Monday Buzz: Giving Tuesday’s Getting Close

We’re nearing the home stretch on the approach to Giving Tuesday—are you ready?

If not, the case for getting on that is relatively strong. The nonprofit technology company Blackbaud anticipates double-digit growth  (opens in a new tab) in donations during this year’s event—taking place November 29—and the right strategy can give your nonprofit a donation boost.

If you’re in full-on prep mode, online campaign expert Kerri Karvetski has some thoughtful tips for putting the finishing touches on your campaign  (opens in a new tab) at Kivi’s Nonprofit Communications Blog.

One tip she suggests right off the top: Open up your donation page now, on the off chance some folks show up early.

“If people want to give early, let them,” she writes. “Several nonprofits are inviting their donors to make their Giving Tuesday gift now – there’s no time to waste in making the world a better place!”

And in case you’re wondering about a corporate partner for next year, Triple Pundit has a list of firms working to support Giving Tuesday  (opens in a new tab) next week.

Waiting for the Contract

Leonard Cohen gave much to us in the way of lyrical storytelling, and oddly enough, contract clauses. #eventprofs  (opens in a new tab) https://t.co/6j3yaMTqmh  (opens in a new tab) pic.twitter.com/ELadRwY7P0  (opens in a new tab)

— Prevue Meetings (@prevuemeetings) November 20, 2016  (opens in a new tab)

For some folks, late singer-songwriter Leonard Cohen was the very definition of acquired taste. For others, the deep baritone of his voice—which lowered in register over time—was dreamlike and defined an important storyteller.

Prevue Meetings writer Johnalee Johnston is clearly in the fan category, and in honor of the singer-songwriter, who died earlier this month at 82  (opens in a new tab), she parses some of Cohen’s best-known lyrics through an unusual prism  (opens in a new tab)—the contract clause. If you’re a Cohen fan who also deals with event planning, it’s a must-read.

Other Links of Note

Need to communicate to your attendees what to wear to an event? Ditch the dumb twist on “dressy casual” and try out some of the Event Manager Blog’s suggestions  (opens in a new tab).

Trying to get your message out the door quickly requires the ability to be nimble, but it also requires much in the way of strategy. At BuzzStream, blogger Ritika Puri breaks down a few tactics  (opens in a new tab) to speed up the marketing process.

YouTube user? Don’t forget your thumbnails. The Canva Design School blog breaks down the value of an impactful static frame  (opens in a new tab) that could draw eyeballs to your clips.

(iStock/Thinkstock)