Article Marketing / Communications 2 min read
Thursday Buzz: Digg Shutters Its RSS Reader
Another popular RSS reader bites the dust. Also: How to use Instagram to attract younger attendees to your meeting.
Heads up: this content is over 5 years old, so some information may be out of date.
Today brings bad news for those of us who like curated RSS feeds.
Digg announced today that it is shutting down its RSS reader app at the end of March, reports The Next Web (opens in a new tab). For those who loved the long-lost Google Reader, this is a familiar sting.
Does the closing of Digg Reader indicate that RSS is dying? “The problem is that the number of RSS feed readers is dwindling,” said Dave Parrack in a new post for tech site MakeUseOf (opens in a new tab). “AOL Reader shut down at the beginning of the year, and more are bound to follow as RSS becomes even less popular than it is now.”
It’s safe to assume that most people these days prefer to curate their news and content outlets through Facebook news feeds and Twitter. But if you still prefer a clean RSS experience, The Next Web recommends a few readers that are still around. Feeder and Inoreader are both strong no- to low-cost options.
Attract Young Attendees
Discover how your organization can use Instagram to promote your events to the younger professionals in your industry. https://t.co/0XSGOVXtaE (opens in a new tab) #assnchat (opens in a new tab) pic.twitter.com/5u40lnuyz3 (opens in a new tab)
— Omnipress (@Omnipress) March 15, 2018 (opens in a new tab)
Many associations struggle to get young attendees to their meetings, and that may be in part the fault of your event promotion strategy.
The Omnipress blog says to focus on the social media platforms where young people are (opens in a new tab), such as Instagram. “Your association can create an Instagram account dedicated solely to your conference, your organization, or both,” writes Matt Larson. “Just remember, your followers like to see personality from the brands and organizations they follow, as well as eye-catching visuals with interesting captions.”
Larson goes on to make tactical recommendations for how to best use the platform to reach the younger demographics.
Other Links of Note:
Teams work best when there is a lot of trust. Here are leadership traits that inspire trust from Entrepreneur (opens in a new tab).
Looking to write better blog posts? Social Media Examiner shares a scorecard system to try (opens in a new tab).
Are you skeptical of productivity hacks? Fast Company reveals the science behind why they work (opens in a new tab).
(Handout photo)
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