Tag
Membership
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MembershipArticleOver 2 years old
A Strategy for Addressing Member Consolidation
Members are rapidly consolidating as organizations take over smaller ones, which puts a financial squeeze on associations because…
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MembershipArticleOver 2 years old
Tactics for Sustaining High Membership Engagement Levels
Recent research shows member engagement is surpassing expectations. But now associations must work to maintain those increased levels…
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MembershipArticleOver 2 years old
Membership Pro Tip: A Joint Student Membership
A collaborative partnership between two associations checks a lot of mutually beneficial boxes. It engages more student members,…
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Marketing / CommunicationsArticleOver 2 years old
Four Strategies to Make Your DEI Messaging Clear to Members
Your association may be doing a lot of work on diversity, equity, and inclusion—but your members may not…
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MembershipArticleOver 2 years old
A Successful, Drama-Free Way to Raise Member Dues
The end of the year is approaching, and many association professionals are thinking about whether to raise dues—and…
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MembershipArticleOver 5 years old
Good Reads You Might Have Missed: Member Surveys
Associations and member surveys go together like peas and carrots. Here are some highlights from our archives that…
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MembershipArticleOver 5 years old
A No-Cost Way to Both Raise Membership Dues and Benefit Members
ith a solution to not only raise dues 10 percent but also provide members with real value—making the…
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LearningArticleOver 5 years old
Prevent Burnout With Professional Development
Professional development could be just the thing to help revive members’ sense of joy around their careers—but only…
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MembershipArticleOver 5 years old
Three Ideas for Adapting Your Membership Model to Changing Times
Membership model changes are front of mind for many associations. And if your organization does decide it’s time…
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MembershipArticleOver 5 years old
Membership Pro Tip: An Updated, Low-Cost Mentorship Program
A revised mentorship program reduces expenses and engages members in new, unexpected—and fun—ways. Find out how one association…
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LearningArticleOver 5 years old
Tips for Helping Volunteers Manage Stress in Tough Times
Volunteers dedicate themselves to associations, but are associations keeping them in mind when times are hard? A mental…
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Marketing / CommunicationsArticleOver 5 years old
Want Better Engagement? Start By Thinking Small.
[Sponsored] One marketing pro reveals how a targeted approach to communications can yield wide-reaching results.
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MembershipArticleOver 5 years old
Increase Your Association Member Retention With Niche Community Insights
Certain online groups produce a highly dedicated member base. Associations can inject that spirit into their membership by…
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MembershipArticleOver 5 years old
The Ultimate Benefit: Giving Members the Power to Problem-Solve In Real-Time
The pros at the Association of Public Health Laboratories reveal how tech is serving both its members and…
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MembershipArticleOver 5 years old
Membership Pro Tip: Honoring Veterans
Veterans Day honors those who have served in the U.S. military. One association found a way to honor…
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MembershipArticleOver 5 years old
Provide Direct Value to Members—Not Just to Your Industry
Does your organization exist to serve its members, or to serve the industry at large? Association consultant Ed…
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MembershipArticleOver 5 years old
Membership Pro Tip: Give Members What They Want
Using data to get a better idea of member preferences helps associations provide them with a better experience…
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Marketing / CommunicationsArticleOver 5 years old
Create Video Content That Engages Members and Increases Nondues Revenue
Looking to sponsors as thought leaders and content creators can boost nondues revenue and increase member engagement and…
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LearningArticleOver 5 years old
American Bar Association Gives Each Day of Hispanic Heritage Month Meaning
ABA’s 21-day challenge provided perspective, scope, and resources on a wide array of Hispanic culture and history. The…
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MembershipArticleOver 5 years old
Whether Your Association Has 1,000 or 100,000 Members, It All Comes Down to One-on-One Relationships
If you want to go big with your membership base, you have to stay small with your communications,…
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MembershipArticleOver 5 years old
Membership Pro Tip: An Update to Better Meet Member Needs
The Urgent Care Association knew it was time for a reset to better meet member needs because of…
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MembershipArticleOver 5 years old
Do You Really Need a New Membership Model?
Changing membership models is a lengthy process that should not be taken lightly. It requires looking at several…
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MembershipArticleOver 5 years old
How to Use Trials to Grow Membership in Your Organization
Associations offering trial memberships need to make sure the trial is appealing enough for people to see value…
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Organizational StrategyArticleOver 5 years old
Listen for Non-Squeaky Wheels More Often
Is your decision making driven by a handful of opinionated members? Construction Specifications Institute CEO Mark Dorsey says…
