Roadmap to Reinvention innovation to Drive Success—and Revenue

Roadmap to Reinvention: Innovation to Drive Success—and Revenue
A guide to measure and grow your association’s business-innovation capacity

February 25-April 1, 2021

If 2020 was a year for experimenting out of necessity, 2021 could be a year for building sustainable and impactful new programs and services. After months of responding to pandemic-driven needs, association leaders have an opportunity to reinvent strategy and operations with mission aligned business innovation.

This four-part web-workshop series builds on ASAE Research Foundation's Advancing Business-Venture Innovation project by walking participants through a readiness assessment tool designed to identify key factors critical for business-venture success. In collaboration with other association leaders and change-makers, participants will use the tool to diagnose challenges and problems, understand the barriers to success, and develop pathways to action.

Participants will get the most out of the workshop series by attending all four sessions.