Larry Page’s Lesson: Don’t Try To Be Superman. Ask For Help.
Donât be afraid to share your misfortunes with your members. Youâre human, after all. Itâs okay to ask for help, Google CEO Larry Page explains. Also: Take it from education, itâs time to spark curiosity in your members.
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Letâs say youâve lost your voiceâliterally. What you thought was a cold was actually something much more. You canât speak at your next conference, let alone interact with members and attendees. What can you do? You can share your story and let others know how they can helpâas one prominent CEO did this week.
That, and more, in todayâs Lunchtime Links:
Sharing your story: Larry Page, the cofounder and CEO of Google, recently opened up about taking an active role in vocal-nerve research. Page has undergone several studies after being diagnosed with a rare condition affecting his vocal cords. In a public letter (opens in a new tab), Page asked for funding aid by sharing his story and even adding a little humor to it. Despite his health problems, âmy friends still think I have way more stamina than them when we go kitesurfing! And Sergey [Brin] says Iâm probably a better CEO because I choose my words more carefully,â he wrote. âSo surprisingly, overall I am feeling very lucky.â
Provoke knowledge: Sir Ken Robinson, a British author and speaker recognized for his advocacy on education policy, has a challenge for educators in the United States. He wants them to provoke students and spark curiosity through creative practices. âTeaching, properly conceived, is not a delivery system. Youâre not there to pass on information. Great teachers stimulate, promote, engage,â he said in a recent TED talk (opens in a new tab). He may be specifically referring to K-12 education, but his thoughts on teaching can be applied to continuing education as well. How do you provoke members to garner knowledge that will push their careers forward?
Rethinking the association model: Could it be that the traditional membership model is broken? Or is it undergoing an era of transformation? Andrea Pellegrino, principal at the Maia Marketing Group, believes it depends on the association and its members (opens in a new tab). Her suggestion: Associations should rethink their membership models and go further than the one-size-fits-all approach. âIf your association is struggling to add members, going farther and farther afield from your core to find âmembersâ ⊠wondering why so few of your members want to engage with your organization ⊠holding your breath until those last-minute conference registrations come in to be sure you have operating funds for this year, then itâs probably time to consider whether you need to start looking at new models for engaging people around your mission.â
What interesting reads have you found today? Let us know in your comments below.
(iStockphoto/Thinkstock)
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