Latest Stories

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  Money & Business

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  by Rasheeda Childress

  August 12, 2020

  The Keys to a Successful Virtual Onboarding Strategy

  As the pandemic continues to keep many associations working remotely, they are also having to hire and onboard in this environment. One organization that’s done virtual onboarding well shares what made their process a success.
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  Brand Connection

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  by Personify

  July 29, 2020

  In Times of Crisis, Resilience Means Putting Members First

  [Sponsored] A snapshot of the National Association of Secondary School Principals pandemic response.
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  Membership

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  by Lisa Boylan

  August 11, 2020

  How to Factor Membership Dues Into 2021 Budgets

  Trying to put together a 2021 budget based on a nonexistent crystal ball? One association found a novel approach to assessing member engagement to solve its 2021 budget quandary.
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  Technology

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  by Ernie Smith

  August 11, 2020

  Months Into Remote Work, Videoconferencing Security Is Getting Better

  It took a while, but videoconferences are finally getting more secure. What changed? Here’s where the vital technology stands five months after the pandemic emerged.
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  Technology

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  by Ernie Smith

  August 10, 2020

  Goodbye Cookies, Hello Trust Tokens? What Online Tracking Tech Could Soon Look Like

  Efforts by Google to replace third-party cookies for tracking with new tools, such as “trust tokens,” could have a big ripple effect for digital marketers, including those at associations. But it might point at a bigger challenge for adtech in general.
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  Technology

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  by Ernie Smith

  August 10, 2020

  Four Reasons Why Remote Workers Need More Cybersecurity Training

  The fact is, there is more attack surface than ever when employees work remotely en masse, and a basic understanding of cybersecurity issues is essential to helping ensure corporate safety. Here’s why.
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  Leadership

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  by Mark Athitakis

  August 9, 2020

  Staying Steady on Strategy

  The pandemic may make it tempting to retool your strategic plan. But if your plan is aligned with your goals, one association learned, you needn't rush to revise.