Author
Blake Stenning
Blake Stenning, MAM, is director of communications for PHADA in Washington, DC, and immediate past chair of ASAE’s Communication Professionals Advisory Council.
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Marketing / CommunicationsArticleOver 5 years old
Best Practices and Strategies for Today’s Communication Professionals
Contributed by Blake Stenning, Dina M. Lewis, CAE ·
The 50 drivers of change identified as part of ASAE’s ForesightWorks research have been an important element for…
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Marketing / CommunicationsArticleOver 5 years old
Branding 101: Is Your Association’s Brand Up to Date?
Contributed by Blake Stenning ·
For 130-plus years, the Entomological Society of America has served its constituents in their pursuit of the scientific…
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Marketing / CommunicationsArticleOver 5 years old
When It Comes to Messaging, Nothing Compares to A/B Testing
Contributed by Blake Stenning ·
When Joseph Cephas, vice president of communications for the American Society of Interior Designers, began planning a member…
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Career DevelopmentArticleOver 5 years old
Career Advice for Young Professionals in Communications
Contributed by Blake Stenning ·
There comes a point in every young professional's career when, having mastered the basics, your thoughts focus on…