Best Benefit Ever: A Surge of Local Data for Two Realtor Associations

What’s the benefit? Now that the Greater Capital Area Association of Realtors (GCAAR)  (opens in a new tab) and Anne Arundel County Association of Realtors (AACAR)  (opens in a new tab) have become the first MRIS  (opens in a new tab) associations to sign with RealEstate Business Intelligence (RBI)  (opens in a new tab), the organizations’ combined 11,000 members have been granted a new benefit  (opens in a new tab) that simplifies the process of analyzing local real estate markets. Derived from MLS  (opens in a new tab) transaction data, SmartCharts Pro  (opens in a new tab) software provides statistics, trends, and insights about hyperlocal real estate markets, along with easy-to-read charts. “By equipping all of our members with SmartCharts Pro, we seek to provide members with the tools they need to expand their local market knowledge, provide even better value-added customer service to sellers and buyers, and, as a result, grow their businesses,” GCAAR President Suzanne Des Marais said in a statement  (opens in a new tab).

Why it works for members: Not only will SmartCharts Pro supply Realtors with data about their local markets, but the benefit also fits with the National Association of Realtors’ new organizational alignment core standards  (opens in a new tab). “The purpose of these new standards is to raise the bar for Realtor associations and ensure high-quality service for real estate consumers,” Jon Coile, MRIS chairman of the board, said in a statement  (opens in a new tab). “The hyperlocal market statistics provided by SmartCharts Pro better enable real estate professionals to be regarded by home buyers and sellers as the most trusted, local expert voice in real estate.”

Other perks: GCAAR members also enjoy perks  (opens in a new tab) such as free contracts and addenda, electronic key services, and discounted continuing education, while AACAR members can take advantage of the National Association of Realtors’ Realtor Benefits Program  (opens in a new tab).

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