Gold Circle Awards Live: Virtual Interview with 2020 Overall Excellence Winner

The Gold Circle Awards hosted a live virtual interview of this year's Overall Excellence Winner, the Infectious Diseases Society of America, on Friday April 17th. The interview was hosted by ASAE’s Chief Communications & Marketing Officer, Robb Lee, and our Awards Program Sponsor HighRoad Solutions, with Director of Sales, Sami Scarpitti. During this interview we had an in depth discussion of their award-winning project, #WhyIVaccinate: Taking Twitter by Storm to Spread the Truth About Vaccines, learning more about the origin of the project idea, how they were able to create their campaign, their sustainability plan for their campaign, lessons learned, and more. They shared additional insight on their experience applying for the award, the process of collecting and documenting their work, and what was there motivation to apply.