Film Group Launches Program to Diversify Movie Sets

With an eye on promoting economic development and diversity, the Association of Film Commissioners International (AFCI) has launched its Industry Partnership Program.

The program is designed to make it easier for members of the film industry to connect with the global film production community—and perhaps to find a film setting in an unexpected place or to hire crew members from a wider variety of backgrounds. To that end, AFCI has produced The Global Production Network Tool  (opens in a new tab), a digital resource to find new shooting locations.

“Our goal for AFCI’s Industry Partnership Program is to support global production and promote diversity and inclusion in the storytelling process,” said AFCI President Jess Conoplia  (opens in a new tab) in a news release.

AFCI is already partnering with Crewvie  (opens in a new tab), a global database for sharing and sourcing qualified crew and production support, and Screen Producers Australia  (opens in a new tab) on the initiative.

“We’re proud to launch with partners like Crewvie.com and Screen Producers Australia that share our goals,” Conoplia said, “and we’re excited to be in active discussions with other potential partners across multiple continents.”

The launch follows AFCI’s 2019 study, Best Practice in Screen Sector Development  (opens in a new tab), which focused  (opens in a new tab) on the policies and strategies that governments around the world use to bring film projects to their countries. The association is also collaborating with the U.N. World Tourism Organization and Women in Film and Television International.

Diversity in film—both behind and in front of the camera—has garnered more attention in recent years. While there were more film roles for women and people of color in 2018 and 2019, according to UCLA’s Hollywood Diversity Report 2020  (opens in a new tab), minorities and women still have a long way to go when it comes to writing and directing opportunities.

AFCI has also partnered with TIME’S UP Entertainment  (opens in a new tab) on a best practices report focused on inclusivity and diversity. It is scheduled for release later this year.

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