial artists have banded together in a new association to fight a bigger opponent, the Ultimate Fighting Championship, for better pay and benefits.
Amazon Web Services, the popular cloud platform, can be tough to jump into due to its high level of complexity. But a new service could help. Also: A brainstorm flipped on its head could be a great icebreaker.
Get the info that matters most when members join. The association marketer’s rule of thumb is to make the membership application as short as possible. Each additional blank to fill in just slows members down on the way to giving you their money. So, if you ask for information beyond the bare minimum, it ought […]
Let attendees show their competitive side with a trivia contest.
When you write a thousand words about association membership every week, you pick up a thing or two. As I hand the keys over to our new senior editor, here are the thoughts and ideas I’ll take with me.
The social network’s plans to tackle online abuse get more sophisticated. Also: Why you should give employees a chance to get their bearings in the morning.
A federal government agency that has more in common with startup culture than bureaucracy is raising some eyebrows from watchdogs. But is the real problem with this skunkworks project cultural incompatibility?
A recent study says nonprofit board chairs are often ill-prepared and frustrated. Training can help, says an expert. So can shared leadership.
The real estate trade group, in a series of recent reports, is starting to make the case that blockchain database technology, traditionally associated with currency, could have important uses in the housing sector. It might be a bit surprising to casual observers, but the National Association of Realtors (NAR) sees a lot of potential in […]
Tomayto, tomahto. Trade association, professional society. How different are the two types of membership organization? A pair of association pros who’ve worked in both share their thoughts.
For years, Groupon and its main competitor, LivingSocial, were seen as incredibly buzzy, profitable businesses—and they were built on benefits for consumers. Now, the two companies are merging, with LivingSocial being sold for a nonmaterial cost. Why did the bubble burst? Ultimately, it may come down to loyalty—both for consumers and the businesses the two companies served.
Struggling to get members engaged? Perhaps the problem’s not in your methods but in the engagement opportunities themselves.
The Nonfiction Producers Association has opened up membership to smaller producers and service providers to better connect the industry.
As associations grow their diversity and inclusion efforts, they realize a fundamental need to understand the demographics of their members. But personal information isn’t always easy to get. Here’s how a few associations are collecting the data they need to serve diverse audiences and measure progress toward their D+I goals.
Marketing automation helps your messages reach their target.
Karin Hurt and David Dye's Winning Well offers tips on how to build the best team possible.
Young professionals can serve your association well in that these digital natives will help you keep up on the social media front. And by having a solid social media strategy, your association will also appeal to young professional member prospects.
Professional development is key to career advancement for association execs of all levels. But earning a credential is something young professionals may want to consider. Beyond professional growth, it will also help them lead the industries they serve into the future.
We're a long way from gender equality in the office. But a new study suggests more women are pressing the question to the people who can change things.
The Partnership on AI, formally announced this week, hopes to create industry standards along with a structure for self-governance within the industry. Among the initial members of the partnership are five of the largest technology firms in the world.
A U.N. organization and Indian women’s group have united to help lift rural workers, especially women, from poverty and food insecurity.
To help mitigate damage done by natural disasters, communities can build up surrounding nature with the help of a new American Society of Landscape Architects resilient design guide.
What your association needs to know about the hybrid membership model. Also: When event covenants falter. Not every member fits into a single category: That’s the simple reason why hybrid membership won’t go away. Over at Abila’s Forward Together blog, the company’s associate product marketing manager, Anna Toon, breaks down some important considerations about the […]
Securing America’s Future Energy is helping shape the autonomous car discussion with its new Commission on Autonomous Vehicle Testing and Safety, which plans to formulate a set of best practices for self-driving car tests.
Consultant Jamie Notter breaks down why dropping the ever-unpopular performance review is harder than it sounds. Also: How should you think about hiring in the on-demand economy?
Soft skills—though critical for the association workforce—are on a decline, according to some sources. But never fear: We’ve pulled together a few tips to boost soft skills around the office. Soft skills are those seemingly je ne sais quoi talents and traits that separate top job candidates from the rest of the pack. They can […]
Recent research into the impact of corporate sponsorships on public perception suggests that the wrong collaboration can prove poisonous. One nonprofit analyst suggests thinking long and hard about what a sponsorship means for your organization.
In recent months, a need for snappiness has become a major point of discussion in the mobile development space—which means you’ll have to devote more resources to support your mobile offerings. But on the plus side, the focus on speed could eventually mean the second coming of the mobile website. Jeff Bezos has been a trendsetter […]
Hosting a successful conference requires employees in a variety of roles. But have you ever considered looking outside and having students, interns, or volunteers help market your conference or work onsite? In other words, does your conference need a show ambassador?
A new app from the American Homebrewers Association not only helps people find the best local breweries but also gives them a reason to become an AHA member.
At an #ASAE16 session, the executive director of the Illinois Park and Recreation Association discussed its mentoring program and how other associations can build their own successful, sustainable programs to serve members.
Despite a link between cancer and the often-challenging work of being a firefighter, South Carolina had nothing in the way of data to show the potential health risks firefighters face. But an association in the state is looking to build a database of its own, thanks in part to a local news report.
For one association's new two-tier membership offer, the deciding factor between the two options is a member's desired engagement with one primary activity: certification.
The big collaborative office, driven by a backchannel of software like Slack, is becoming more of a thing than ever. What if we took that strategy with us to our annual meetings? It'd have a lot of benefits: For one thing, it could help us take better notes.
Brewers take pride in the quality of their beer. That’s why the Brewers Association is sinking its largest-ever grant into how to properly maintain draught lines at restaurants and bars.
Don’t let technology complicate your relationship with members and event attendees. Plus: How the American Counseling Association is handling its big decision to move its annual meeting from Nashville.
A new startup makes it possible for travelers to pay for their flights on an installment plan. Also: A wireless company wants to keep you on the same network, from airport to airport.
A new membership program from comic-book giant Marvel shows earning loyalty may be as simple as rewarding existing behavior.
You’ve heard all about cloud technology, but what is it, really? Paul Lundy, president of software solutions provider Fonteva, explains the pros and cons of cloud and single-tenant software options.
How a ribbon wall can jazz up name badges and spark engagement.
Make it a priority to welcome new members, even with a quick email. Plus: Make social media fun with filters, geotags and more.
Influencer marketing, or the concept of getting a prominent online creator to sell your product to their audience, has a significant ROI potential if done well, but it can be difficult to get started. Check out some tips for trying out the strategy for your association.
Evernote, a poster child for the freemium model, is showing signs of struggle, but associations may be better equipped to make the buzzy business model work.
It been two years—and lots of work—since Cleveland was awarded the Republican National Convention. Now, only days away from kickoff, the city shares some insight into the planning of such a large-scale event.
A recent survey by Randstad US shows that there’s a gap between what U.S. jobseekers want and what employers are providing.
The executive director of the Online News Association keeps the focus on members and employees as she prepares for her departure. Also: New frontiers in nostalgic marketing from Crystal Pepsi.
The massive social network will now curate hot events in a new feature box. Plus: How to best team up with others on events.
A new study shows—yet again—that boards are sluggish at succession planning. Can a stronger focus on its financial benefits move the needle?
On many parts of the internet, PDFs are seen as a faux pas for most types of documents. Despite this, however, they get used by associations for all sorts of reasons, including the sharing of articles and press releases. If this describes your association's content strategy, here's a plea to change your approach.
During its annual meeting this week, the American Medical Association laid out a variety of positions on issues related to topics that have been prominent in the news. High on the agenda were two takes on gun violence that were particularly newsworthy, considering the deadly shootings in Orlando over the weekend.
The latest study from The Community Roundtable digs into calculating the return on investment for online communities. The model it offers, focusing on the value of questions answered, could be what associations are looking for.
As technology evolves and association professionals require more tech tools to get the job done each day, the responsibility for learning and understanding technology is not just for IT anymore. From membership to communications to business operations, staff teams need to brush up on few crucial tech skills.
Software ages, initiatives grow harder to justify, and ultimately, you're stuck having to make a tough decision about your technology—one that might frustrate or anger your members. When it comes to dropping legacy support, what's the decision making process? (Hint: In a lot of ways, it's kind of like game theory.)
Starting in June, DC commutes will be tough as Metro begins its year-long restoration plan, and associations need to develop coping mechanisms.
The right nonmember price for association products boosts revenue, makes membership more appealing, and steers clear of antitrust concerns. It's just a number, but it's so much more.
Leveraging media outlets can be the best way to get the word out about your conference, and here's how to do it. Plus: The benefits of social recruiting.
Uber drivers still aren't treated as full employees under the law, but the company is making an effort to formally support a new association for drivers in the Big Apple. It's the second such NYC-based group announced in the last month, but only the Independent Drivers Guild has Uber's direct support.
Improve your association events by adopting new ways of thinking. Plus: Learn how to be convincing when facts fail.
By pursuing both quantitative data and qualitative input from its members, the Construction Financial Management Association discovered a gap in its member value proposition—and how to fix it.
Don't let your association's voice be lost in the confusion of the presidential race; follow these advocacy tips to stay above the fray. Plus: Social media contest best practices.
With the launch of a free online community for plant science, the American Society of Plant Biologists is looking beyond the scope of traditional membership to form relationships with its nonmember audience.
With lobbying as the primary member benefit, will young people join the newly launched Association of Young Americans? Founder Ben Brown is optimistic and taking an entrepreneurial approach to the tall task ahead.
To hire an executive with experience in association management or in your members' field is an important choice every association must make from time to time. But how does that choice affect your association's membership performance and your members themselves—if at all?
As associations face pressure to develop new and innovative revenue-generating products and services, the most successful ones are leveraging what they already know and do well—starting by keeping their missions and industry know-how in mind.
Africa has a growing economy and burgeoning professional class. What’s missing are professionals leading their industries and opportunities for them to meet. With a new society, Africa is getting serious about association management.
The benefits of going on a journey can be key to your professional development.
A new study suggests that strategic planning remains a struggle for boards. A clearer picture of life without a strategic plan may help.
Thanks to consumer interest, an immersive experience, and low-cost headsets, virtual reality may become a mainstream part of association meetings and destination marketing.
Businesses that deliver a cluttered customer experience have likely fallen victim to short-sighted temptations. Associations can avoid the same fate by fending off the forces that put other goals ahead of member needs.
Associations produce a lot of content, but if that content isn't properly optimized for your audience, you may be wasting a lot of time on content the people you care about don't really care about—or worse, hiding the content they actually are interested in. The solution to this problem may be hiding in your data.
Two associations share their plans for succeeding with younger members. Plus: The year's hottest marketing trends, straight from SXSW.
Could your association benefit from an "idea department?" Plus: How to find the perfect writing style guide for your website.
Google's new Accelerated Mobile Pages, or AMP, offering could give publishers a way to offer snappy, speedy websites on mobile platforms. But it's worth emphasizing that it comes with a lot of not-insignificant concerns in exchange for the SEO boost it promises.
Can the world of academic teach us a thing or two about collaboration? Plus: How one podcast handles a seemingly impossible amount of feedback.
The National Association of Realtors is partnering with Yahoo Finance in an effort to reach more consumers and explain the advantages of employing the services of a Realtor.
Members of Plumbing Manufacturers International donated hundreds of plumbing supplies to residents in Flint, Michigan, as the city is dealing with a water crisis.
A Facebook feature previously reserved for big media outlets will soon be open to publishers of all shapes and sizes. Plus: GIFs make a bigger splash on Outlook.
A new study found lawyers face the challenges of alcohol abuse and mental health concerns more so than other professions, and that the problems are more prevalent among those in the first 10 years of practice.
Application programming interfaces, or APIs, have long been an important tool for programmers to tie into outside applications, but even companies outside of the programming world, like Visa, are learning to love them. Could they potentially be a revenue path for associations down the road?
Find out how to use ground-shaking industry trends to your advantage in building member engagement. Also: The American Library Association brings back a classic David Bowie poster.
Every member has a story, but most people aren't polished storytellers. An author and expert on business storytelling offers advice for turning raw member stories into tales that inspire.
As concerns surrounding the proposed legislation increase in the DC business community, a coalition of organizations, including ASAE, is urging the DC Council to appoint a working group to examine the measure’s potential economic impact.
Building new tools for your members? Don't be afraid to derive inspiration from your current offerings. You might find that your users are relying on your platforms in ways your association never intended—and that knowledge could be a boon when creating future product designs.
Don’t boycott the Academy Awards for overlooking minority talent in Hollywood, says the leader of the African-American Film Critics Association. He is encouraging Oscar attendees to use the widely watched event as a platform to press for more diversity.
The HR Certification Institute just launched a new early career certification that helps the organization serve the entire lifespan of HR professionals.
The value of social debt in nurturing member engagement—and how you can encourage it. Also: Membership lessons from a too-honest take on gyms.
Late last month, the Federal Trade Commission spoke up on one of the most controversial issues in the editorial world—the rise of native advertising. The results went too far for a prominent online-advertising group, while a democracy watchdog ripped the rules for ignoring the issue of online tracking.
How supporting international volunteer work within your organization can teach leadership skills that your members and staff will rely on for a lifetime.
As 2015 wraps up, associations are considering major changes to their meeting formats to better benefit attendees and vendors. Here’s a glimpse at how three associations will reimagine their meetings and conventions in 2016 and beyond.
With the profit picture improving for many airlines, items that were nickel-and-dimed out of the budget are starting to make a comeback. Airlines for America says that its members are investing more in passenger services, including in-flight snacks.
Glassbreakers wants to break the glass ceiling by putting a new spin on a resource the association community knows well.
Old approaches that were once seen as innovative eventually fall out of favor and get outmoded by faster, more innovative approaches. Often, it's hard to throw out what works—but what if we were willing to take on the sacred cows and build something better? The parent company of the content management system WordPress recently tried disrupting itself in this fashion—and came up with something truly impressive.
Managers are being pulled in more directions than ever, but rethinking performance management can make life easier for them and their employees.
The 2016 race proves that political campaigns are more full of surprises than ever. In response, association government relations strategies need to be nimbler and better prepared to leverage every advocacy opportunity.
Members and prospects often complain that associations push marketing messages to them without thinking about whether they’re relevant. Organizations have plenty of content to share, but knowing its purpose, place, and intended audience can help shape a strategic content marketing plan that helps you deliver on member needs and build deeper relationships.
Steps to take when you decide it’s time for something new.
A new survey exposes plenty of turnover in the nonprofit C-suite. Training can keep people around, but education alone isn’t the answer.
The American Association for the Advancement of Science has set a lofty goal: 500,000 members. Such radical growth requires full-scale re-envisioning of how the organization conducts its membership operations. Here's how AAAS plans to get there.
With the assistance of the group that represents them, freelance photographers will soon have access to affordable healthcare. Plus: An LGBT legal group shows support for Charlie Sheen after his public disclosure of HIV.
With millennials now representing the largest segment of the U.S. workforce, they’re bringing new ideas and preferences with them, setting the stage for changes in workplace behavior and technology use. Employers need to address them now.
Still struggling to make the case that federal restrictions on travel spending are hurting research, scientific associations are trying a new tactic: They're asking those who have directly benefited from attending scientific conferences to offer their perspective through a crowdsourcing effort.
Give your association mind a little exercise by musing on these membership discussion starters.
The power of the application shows itself in the debut of the new Apple TV. Also: Facebook eyes emerging markets with its newest ad strategy.
Four iconic cities—Dubai, Singapore, Brussels, and Washington DC—are working together to highlight to the broader association industry the benefits of holding meetings in their centralized locations. These metropolises hope to take advantage of the increasing globalization of associations as a way to collectively expand their reach.
A new report from the World Health Organization's cancer-research agency could be bad news for bacon and sausage fans, as it found that processed meat is very likely a carcinogen. Although the ruling mostly gives red meat a pass, meat industry groups were quick to attack the findings.
Inviting a dog or cat into the office on a regular basis might sound like a recipe for disaster, but studies show that such a practice can improve office cohesion and productivity. The results make it look more appealing than ever.
The story of a secret society's quest for growth is a fascinating tale that illustrates the fundamental challenges facing any membership group—young or old, private or open.
A premier journalistic institution is broadening its reach to include a multitiered membership program. Plus: A sports nonprofit dedicated to combating racism makes its debut.
A new study published by the Association for Psychological Science points out the importance of building relationships with coworkers in person, which can be difficult for full-time telecommuters.
Learn these lessons from CES, one of the largest annual events in the country.
If you get hacked, you might as well find the humor in it. That the American Library Association’s takeaway after it lost control of its Facebook page.
Expecting the unexpected at a conference is difficult enough. Making it trickier is that crises come in all forms.
The beer industry celebrates some of the best varieties and breweries around as the number of breweries in America rapidly approaches an all-time high.
As the rapid computerization of cars and other devices goes hand in hand with the rise of cybersecurity risks, industry leaders are moving to create solutions before those risks lead to major problems.
There's no one way to make a member-get-a-member program a success, but recognition for recruiters is a must. Here's why.
A U.S. Transportation Department advisory committee this week recommended that airlines transparently disclose fees and seat sizes to consumers before they buy tickets—and that hotels include mandatory resort fees in the price of the room.
Your conventions and events may not have the big budgets or superstar athletes of the professional sports world, but it doesn’t mean you can’t learn a thing or two from them.
Every member has his or her own reasons for engaging with your association, but how do you best serve diverse needs while maintaining focus on common goals?
Wednesday is National Dog Day, and to celebrate, the Petfinder Foundation is bringing man’s best friend into the digital age. The group launched the first website to use the .dog top-level domain. Its goal: to support dog-rescue organizations.
You may be exhausted after getting back from a conference, but you can’t lose momentum. Now’s the time to review your notes, follow-up with new contacts, share what you learned, and decide how your attendance may benefit your association.
The rollout of EMV, or chip-and-PIN technology, is coming soon for ATMs, and considering the rise in fraudulent activity involving cash machines, it may be just in time. But is it a silver bullet? The ATM Industry Association says it's complicated.
A new industry benchmarking study shows more associations grew in members in 2014 than shrank, but less so than the year before. Here's what that and other data in the report say about growth in associations.
The Forest Green Rovers, an English football club, has earned a reputation for bringing an eco-friendly ethos to a sport not really known for its environmentalism. A U.K.-based trade group played a key role in ensuring the greenest part of the club, however, remains the grass on the field.
Some of the most informative guides you can find ahead of the 2015 ASAE Annual Meeting & Exposition, taking place in Detroit this weekend.
The U.S. job market has been gathering steam for months, and more and more workers are back in the hunt for their next career opportunity. Associations are uniquely positioned to meet the demand. With the candidate pool looking better than ever, how can you attract the best talent to your organization?
Looking for a new office in DC? A recent report could offer a good starting point for your search. Also: The ups and downs of certifications at events.
At the Society of Cable Telecommunications Engineers, a group-membership plan is attracting deeper engagement with the industry's higher-ups and boosting SCTE's membership and training revenue along the way.
We know that legacy technology is prone to breakage and dustiness, and that legacy stuff can hold your organization back if you're not careful. If you're a leader trying to make heads and tails of your tech offerings, here's an important consideration: Ultimately, your infrastructure should drive your growth—not stand in the way.
No, really, please tell me more than just a number. What does it mean to have 10,000 or 100,000 members? How does that number mean progress toward your association's mission?
As the web-based home of nonprofit and charitable organizations, the .org top-level domain has meant a lot to associations over the last 30 years. In honor of the milestone, the Public Interest Registry launched a website that provides a unique snapshot of .org’s history.
Associations endlessly debate whether industry or management experts should lead. But either way, knowing the organization’s culture matters.
CVS Health, which has been on an antitobacco kick in recent years, announced Tuesday that it is leaving the U.S. Chamber of Commerce over its apparent defense of the tobacco industry in other countries. The chamber, however, claims that its actions were meant to defend the intellectual property of an industry, not to show its support of smoking.
Eyeing the opportunity to add the term "thought leader" to your resume? Perhaps a curated newsletter written under your own name—rather than your association's—could do the trick. Principled Innovation's Jeff De Cagna highlights the lessons he's gained from launching his own newsletter.
As associations get better at personalizing products and services to each individual member, what happens to direct human engagement between the member and the association?
The Communist Party in China, concerned that “Western anti-China forces” are spreading dissent within its borders, introduced legislation that would severely regulate foreign-based nonprofits. The U.S. nonprofit community is registering objections with the Chinese government.
The Insurance Institute for Business and Home Safety is currently experimenting with a wide array of long-term roof-testing projects around the country. The goal? To get a better understanding of how shingles hold up to the elements.
Didn't make it to the 2015 Marketing, Membership, and Communications Conference in Washington, DC this week? Don't worry—we were there, and we have a couple of smart things that you can take home with you.
In an attempt to keep up momentum around the annual Record Store Day, the American Association of Independent Music is launching a new once-a-week event to celebrate the latest in vinyl music. Vinyl Tuesday could also take the sting out of the record industry's upcoming shift to a Friday release date for new albums.
Too often, it seems like we're fighting against the stuff that should be making our lives easier, rather than keeping things simple. A few smart words from a guy who built his life in technology could help as you figure out your own technology balance.
Associations wants to hire people who have the savvy and skills to thrive in today’s evolving marcomm environment. Here’s how to find your next superstar.
You may get caught up in all the bells and whistles that a platform offers. But what matters most is that your members use it, which means less is more trumps new and shiny functionality.
Organizations and universities alike have been banding together to protect important-yet-dated documents from disappearing entirely online. Digital preservation is a big problem, and it's one that associations—with their already significant content offerings—should do more to enable internally. Here's how.
One component relations professional explains how a focus on member value is crucial to healthy chapter/national relationships.
What if you could switch jobs with, or shadow, someone at an organization that does similar work to yours? That’s exactly what one association professional is doing to advance both her career and her organization.
There aren't a lot of clear best practices in associations on how to craft a successful membership offer for your industry's retirees, but with baby boomers moving past 65, it seems like an opportunity ready for the taking.
According to a new study, effective mentoring programs can groom newer members for volunteer leadership as well as help them in their jobs.
When school's over, we lose the regular opportunity to build connections and form friendships over shared experiences. That's a major need that associations ought to serve for their young members.
Google's decision to rejigger its search engine to favor mobile-friendly sites simply codifies something that should be obvious by now. Not that it doesn't make it any less painful for those with massive legacies to convert over. Read on for some mobile web design considerations.
If your usual meetings are feeling stale, try a different approach with a walking meeting. Research and experience have shown that these types of meetings may help increase creative thinking and camaraderie among coworkers.
LinkedIn's purchase of Lynda.com could help make the social network a key resource for online professionals looking to amp up their skill set. Plus: Let's look back at your New Year's resolutions.
To celebrate the beginning of the 2015 Major League Baseball season, take a look into the influence of one of its most powerful associations: the Major League Baseball Players Association (MLBPA).
The software giant Microsoft has spent the past year shaking away many of the perceptions about its products and corporate structure, and as it turns 40 this month, the company offers a good reminder that there's always room to right the ship, no matter how old you are.
The association startup space is budding just as much as the for-profit space is in Silicon Valley. Check out three examples of new groups that are starting to make an impact on fresh industries.
Most financially healthy associations have reserves invested for a rainy day. But who keeps watch over the nest egg? Small associations are less likely to use finance and investment committees, but they might benefit the most from extra eyes on the bottom line.
Journalists and PR folks air out their differences on Twitter and in blog posts. Plus: Some wicked-cool project management apps you should check out.
Registrations for .realtor domain names have declined, but the low level of interest could point to larger issues with how generic top-level domains are being created and marketed to consumers.
Moving your meeting's education from an expert-led lecture format to an activity- and discussion-based one may lead to more active and engaged attendees.
The NCAA Tournament is upon us, and while many reports cite the potential for lost productivity at work, some are claiming just the opposite. Plus, a few other tips to help boost productivity.
During its annual advocacy day in DC two weeks ago, the American Osteopathic Association had to think fast to reorganize events after a snowstorm hit the city. While inconvenient, the weather revealed some untapped potential that is now becoming a regular part of the program.
Weeks after making the landmark vote, the FCC has released its full decision to the public. (You'll want to devote some time to read it.) Also: When it comes to associations, the relationships they enable come first.
Couldn't make it to this year's ASAE Great Ideas Conference in Orlando? You missed out on a ton of good stuff. But fortunately for you, we have some highlights here, including a sneak peek at a new book focused on millennials.
The author of a new book on membership shares how businesses beyond the association realm are rewarding desired behaviors in new users to get them in the habit of engaging.
When it moved into its new offices earlier this year, the American Gaming Association ensured that the space properly reflected the industry it represents. While the design is fun and appealing, it also helps AGA tell a better story.
The Council on American-Islamic Relations is ramping up its efforts to track and combat anti-Muslim prejudice, with help from its chapters and student organizations nationwide. The recent murders of three North Carolina students only underscored the need for action, CAIR says.
Following the lead of President Obama and prominent CEOs including Apple's Tim Cook, financial and retail groups alike were ready to take some big steps at last week's White House cybersecurity summit.
Could advocacy become a more personalized affair than ever? A new app, built off the back of public nonprofit data, suggests that publicly accessible databases could become a new form of messaging for associations.
To prevent the spread of measles and other diseases, the American College of Physicians and American College of Emergency Physicians urged parents to keep their children up to date on vaccines.
The no-price price tag blends a purchase with a donation, turning the conventional transaction on its head. Could "pay what you want" work for association membership dues?
PMMI beefed up its digital offerings with the purchase of Summit Media Group last fall. Since then, the groups have been busy integrating, and just last week announced the launch of PMMI Media Group—a new media company that will offer members and the industry a suite of communication tools and resources
With its publications struggling, the American Concrete Pavement Association began looking for a new way to provide information to its members and the industry. The group’s solution: WikiPave.
New research from the human resources startup TINYpulse finds that, no matter the industry, the happiest employees respond well to co-workers they like and having ample resources.
A plan by the Obama Administration to tie Medicare reimbursements to value-based procedures, rather than higher volumes of treatment, received praise from mainstream medical groups. But at least one organization suggested that the move would hurt financial incentives for doctors to help the sick.
A coalition of financial-industry groups is about to launch what might be the most exclusive top-level domain on the internet, and getting one won't be easy. The reason it's so exclusive? Bankers hope to use .bank as a way to boost security and consumer trust.
A organization's effort to improve gender parity on boards uses a surprising and effective strategy---and one practically tailored for associations.
Big goals take big vision and a collective voice. The key: building consensus.
The benefits of helping employees stay effective for the long run.
The Wisconsin Grocers Association is pushing for a change in state law that would allow grocery stores to sell beer from the tap. The proposal is getting mixed reviews from local bars and breweries.
No joke—Santa can really teach you how to improve membership communication. Plus: the best ways to open a conference.
Starting in 2015, 90,000 bankers in the Netherlands will be required to pledge to uphold a series of standards—or else risk fines or suspension. Reactions to the idea have been mixed.
In a new report, the Information Technology and Innovation Foundation lays out a set of guidelines to help frame the connected device debate. A key one: Don't regulate the sector based on hypothetical problems.
Open and shareable content rules online, and fighting against that stream is a losing game. But is there room to sell some of your content online while making most of it free? Here's a little strategy to get you thinking.
On the cusp of retirement, Vinyl Siding Institute President and CEO Jery Y. Huntley shares wisdom from 20 years at the helm.
Most online users say that privacy matters, but many are often willing to give it up for the right price—generally, free. For organizations, the goal is to be willing to hold yourself to a high standard with user data, and to do so transparently.
How to ensure attendees don't lose attention when … whoa, shiny object! Also: The National Association of Realtors gives its members another online benefit.
A global study on how consumers use the internet found that, while established top-level domains like “.com” and “.org” continue to rule cyberspace, new TLDs are gaining traction among web users.
A battle is breaking out over the app that wants to replace your wallet, as the iPhone-based technology competes with a mobile payments effort backed by the retail industry. Trade groups are making their voices heard in the debate.
For years, Amazon has quietly built an army of online users who work on tiny tasks for low costs. For associations, the tool it created, Mechanical Turk, could prove an effective way to do market research and manage complex tasks. But it has its pluses and minuses.
The Association for Talent Development is the latest in a string of associations to implement a program dedicated to helping veterans in the workplace. The new ATD Values Vets Conference will feature best practices for companies looking to hire, retain, and help vets advance.
A yoga industry group recently built a credentialing system for yoga schools that relies on social ratings and reviews. See how it’s worked out so far and how such a system might be beneficial to other associations.
A number of online publishers applaud the results of their A/B testing efforts. Plus: The story of yesterday's #assnchat.
Advice on how to turn an informational interview into something more than just a cup of coffee. Also: Suggestions on the approach you should take with your online community.
In the age of texting and email, the human voice still holds lots of currency—even for younger audiences who seem destined to tune out voicemail. The secret is in the frequency. Also: What problems do your benefits solve for members?
At its annual meeting this week, the American Trucking Association is keeping track of several industry executives—their steps, that is—as part of a Healthy Trucker Challenge, aimed at promoting healthy lifestyle habits in trucking.
With 315 books hitting the shelves this week—making this Thursday the busiest day on Britain's literary calendar—the Booksellers Association has started to leverage "Super Thursday" as a way to get readers in stores.
A chip in your conference badge that monitors your meeting activity? It might sound a little creepy, but that chip is improving the meeting experience. Many associations are taking advantage of technology such as NFC and RFID and carefully weighing the benefits, risks, and security concerns.
Four new ASAE offerings to inform your work.
Opulent surroundings and exquisite cuisine are just the beginning.
Forget the studies you’ve read about the mindset of millennials. If you really want to know what we’re thinking about and what we look for in an association, just ask—and, please, don’t clump us all together
When the opportunity exists to improve a product or service for your members, be sure you go about it the right way. One young professional shares her story of adding value to a publication members already knew and loved.
Don't throw out your credit cards just yet. While Apple scored a lot of buzz last week by launching a mobile-payments technology of its own, the company is far from a first mover in the space—and despite the potential of better security, payments represent an area where low-tech options stick around generations after they've been usurped.
The International Coach Federation saw LinkedIn as an untapped reservoir of potential members, and a $25K membership campaign paid off in a big way.
With technology becoming a bigger driver of member interest than ever, associations should be ready to build products that leverage those needs. For one big-name organization that's heeding that call, its solution came in the form of a hardware partnership.
One association has let new members join for free since March 1. Many have joined, but will they stay when they have to pay?
Two well-known public-health organizations aren't exactly giving a seal of approval to electronic cigarettes, but in recent policy statements they've suggested they may be useful as a cessation tool if nothing else is working. An e-cigarette industry group welcomed the input.
It seems obvious, but a lack of rapid progress underscores the need to underline a simple fact: Organizations need to put a greater focus on hiring women for leadership roles. Plus: Video app Vine becomes more receptive to adding older film clips.
Meetings and conferences are a large percentage of nondues revenue for most associations. So you better create one that can’t be missed, right? Here’s how to get started.
As an association pro, you're in the best position to help members meet each other. Could you make a daily habit of making introductions?
The role organizational culture plays in how we treat our members. Also: how one concert drew millions for a good cause more than four decades ago—and, in the process, introduced a major trend in charitable giving.
Author Adam Grant tells associations to foster a giving culture by rewarding helping and sharing in the workplace and giving the selfish the heave-ho.
A fast-food chain's business genius may have benefited from not having a ton of experience. Also: A LinkedIn insider offers tips on how best to leverage the business-oriented social network.
Don't let the recent headlines fool you: Online experiments, when done well, are plenty effective and might teach you a lot about your audience. The secret is not to mess with user expectations.
A new membership structure. New meetings. A new website. Yoga Alliance has taken on a lot under a new CEO. Here’s what he’s learned. When Richard Karpel became CEO of Yoga Alliance in 2012, he wasn’t expecting a restful gig. The first order of business was to transform what was founded in 1999 as a 501(c)(3) […]
The membership model is alive and well, but the methods for making it thrive are evolving. Associations adept in the art of attraction are looking beyond traditional market segmentation and gaining an unfiltered view of which benefits are true magnets for membership.
Members want more options, but there's only one of you. What do you do? Also: The benefits of repackaging your best stuff in different forms.
With buzz on connected devices starting to reach a fever pitch, tech companies are starting to jump on standards that have launched in recent months. The problem? There are a ton of them.
Sure, you can ask members what they want, but designing association benefits isn't their job. It's yours, and it starts with seeing the world from your members' eyes.
As the industry continues to rapidly expand, reality television production companies have come together to create their own trade organization. One early challenge the group faces is resolving worker questions about fair pay and benefits in the industry.
The reputation of a veterans' charity took a hit last week for working with two direct-mail vendors that heavily profited from donations. The vendors are paying the price, but the problem started with the board.
Free lunches? Unlimited vacation days? Two associations share insights into how their organizations landed among the 150 companies recently named to The Washington Post’s “Top Workplaces” of 2014. The reasons are not as fancy as a free company car.
Not every event needs to be a massive endeavor. Here's what to keep in mind when you're not aiming for the convention center.
New research suggests the optimum number of hours average employees should spend with their direct leader is about six, but most people are spending about half that time with their boss. Find out why getting in more face time may help you feel more inspired and motivated at work.
If you overhaul your association's membership model, what was a "member" before may be something totally different after. So how do you measure success?
Find out the best workplaces in one of the nation's largest hubs for associations. Plus: A new tool to see if audiences really like your online content.
Attendees of Poynter's Global Fact-Checking Summit in London voted this week to launch a new association, with the goal of helping journalists work together on what can be a challenging line of work.
“Workplace giving” is no longer about philanthropy, according to social scientist Adam Grant. Rather, it’s about getting work done—your work, your organization’s work—and done well. Givers, it seems, are anything but doormats: They’re powerful drivers of business success.
The best type of app “really depends on the association’s membership and organizational goals.” Do you want differentiated tools or one mega app?
Often perceived as weak and more likely than others to fail, givers actually improve the workplace for everyone, according to Adam Grant's "Give and Take."
Associations do their best to remove obstacles that keep attendees from registering. One that may keep people away is a lack of onsite childcare options or even the out-of-pocket costs associated with it. That’s why some associations are trying new ideas to create more family-friendly meetings.
Never second-guess the resourcefulness of your baby boomer members. Plus: Tips to help leaders focus on getting their team to achieve its goals.
So you want to launch a membership program for your most avid readers? Associations have a little experience with that. Here's some advice.
Why a "business out front, party in the back" strategy may help you better leverage your online community. Also: Terminology matters when you describe your content leaders at events.
The Food and Drug Administration's plan to regulate electronic cigarettes drew a variety of reactions—with health groups saying the regulatory body took too long to act, but trade groups saying the plan is a good start, even if they have big questions on the details.
Sure, the jukebox may not be exactly the shining model of innovation these days, but it inspired a lot of innovation that came afterwards (think Spotify). For trade groups, it might be a good reminder that coming to terms with disruption might be better than trying to tear it down.
Associations may be more similar than we think to for-profit membership programs, where flawless service quality is a must.
Is your conference as healthy as it could be? A fitness or wellness challenge at your next event may be the best way to get your attendees moving, as well as have them compete and engage with one another.
Are you in the process of choosing a vendor or deciding whether or not to continue working with a particular outside service provider? An association CIO shares some tips and advice on evaluating vendors.
The Central Arizona Dental Society each year gives dentists and other dentistry professionals the chance to help those who can't afford dental care.
Big changes make for stressed-out staffs. What can a CEO do to get the team behind a new vision?
A new in-depth report from the Project Management Institute takes a look at why so many organizations are failing to implement strategic change. How to fix that? PMI details some best practices for success.
A science-focused association is looking to kickstart its inception with free memberships.
A report released last month by the Department of Commerce on a 2012 National Institute of Standards and Technology conference raises significant questions over what its Inspector General's Office labels a failure to rein in costs according to government protocol.
Some 25,000 volunteers helped put on a successful Winter Olympics in Sochi, despite the Games’ rocky start. You may not have (or need) that many at your event, but volunteers can bring local flavor and extra hands on deck to your next meeting.
For visitor-serving organizations like museums and zoos, evidence shows a strong reputation for mission pursuit boosts financial performance. Can we make the same observation about associations?
The sharing economy group Peers isn't afraid go ground-level when drumming up member interest in its initiatives. Also: Improv Everywhere's epic events aren't just made for YouTube.
"Bridgegate" has some saying Chris Christie shouldn't lead the Republican Governors Association. The discussion has as much to do with ethics as politics.
Could the framework of membership be holding your organization back from its true goals? Also: Why two stressed-out people could be better than one.
Board service is traditionally a volunteer activity, but some associations are finding that a smart compensation policy can result in more diverse and professional leadership.
Stepping into a volunteer leadership position is a serious commitment, but the rewards of board service—in terms of professional and personal development—make it well worth it. Meet three standout board members who are using their voices and experience to advance their associations’ missions and industries.
The rise of a third-party online community for doctors could be viewed as a cautionary tale for associations—or, instead, a reminder that a membership count isn't the only measure of success.
We vividly remember the genius marketing of the original Apple Macintosh in 1984—but we forget that the device initially fell flat with business customers. The reason it did should sound familiar to a lot of tech decision-makers.
Lawmakers aimed to get a better picture of federal agencies’ current conference and travel spending at a Senate hearing this week.
Most decisions to join an association don't end up in the newspaper. But one association whose members are public officials must make its case in terms everyone can understand.
Sure, you have numbers to hit with your various tech initiatives, but reaching your goals shouldn't mean doing things that actively annoy or deceive your users. A recent effort by Google to boost its Google+ platform—and the ensuing backlash—is clear proof of the problems a "growth hacking" approach raises.
While the Department of Energy and advocacy groups have been trying to improve the efficiency of natural gas-based heating devices, the changes come with complications for consumers, two major gas associations say.
The Modern Markets Initiative, a new trade group launched with the help of advisers from both the Romney and Obama presidential campaigns, hopes to change the narrative on an often-misunderstood field.
It's not too late for one last year-in-review blog post, is it? Take a few minutes to explore the highlights of a year in association membership conversation both here at Associations Now and around the association community.
Among the The Washingtonian's picks for best workplaces are a number of associations and industry partners. Also: Don't let the weather hurt your telecommuting workflow.
Scrambling for a few holiday gifts a little close to the edge of the holiday season? Take a cue from Bill Gates. Also: An erasable notebook that your favorite meeting planner might adore.
How to staff a committee of volunteers while letting them take the lead. Plus: Make sure you’re selling members on your association’s value.
Among the many issues tackled by the Bipartisan Budget Act of 2013 is the cap on federal contractor pay, recently raised to nearly $1 million a person. While trade groups, unions, and advocacy groups agree a lower cap is needed, they vary the level and how to keep in check.
ASAE's 2013 Technology Conference & Expo's path-oriented approach illustrated something long clear for both associations and vendors: Technology is a bigger conversation than ever, and our needs often might diverge—even when we have a common end.
How to get more members involved in your mission. Plus: three kinds of leadership succession planning.
When it comes to member appreciation, a little thank you can go a long way. Plus: Adjust your membership model to better grasp your member’s expectations.
Mobile service providers and public officials are debating how best to address the widespread and growing problem of smartphone theft. While some police and local authorities want the phones to have a kill switch, the CTIA is pushing in another direction.
A wide-ranging study from the University of Denver that covers a number of fields (including nonprofits), suggests that a lot of work needs to be done to improve equity for women in leadership, both in representation and compensation.
Facing major strategic decisions about its future, one association shared options with members via in-person meetings, online webinars, and even direct mail to solidify momentum for future change.
While the costs of upgrading basic technology building blocks like hard drives certainly add up, delaying such upgrades comes with another price tag—one that could hurt a lot more than you might expect.
Tips to boosting member engagement, the personal way. Plus: How mobile technology can benefit your recruiting efforts.
How one association turned around its membership decline by moving away from a one-size-fits-all model. Also: A new content marketing platform's plan for success involves leveraging what's already out there.
No matter how innovative your culture is, if you can't actually act on your big ideas effectively, it's of no use. That's why clear, well-considered project management is so important to your strategy.
After leaving military service, vets report having a hard time translating their military experience into civilian jobs. To help bridge the gap, associations are offering veterans skills-training programs.
According to a new study by Out and Equal Workplace Advocates, roughly half of gay and lesbian workers would quit their jobs before moving to a state that did not recognize same-sex marriage.
Unearthing the root cause of your members’ complaints. Plus: Understanding who your givers are, and what they want their donations to do.
At a time when scrutiny of fashion industry practices are nearing a peak, Fair Trade USA's certification program for apparel is having a breakthrough moment, with a major brand—Patagonia—taking part.
Some large, well-known U.S. employers may have eliminated teleworking in the name of greater productivity and collaboration, but not all organizations are willing to do so. A new association survey documents some of the trends in workplace flexibility programs.
Why your members don’t always make the best lobbyists. Plus: How to upgrade your website on a budget. Associations love getting their members involved in advocacy—and that’s understandable. Who better to tell the stories that can sway policy than the people who live them day in and day out? But there are times when the […]
Using technology to improve collaboration. Plus: How to grow your culture along with your organization.
To help raise the prestige of the much-maligned mustache, the American Mustache Institute is sponsoring a national poll this month to elect the American who best represents the mustached community.
Consumers who purchase charity-linked products want more than just to purchase more wristbands, or pom-poms, or, you know, more stuff. They want proof that their money is helping the cause.
Need a great pasta recipe or a way to incorporate more pecans into your diet? There’s new help out there. Four food industry trade associations recently launched mobile websites to build direct engagement with customers. The secret sauce? They serve up information and tips---and hold the advertising.
How one association delved into the world of e-mentoring to offer its members an accessible and flexible career-management program.
With federal agencies under orders to scale back spending on conferences and travel, government employee attendance at association meetings is dwindling in 2013. Here’s how associations and convention destinations are adapting to the age of scandal and sequester.
An employer won’t just hand you a nice fat salary; you have to negotiate to get what you believe you’re worth. Here are four tips for your next negotiation.
Don't overlook the power of wearable messaging. Also: how to create contagious content.
A new whitepaper looks at why destinations must expand their social media efforts beyond the traditional leisure travel market and into the meetings market.
The state-led education standards program formed with the help of two associations is facing criticism and charges of government overreach into the schools. Associations, meanwhile, are working to calm fears about the program.
Five years after taking the helm of the organization as a relative unknown, Ben Jealous leaves the position as one of its most successful leaders ever. Here's how he did it.
A group involved with Michelle Obama's Let's Move! Active Schools initiative is working to get students active by revamping gym classes across the country in more engaging ways.
One CEO’s guidelines for achieving the perfect work-life balance. Also: What to do when a potential volunteer tells you no.
By equal measure, comment sections can be either the most important part of your online presence or the first thing you want to throw out. Is the problem the technology—or could you simply do better?
A new survey of these C-suite executives illustrates the differences in perspectives on digital marketing strategy and how CMOs and CIOs can benefit from a better working relationship.
A new report shows that among users of a federal government charge-card program designated for travel expenses, travel and conference spending has plummeted by 17 percent in the 2013 fiscal year through July. Across-the-board cuts are being credited.
You don’t have to spend big bucks dishing out crazy perks to inspire employee loyalty. Plus: Respond to positive comments, not just the negative ones.
In recent days, a number of high-profile voices have raised questions about whether big data is worthy of your time or the attention it's getting. Is there too much hype, or is there really something there?
Beauty product subscription service Birchbox reported its sales quadrupled last year and are on track to triple in 2013. How could associations learn from the discovery retail model?
Get more out of your annual conference experience. Also: How to diffuse tension in the workplace.
Use technology to engage new audiences. Also: Buy a content management system your employees won’t hate.
Airlines aren’t the only ones who can’t find the right strategy to board airplanes effectively. Also: 10 reasons why a platform-centric social marketing approach is a good idea for brands and businesses.
Amalea Hijar, the associate director of member strategy for the American College of Cardiology shares her goals, habits and inspiration.
New online communities mean new data to track.
Membership is the foundational business model for most associations, but working in a membership department doesn't appear to be an important step toward the CEO job.
Yahoo’s CEO Marissa Mayer may have raised eyebrows with moves to shake up the company’s culture—but the changes definitely weren't a waste of time. Also: Why MySpace is focusing on a strong content strategy for its comeback.
The "meaningful content" platform Upworthy is one of the fastest-growing online media outlets in history based on traffic alone, and the company's success was driven by the kind of cause-focused marketing techniques that many associations strive for. The secret? Start with the headline.
Glitzy benefits are fading from association executive compensation packages. But a sensible compensation discussion requires more than reflexively removing them.
A recent report reveals organizations find community management more valuable than ever. Also: Is it more important to be the first or to be the best?
A new “internet café” at the office of the Greater Louisville Association of Realtors gives members a spot to meet privately with clients or simply unwind when they’re in the neighborhood.
Capitalize on virtual job boards to cross-promote related products and services and become a trusted source for helping members advance their careers.
Less than a month from now, Google Reader will be gone, and Feedly is positioning itself as the popular news reader's heir apparent. But Feedly doesn't just aim to be a replacement: It wants to reimagine how people experience reading.
Looking to reverse the damage done by recent budget cuts, 63 science and technology associations have asked Congress to scale back federal travel restrictions viewed as an impediment to important industry work.
Is the tradeshow dying? A new ASAE report examines the future of tradeshows and identifies five scenarios for what they might look like in 2016. How will your association’s event change?
Advice from Cheryl Palmer, professional resume writer and founder of Call to Career: What are some warning signs that it’s time to leave your current job?
New bipartisan legislation, supported by two scientific associations, would create an official science laureate of the United States. How do you get people excited about science? Several members of Congress are hoping an honorary position similar to the U.S. poet laureate will do the trick. Last week, the bipartisan group introduced legislation to establish an […]
A new survey on consumer forgiveness and JCPenney’s current apology campaign offer member-relations lessons for associations.
Once you’ve determined teleworking is right for your organization, it’s time to set up a policy. Here are some tips from one teleworking pro who presented at ASAE’s 2013 Finance, HR & Business Operations Conference this week.
Some lessons in confidence from fashion entrepreneur Diane von Furstenberg. Also: The Nonprofit Times' annual report highlights why nonprofits make great employers.
I reached my breaking point with the price of a cable TV package and decided to cut the cord. Do associations' bundled member-benefits packages face the same danger?
It may have been a conference about content monetization, but last week's paidContent Live 2013 shined an important light on personalization, risk, innovation and diversity—things your association should know a thing or two about.
With less than eight months before the full Affordable Care Act (ACA), also known as Obamacare, takes effect Jan. 1 2014, at least one association has announced plans to offer its members access to expanded health benefits through a private exchange program.
Feel like you need a CFO survival kit to understand the ins and outs of being an association CEO? Follow these tips below.
Executive coach Steven Snyder's new book highlights the benefits of struggle as a way to help you grow as a leader.
Startup Weekend participants have 54 hours to develop and launch a new product. One meetings-related group recently tried something similar. Could your association benefit from such an event?
A new study shows that low producers are often the happiest on the job. That has implications for how leaders need to define and cultivate engagement.
Whether you love them or hate them, the promotional value of staff shirts most likely will make them continuing fixtures of the events industry.
Building sustainable business models depends on association leaders adopting a 21st-century sensibility as they imagine and co-create new forms of value in collaboration with their stakeholder networks.
When the pharmacy company CVS announced a new employee healthcare policy, one association raised privacy concerns. But when done the right way, such assessments can be useful for both companies and employees.
Facebook COO Sheryl Sandberg has launched a national conversation about women and corporate leadership. The numbers show that associations need to be talking as well.
A new report by the National Academy of Public Administration suggests that the service should outsource most of its services outside of door-to-door delivery. But some associations and unions question whether that's the best approach.
Disconnecting from your devices (somewhat) and taking a one-on-one meeting for a stroll can increase productivity and effectiveness.
With high fuel costs and more jobs in American cities, public transportation received quite the boost in usage during 2012.
Challenge your board to break free of conventional thinking by addressing five ways it is killing your association’s current and future business models.
The benefits of a uniform social media strategy, as shown by the American Diabetes Association.
A company-wide edict that Yahoo employees can no longer work remotely is creating a stir among telecommuting advocates who believe out-of-office work creates important business benefits.
The city's convention & visitors bureau is trying a new tactic in an effort to encourage more tourism dollars.
Need a useful off-premises workspace for your association—or perhaps a place for a really small-scale meeting with your members? Hotel lobbies are increasingly becoming a useful alternative for productivity on the go.
With many of its members facing ongoing scrutiny over business practices—most recently Herbalife—the Direct Selling Association has its work cut out for it. But by focusing on ethics, the association has done much to burnish its industry's image.
Fortune's 2013 list of top 100 companies to work for is a good way to evaluate how your own company is doing. Is your association keeping employees happy?
The Entrepreneurs’ Organization’s new governance system stretches to meet the needs of members all over the planet.
Some might call it free membership—and they’d be right. But Erin Fuller calls her stroke of brilliance “radical inclusiveness,” and it’s helping the Alliance for Women in Media thrive.
Why less is more when using social media effectively. Plus: How to deal with the big bosses.
After a policy dispute, a major corporation plans to leave its industry trade group. How do you strike a balance when two sides collide—and should you?
Hiring mature workers can be best for your business. Plus: What are the buzzwords for 2013?
How Intel rode its "Intel Inside" marketing campaign to unprecedented household name status. Also: Let go a little on social media; you can't control everything.
Volunteering advice from Daniel Martinage, CAE, founder and principal of Association Coach, LLC.
How 2012 reshaped association membership: Social media campaigns, the analysis of member data, and specialized loyalty programs are a requirement.
Why channeling James Bond is good for your brand. Also: BizBash's take on the biggest trends of 2012.
As the saying goes: 'if you build it, they will come.' Are you building quality content?
Two museum membership model changes illustrate the delicate balance of appealing to members motivated by "what's in it for me" and "what's in it for us."
What people are saying in social spaces about association membership topics.
Or: How associations can learn to stop worrying and love generation Y.
Is your leadership style transformational or transactional in nature? Here's why it matters.
With social media and Craigslist helping break down barriers, the field of adoption is changing significantly. But associations could play a role in informing both sides of the risk.
How Campaign Monitor's latest app makes building email subscriber lists at events a cinch. Also: Facebook's plan to appease marketers.
Andamos Mexico brings management know-how to the country’s association leaders.
A new study shows that organizations that are more digitally mature tend to do better than their competitors.
Why recent federal conference cuts have been a huge loss for military members. Also: Try something clever with your name tags.
With limited resources, launching new products and services means cutting old ones, which has never been associations’ forte. Here’s how to prioritize programs and jettison the dead weight.
How a new global force called the “Maker Movement” will radically change every industry and profession.
As the internet has made job searching easier than ever, find out how some association professionals are recruiting and retaining staff.
Last summer, we asked you to tell us about association “innovation stars,” and you did. Now, it’s decision time: Who should appear in an Associations Now cover story?
Rather than focusing on whether an employee is there on time, are you willing to focus on whether they get the job done effectively?
Talking Points Memo, a popular political site, tries out the membership model. Also: Tips for presenting to your board.
Not always. But when they’re at your organization at the right time—with the right skills their impact can be significant.
The Algae Biomass Organization, a.k.a. the algae trade association, had fun last week while defending the honor of a plant that gets no respect.
If you had unlimited resources to create a brand-new staff position for your organization, what would ıt be?
A recent study found higher productivity and job satisfaction among people who work remotely compared with office workers. But what are the costs of working virtually?