Want to make your association’s messaging to members more effective? Here are three tips to make it more personalized and relevant.
SIFMA’s Data Aggregation Principles follow reports from government agencies about potential data-security threats for customers sharing financial information online.
TED’s Audacious Project aims to support nonprofits with major potential by offering them massive amounts of funding to help their big ideas scale quickly. The philanthropic approach borrows much from the world of startups.
The National Beer Wholesalers Association is drawing attention to the scope of its industry in a new campaign, highlighting the many jobs it creates.
A Conference Board report suggests that employers may decide to hire more remote employees or lower education requirements to help make up for a global hiring crunch.
The U.S. Department of Energy is working with the National Association of Manufacturers on a campaign to highlight and roll out different examples of sustainability in the world of manufacturing. The endeavor seeks to build on progress both parties have made on energy savings in recent years.
The Consumer Federation of America linked arms with 22 other organizations in asking the FTC to investigate YouTube for violating children’s privacy. According to CFA, joining a group like this sends a stronger message to the federal agency and makes a more efficient use of time and resources.
The Boston Athletic Association is nodding both to public service and military service with its Boston Marathon theme this year—which comes with a social campaign, #PassTheBaton, that reflects on a special edition of the marathon a century ago.
The American Distilling Institute’s “Judging of Craft Spirits” event not only pushes its industry toward excellence, but it also brings in a significant chunk of nondues revenue for the association.
The children’s television show is launching a Kickstarter campaign to combat bullying of children with autism. Also: A popular rock band starts a membership group for fans.