The Impact of COVID-19 on Membership: A CEO Dialogue
As ASAE’s John Graham used to say, “When you’ve seen one association, you’ve seen one association.” COVID-19 has had a profound impact on membership for all ...
Heads up: this content is over 5 years old, so some information may be out of date.
As ASAE’s John Graham used to say, “When you’ve seen one association, you’ve seen one association.” COVID-19 has had a profound impact on membership for all associations, but for each in a unique way. In some instances, associations have frozen dues, created new incentives, or reimagined membership altogether, while others have experienced significant growth. In all cases, demonstrating value in new ways has become an imperative.
In this webinar, hear panelists share their membership challenges and approaches, and explore how all associations can continue to provide value to members during these unprecedented times.
Moderator:
Scott Oser, president, Scott Oser Associates
Panelists:
Kari Bedell, executive director, Greater Washington Society of CPAs
Carol Cohen, CAE, director, membership development, American Nurses Association
Lia Zegeye, senior director, American Bus Association
Comments
Comments are for ASAE members. Learn more about comments on this site.
Log in to your member account or join ASAE!