topics
Membership Hack: Crowdsourcing Grant Opportunities
The International Documentary Association connects members to an online database of grant funding. Members can also ask questions about grant applications using the Twitter hashtag #FunderFriday.
This Association’s Holiday Bonus Program Is Funded By a Big-Name Author
For the past five years, the American Booksellers Association has run a holiday bonus program for independent booksellers. It’s backed by James Patterson, a major author and philanthropist.
Three Ways to Create Forever Members
Has membership fatigue set in with the people your association serves? A forthcoming book explores how associations and subscription-based businesses can work to create “forever transactions” with their members, delivering value that lasts a lifetime.
Daily Buzz: How to Write an Effective Call to Action
Getting members to engage starts with compelling them to act. Also: the importance of Giving Tuesday thank-you notes.
Send the Right Message About Membership ROI
Your messaging on membership’s return on investment is often as important as the benefits you provide. Consider whether you’re striking the right tone.
Membership Hack: Student Competition
A student competition held by the Greater Montgomery Home Builders Association introduces the construction trade to students in Alabama and raises funds for them to attend the International Builders’ Show.
Daily Buzz: Tips to Bring In More Chapter Volunteers
Need more chapter volunteers? Develop your recruitment strategy. Also: why you should start a mentorship program.
Give Your Members What They Need at Every Career Stage
A new Community Brands study indicates that your members’ needs change as they advance in their careers. The finding suggests that there’s a lot of opportunity in an engagement strategy focusing on benefits that match career stages.
Membership Hack: Referral Dollars
The International Association of Registered Financial Consultants doles out a $25 referral credit to any member who refers recruits during an end-of-year membership drive. The dollars can be used to pay down next year’s dues.
Hispanic Journalists Group Gives Freelancers a New Home
With a goal of raising the visibility of long-form journalism by Latino writers, the National Association of Hispanic Journalists has launched a new digital storytelling outlet.
