Article Fundraising 2 min read
Daily Buzz: GoFundMe Launches Fundraising Platform for Nonprofits
GoFundMe Charity is designed to make generating donations easier—and more social. Also: Say goodbye to in-flight entertainment.
Heads up: this content is over 5 years old, so some information may be out of date.
Are you considering a social fundraising campaign for your association’s next project? GoFundMe just announced a new platform specifically for nonprofits: GoFundMe Charity.
Coming in November, the tool will offer two pricing plans: one with donor-covered platform fees and one with no fees and an option for donors to leave “tips” for GoFundMe services.
GoFundMe Charity also includes features for data reporting, integration with CRM tools like Salesforce and Mailchimp, and ticketing capabilities for events.
At the same time, GoFundMe is introducing the Donate Button, which can be embedded into any third-party website without a GoFundMe Charity account to make donating accessible anywhere.
“Regardless of size or budget, we want to empower nonprofits to reach new audiences, raise money more efficiently, and further their missions,” said GoFundMe CEO Rob Solomon in a press release (opens in a new tab).
Goodbye, Seat-back Entertainment
Frequent fliers had better power up those devices or stock up on reading material; @AmericanAir (opens in a new tab), @united (opens in a new tab) and @AlaskaAir (opens in a new tab) are all removing screens from most of their medium-range aircraft. #EventProfs (opens in a new tab) #MeetingProfs (opens in a new tab) #TravelNews (opens in a new tab) #AirlineNews (opens in a new tab) https://t.co/PrqpVWX999 (opens in a new tab)
— SmartMeetings (@SmartMeetings) October 15, 2019 (opens in a new tab)
Calling all business travelers: If you rely on in-flight entertainment, start packing reading material. American, United, and Alaska Airlines are all removing screens from most of their medium-range aircraft.
“There are numerous factors driving the change. No screens means less weight, which translates to fuel economy,” writes Thérèse Harvey on Smart Meetings (opens in a new tab). “Seat-back devices are also quickly dated, as they’re nearly impossible to replace as quickly as technology develops.”
But the main reason is that passengers travel with their own devices. “Be it smartphone, laptop, or tablet, customers come aboard with personal devices—screens provided at no installation or maintenance costs to the airline,” she says. “Instead of inducing a never-ending headache by updating seat-back devices that frankly aggravate customers as often as they delight, some airlines are focusing on increasing bandwidth and WiFi capabilities instead, offering free content streaming to passengers.”
Other Links of Note
The biggest barrier to video production? Time. Nonprofit Marketing Guide shares tips to streamline the production process (opens in a new tab).
Instagram likes are on their way out. Fast Company reimagines what digital success looks like without the benchmark (opens in a new tab).
Interested in speaking at industry meetings? The Bloomerang blog shares eight things every speaker should know before stepping on stage (opens in a new tab).
(Techa Tungateja/iStock/Getty Images Plus)
Comments
Comments are for ASAE members. Learn more about comments on this site.
Log in to your member account or join ASAE!